Page Juice not moving???
-
Moved URL's from ldnwicklesscandles.com to ldnwicklesscandles.co.uk because I wanted to rank better for UK where I'm located and thought also the .co.uk for my competitors may have been giving them the advantage.
Use Squarespace 7 (transferred over from SS5)----they told me to set primary domain to .co.uk and I've done it. I've also done a 301 redirect and done a change of address in webmaster tools although I'm not sure if all of this is needed? Squarespace seem to think just setting the primary domain is enough.
My question is its been a couple of weeks, I've resubmited to Google webmaster to try to speed things up, the new URL is appearing in Google but none of my Page Juice seems to be transferring yet? How long will it take? I know not all the juice will move over but my PA/DA is non existent now and I have no idea if I'm just being impatient or I've done something wrong here. Not a Pro, Just a small biz owner here so forgive me if this has been asked before.
-
Hi Christine!
Just clarifying for myself—when you say your page juice isn't going through, are you specifically referring to DA/PA? Or something else (SERP position, etc.)?
-
Hi there
Nothing at all to be sorry for! That's what the Q+A is here for - I am learning too by you asking questions!
So, what I mean by URL mapping is making sure that when you migrate a site or set up a new URL structure, that your old URLs have a place to go on the new site URL structure. So...
Old page A > 301 redirects > New page A
Old page B > 301 redirects > New page BAnd so on and so forth. Usually you would do a content audit to see if content on your old site is still relevant or necessary, and structure your new site accordingly, but since you are relatively new to this whole thing, I wouldn't expect you to go through all of that at this time.
When it comes to your different domains, I would talk to Squarespace and see if they have a solution for a person in your position. Usually, you would want everything to live under one roof (domain) so that it's easier to maintain and structure, but mainly because it will provide a better user experience with consistency. See what options they have for you to consolidate and move everything under one domain. If that's not possible, if it were me, I would probably try and seek another platform that allows you to do so.
When it comes to your sitemap, this is another area I would seek Squarespace's help on, as it is their CMS and sitemap solution they are providing you. To answer your question, yes, the sitemap is a mess and needs to be updated and cleaned, and this is something that, again - as they are providing you a service, should be able to help you out with and make sure it is top notch.
To answer your question about passing "juice" - in an ideal situation where the migration was handled correctly and everything is accounted for, equity is passed rather quickly when search engines crawl the old URLs and see the site has moved. There will be dips in your traffic, as this is part of the growing pains of a new site, but it really shouldn't be too long after that you see your metrics and rankings go back to where they were or around there. This usually takes about 1-3 weeks.
So, depending on when you switched URLs, it depends on when search engines crawl your old URLs and see the site has moved to a new structure.
I would also recommend someone takes a look at your backlinks to see what links can be updated to point to the new URL structure, and what ones can be removed in case they are irrelevant or spammy. Again, someone else should do this, as it does require professional insights and knowledge.
Hope this helps a bit! Please let me know if you have any more questions or concerns! Good luck!
-
No, I didnt do URL mapping---I just imported it through squarespace and followed the instructions to do so and not even sure what you mean 100%. I am just a beginner with all of this TBH although I've taught myself a fair bit on my own.
I'm stuck with the two different domains----long story but I'm in direct sales and our ecommerce portion of our site has to be on the scentsy sponsored website but we have no blogging, no personalisation options or opportunity to add any content whatsoever on the scentsy portion so thus the external site that links to it. I know its not particularly SEO friendly to do it this way but my hands are tied. The external site I try to integrate looks so its a bit more of a consistent experience and the blog helps me with content and keywords and at least attempts to be a bit of my own personal branding to differentiate between the bazillion other Scentsy sites there are.
Site map----I initially had an external one through https://www.xml-sitemaps.com/ but deleted it to try to save money and squarespace says they do their own site maps now so was trying theirs out. Is the sitemap just a complete mess and should I return to the external sitemap?
Also my original question---why is it taking so long for my page juice to go through or is it because I've screwed up with something and these problems are there?
Sorry if I'm sounding like I dont know what I'm doing!!!! Thanks for your help!
-
Hi there
Did you set up proper URL mapping when you migrated your site? Your URL structures look really odd to me as you move users between different experiences and domains (it's not a consistent site) and your sitemap needs a lot of work, basically because you have multiple sitemaps in one sitemap file.
You should also look into hreflang tags for Google and language tags for Bing to let them know where your different directories are supposed to be targeting. You can also do this by setting up a Webmaster Tools account for each international section and geo-targeting in both Google and Bing Webmaster Tools.
I would condense all of this under one domain (you move back and forth between http://www.ldnwicklesscandles.co.uk/ and https://ukwicklessscents.scentsy.co.uk/) so your users aren't going between different sites and your structure is consistent.
I would also take a look at my resources above if you are trying to specifically target regions.
Hope this all helps - good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Old pages not mobile friendly - new pages in process but don't want to upset current traffic.
