Website Updates
-
What's considered a safe number when it comes to making on-site seo changes/updates for pages of a website (refreshing copy, changing title tags, optimizing images, etc)? 1 a day? 5 a day? We need to make these changes but we don't want Google to freak out and have it have the opposite effect on our ranking.
-
If you do the appropriate amount of keyword and other research before making the changes, then you most likely wont be super surprised by the way Google interprets your changes.
As an additional safe guard you should closely monitor your rankings after you make the changes. If you notice too much of negative impact as a result of the changes, change your content back and start over with a different approach. Research and monitoring are key!
-
You can make as many changes as you like per day per page although any on site change has the possibility carried with it that it will affect rankings. Generally, anything that has to do with improving site speed: optimizing images, compressing code, leveraging browser caching, optimizing css delivery, etc tends to have a positive effect--both in rankings and for users.
If your copy changes and title changes stay comparable to the original content of the page (i.e. your Otter page doesn't become a Moose page) you'll be fine making any number of changes there as well. Ultimately if you've concluded that your page needs to change, change it and start working within the context of the new page. Cheers!
-
well, depends what kind of updates you do, not how many, but If they are right, probably Google will freak out in your favour! good luck
you can read some case studies about the subject, latest which I read was from Neil Patel if I remember good...
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should We Wait To Launch a Redesigned Site After Google's Core Web Vitals & Page Experience Algo Update
We are redesigning our WordPress site (over 1300 posts and pages) and are on schedule to launch in May of 2021. Should we wait for after Google's Core Web Vitals & Page Experience algorithm update?
On-Page Optimization | | opiates0 -
Meta Robots index & noindex Both Implemented on Website
I don't want few of the pages of website to get indexed by Google, thus I have implemented meta robots noindex code on those specific pages. Due to some complications I am not able to remove meta robots index from header of every page Now, on specific pages I have both codes 'index & noindex' implemented. Question is: Will Google crawl/index pages which have noindex code along with index code? Thanks!
On-Page Optimization | | Exa0 -
Site update and what to do about current keyword rank
Hi im in the process of giving my site a major update as its only one page and not responsive . The the new site will have a homepage with a list of my services with a small description of each and each service will link to its own page. My one page site at the moment ranks number one in my area for a low competition keyword (moz keyword score of 13%) of course this sends me very little traffic. With my new site im also going for more keywords but these will be Moz KWD 30% and 40%. I know this will be quite hard and take some time but i'm pretty sure I know what I need to do to get there. Now my question is what do i do with my current home page (only page) that ranks for that low comp keyword?
On-Page Optimization | | juun
I dont want to lose my rank for that, so do i make a new page on my new site that is optimized for that keyword, but then I don't want to 301 my homepage to that so I guess as its such an easy word to rank for my new page would soon rank for that? What are your thoughts and advice please, thanks in advance.1 -
Language for URLs on new international websites
We are due to launch our new site and it will be targeting an international market. We have setup these new sites in the following way www.website.com/fr/content-goes-here www.website.com/es/content-goes-here This has been done in conjunction with setting up the parameters in GWT and making sure it is optimised for the language itself, and that countries search engine. But our web dev team have said that the URLs at the moment will be in english and not the native language, so if you were on the french version of our site you would see the url in english and not french. Will this negatively affect the site for SEO, and who else would think it would be negative from a usability perspective? Any help is appreciated.
On-Page Optimization | | RyanCrawf19840 -
Social Media Profile and Website content dupe content issues ?
Is there a dupe content issue if your social media profiles and website have same content/copy ? For example if you have written great copy for your website home page then literally copy & paste that into your G+ co page introduction (since sums everything up perfectly and don't want to change it) would that have a negative effect or be perfectly ok ? cheers dan
On-Page Optimization | | Dan-Lawrence1 -
Website redesign and it's impact on ranking
Hey Everyone, I have had a website in place for over 7 years and I am now at the point where I need to implement a redesign in order to sell our product more effectively. -URL's will stay the same
On-Page Optimization | | Justin45
-Content will change but be very similar page-to-page
-Title & Meta tags will remain the same I'm planning on taking the site from a non-backend site to a wordpress site so the navigation will change. Does anyone foresee that this change will have any dramatic effect on site ranking? Thank You!0 -
Website redesign: site going from .php to .html
A site I'm working on is being redesigned because the current platform does not allow for content to be changed easily. In the process, they are going from .php to .html. I am concerned about their losing link juice. Can a site work with the old content remaining .php and the new content being .html or should all pages stay .php?
On-Page Optimization | | cakelady0 -
Has anyone with a high number of home page tiles been effected by the panda/farmer update?
One of the sites I'm working on seems to have dropped a few spots in rankings. It has numerous home page tiles, but they are not really advertising; just links to different sections on the site. Does anyone think that might be a factor in the rankings drop?
On-Page Optimization | | J.Marie0