Many "spin-off" sites - 301 or 401/410?
-
Hi there,
I've just started a new job with a rental car company with locations all over New Zealand and Australia. I've discovered that we have several websites along the lines of "rentalcarsnewzealand", "bigsaverentals" etc that are all essentially clones of our primary site. I'm assuming that these were set up as some sort of "interesting" SEO attempt.
I want to get rid of them, as they create customer experience issues and they're not getting a hell of a lot of traffic (or driving bookings) anyway.
I was going to just 301 them all to our homepage - is this the right approach? Several of the sites are indexed by Google and they've been linked up to a number of sites - the 301 move wouldn't be to try to derive any linkjuice or anything of that nature, but simply to get people to our main site if they do find themselves clicking a link to one of those sites.
Thanks very much for your advice!
Nicole
-
Brilliant, Tom! Going to go ahead and do the 301. Thanks so much.
-
Hi Nicole
I think a 301 redirect is exactly what the doctors ordered. It looks like you've taken all of the key factors into consideration here and, for consolidation purposes, I would be doing the same for you.
Your alternative would be to simply remove the other sites and serve a 404 error for them. I would only do this if you are worried about any of the links that the other domains have acquired - if any of them are particularly spammy or the kind of links you wouldn't want on your own domain, you may want to avoid redirecting them to your domain (as they will then be a part of its link profile).
If that's not an issue, I would redirect the other sites. For continuity's sake, you could redirect each page on the other domains to their equivalent page on your main website - but it wouldn't be a problem I don't think if you redirect the whole domain to the root of your site.
Hope this helps.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Site redesign makes Moz Site Crawl go haywire
I work for an agency. Recently, one of our clients decided to do a complete site redesign without giving us notice. Shortly after this happened, Moz Site Crawl reported a massive spike of issues, including but not limited to 4xx errors. However, in the weeks that followed, it seemed these 4xx errors would disappear and then a large number of new ones would appear afterward, which makes me think they're phantom errors (and looking at the referring URLs, I suspect as much because I can't find the offending URLs). Is there any reason why this would happen? Like, something wrong with the sitemap or robots.txt?
Technical SEO | | YYSeanBrady1 -
Duplicate pages with "/" and without "/"
I seem to have duplicate pages like the examples below: https://example.com https://example.com/ This is happening on 3 pages and I'm not sure why or how to fix it. The first (https://example.com) is what I want and is what I have all my canonicals set too, but that doesn't seem to be doing anything. I've also setup 301 redirects for each page with "/" to be redirected to the page without it. Doing this didn't seem to fix anything as when I use the (https://example.com/) URL it doesn't redirect to (https://example.com) like it's supposed to. This issue has been going on for some time, so any help would be much appreciated. I'm using Squarespace as the design/hosting site.
Technical SEO | | granitemountain0 -
Question about breaking out content from one site onto many
We have a website and domain -- which is well-established (since 1998) -- that we are considering breaking apart for business reasons. This is a content site that hosts articles from a few of our brands in portal fashion. These brands are represented in print with their own magazines so it's important to keep their presence separate. All of the content on the site is related to a general industry, with each brand covering a unique segment in the industry. For example, think of a toy industry site that hosts content from it's brands covering stuffed animals, electronics and board games. The current thinking is to break out the content from a couple brands to their own sites and domains. The business case for this branding purposes. I'm of the opinion that this is a bad idea as we would likely see a noticeable decline in search traffic across the board, which we rely on for impressions for our advertisers. If we take the appropriate steps to carefully redirect pages to the new domains what kind of hit should we expect to take from this transition? Would it make much difference if we were transition from 1 to 2 sites vs 1 to 4? Should this move be avoided all together? Any advise would be appreciated.
Technical SEO | | accessintel0 -
301 redirect from sites closing down
Hi We have around 10 supplementary sites that have links to our site which are now closing down but are out of our control. We could have access to their domains so how could we maintain the link juice from these old sites which are going to our new site? However there will be no websites left on these old supplementary just domain names
Technical SEO | | ocelot0 -
WordPress - How to stop both http:// and https:// pages being indexed?
Just published a static page 2 days ago on WordPress site but noticed that Google has indexed both http:// and https:// url's. Usually I only get http:// indexed though. Could anyone please explain why this may have happened and how I can fix? Thanks!
Technical SEO | | Clicksjim1 -
Robots.txt to disallow /index.php/ path
Hi SEOmoz, I have a problem with my Joomla site (yeah - me too!). I get a large amount of /index.php/ urls despite using a program to handle these issues. The URLs cause indexation errors with google (404). Now, I fixed this issue once before, but the problem persist. So I thought, instead of wasting more time, couldnt I just disallow all paths containing /index.php/ ?. I don't use that extension, but would it cause me any problems from an SEO perspective? How do I disallow all index.php's? Is it a simple: Disallow: /index.php/
Technical SEO | | Mikkehl0 -
Have a client that migrated their site; went live with noindex/nofollow and for last two SEOMoz crawls only getting one page crawled. In contrast, G.A. is crawling all pages. Just wait?
Client site is 15 + pages. New site had noindex/nofollow removed prior to last two crawls.
Technical SEO | | alankoen1230 -
Delete old site but redirect domain to a new domain and site
I just have a quick query and I have a feeling about what the answer is so just wanted to see what you guys thought... Basically I am working on a client site. This client has a few other websites that are divisions of their company. However these divisions/websites are no longer used. They are wanting to delete the websites but redirect the domains to their name main website. They believe this will pass on SEO benefits as these old division sites are old and have a good PR and history. I'm unsure for DEFINITE, which way is correct?
Technical SEO | | Weerdboil0