Working with a new client. They have what I would describe as two virtual websites. Same domain but different coding, navigation and structure. Old virtual website pages fail mobile friendly, they were not designed to be responsive ( there really is no way to fix them) but they are ranking and getting traffic. New virtual website pages pass mobile friendly but are not SEO optimized yet and are not ranking and not getting organic traffic. My understanding is NOT mobile friendly is a "site" designation and although the offending pages are listed it is not a "page" designation. Is this correct? If my understanding is true what would be the best way to hold onto the rankings and traffic generated by old virtual website pages and resolve the "NOT mobile friendly" problem until the new virtual website pages have surpassed the old pages in ranking and traffic? A proposal was made to redirect any mobile traffic on the old virtual website pages to mobile friendly pages. What will happen to SEO if this is done? The pages would pass mobile friendly because they would go to mobile friendly pages, I assume, but what about link equity? Would they see a drop in traffic ? Any thoughts? Thanks, Toni
Technical SEO | | Toni70 -
Why are crawlers not picking up these pages?
Hi there, I've been asked to audit a new subdomain for a travel company. It's all a bit messy, so it's going to take some time to remedy. However, one thing I couldn't understand was the low number of pages appearing in certain crawlers. The subdomain has many pages. A homepage, category pages then product pages. Unfortunately, tools like Screaming Frog and xml-sitemaps.com are only picking up 19 pages and I can't figure out why. Google has so far indexed around 90 pages - this is by no means all of them, but that's probably because of the new domain and lack of sitemap etc. After looking at the crawl results, only the homepage and category (continent pages) are showing. So all the product pages are not. for example, tours.statravel.co.uk/trip/Amsterdam_Kings_Day_(Start_London_end_London)-COCCKDM11 is not appearing in the crawl results. After reviewing the source code, I can't see anything that would prevent this page being crawled. Am I missing something? At the moment, the crawl should be picking up around 400+ product pages, but it's not picking up any. Thanks
Technical SEO | | PeaSoupDigital0 -
Joomla creating duplicate pages, then the duplicate page's canonical points to itself - help!
Using Joomla, every time I create an article a subsequent duplicate page is create, such as: /latest-news/218-image-stabilization-task-used-to-develop-robot-brain-interface and /component/content/article?id=218:image-stabilization-task-used-to-develop-robot-brain-interface The latter being the duplicate. This wouldn't be too much of a problem, but the canonical tag on the duplicate is pointing to itself.. creating mayhem in Moz and Webmaster tools. We have hundreds of duplicates across our website and I'm very concerned with the impact this is having on our SEO! I've tried plugins such as sh404SEF and Styleware extensions, however to no avail. Can anyone help or know of any plugins to fix the canonicals?
Technical SEO | | JamesPearce0 -
Why are my page titles not being honored?
If you view source you will see my actual title tag http://www.sqlsentry.com/products/performance-advisor/sql-server-performance The google results are showing a completely different title tag that we do not want used. This was working properly and I'm not understanding how it got changed. Thanks!
Technical SEO | | Sika220 -
Results pages are not getting pagerank
Hello there, I have a website with a PR5 and seo "juice" is passing down smoothly except for results pages (sorry french ) : http://homengo.com/comment-ca-marche/presentation/ is getting a PR http://homengo.com/s/vente/paris_dept-75/ is not The same goes for all results pages which could indicate a problem. Is there something wrong with these pages, i can not figure it out, or do you have some tools which could help identify the trouble ? Thanks a lot
Technical SEO | | seomengo0 -
Can you noindex a page, but still index an image on that page?
If a blog is centered around visual images, and we have specific pages with high quality content that we plan to index and drive our traffic, but we have many pages with our images...what is the best way to go about getting these images indexed? We want to noindex all the pages with just images because they are thin content... Can you noindex,follow a page, but still index the images on that page? Please explain how to go about this concept.....
Technical SEO | | WebServiceConsulting.com0 -
Should i Change On Page Optimization ?
Hi, PC monitoring and computer monitoring software are our targeted keywords. Around 5 weeks ago, We created a page for pc monitoring software (home/pc-monitoring-software) and did some bookmarking and guest posts targeting PC monitoring software keyword. Now we are in Top 15 on Google for PC monitoring software keyword . Initially we were thinking to change content of around 2 year old home page to adjust computer monitoring software keyword and do SEO for this keyword. But few days ago, we noticed that our pc-monitoring-software page is already ranking in early fourties for computer monitoring software keyword as well. May be Google is giving advatage of being synonym of PC . Now we are thinking that we should optimize the PC monitoring software page for both computer and PC software keywords like adding "computer monitoring software" in addition to existing "pc monitoring software" in title and similalrly do other on page related work for Computer Mnitoring Software. We are also thinking of doing 301 redirect of existing pc-monitoring-software page to new computer-monitoring-software page which will be optimized both for PC and Computer. Please suggest me if it will help to get good ranking for both PC and Computer Monitoring software if we make above mentioned changes or we should not change the existing pc-monitoring-software page and shall stick to earlier plan of changing the home page to adjust for computer monitoring software.? I'm new to SEO, so want to make wise decision with your help instead of learning with failures. Thanks, shahzad
Technical SEO | | shaz_lhr0 -
What is link juice - and how do I utilise it?
Apologies for the very basic question - I am trying to determine exactly what link juice is. Every article I seem to find assumes that you already know what link juice is. From what I can tell it is how your internal links push around from your homepage and how they flow through your site. I don't understand how to optimize this and how to improve it throughout my site - or what the opportunities are. I'll attach an image of my site link numbers compared to a few rivals (names removed) to illustrate the difference - not vs the first column but certainly the other two. Can someone shed some light on Link Juice for me and point me in the right direction? Thanks. Oy2c5.png
Technical SEO | | Benj250