Canonical home page references - logo link
-
should a website's logo be linked to the "abc.com/index.html" page or to the "abc.com" domain root? Is one better for the search engine robots?
-
No worries, read it a while back here on Search Engine Land. I haven't encountered the transparent logo problem before but have several industry friends that experienced this issue.
Cheers,
B
-
Not a problem Britney!
Probably not the right place to ask the question, but it's related to what you posted, have you got a source for the below? I would love some more information on it.
- Logos with transparent areas can get tricky if you can only view them over colored backgrounds. Google has been known to decline use of white/transparent images in their Knowledge Graphs (because their background is white, rendering the logo pretty invisible). If this is the case, be sure to have alternative logos with a colored background that you can also use for social logos.
Thanks,
Tom
-
Ahh thanks for jumping in Thomas! Yes, always link your logo to the canonical homepage.
Thought Michael was asking about where the photo should live on a site.
-
I would personally link your logo to the canonical version of your homepage (which would commonly be abc.com) As you want to pass as much "juice" directly to the canonical version of the homepage.
-
Such a great question!
I would suggest always having your logo nested within your root domain. Example: www.example.com/images/example-logo.jpg
Always embed the logo with a title and alt tag to help index and optimize it properly (without seeding keywords):
Some other things to consider with logo optimization:
-
Logos with transparent areas can get tricky if you can only view them over colored backgrounds. Google has been known to decline use of white/transparent images in their Knowledge Graphs (because their background is white, rendering the logo pretty invisible). If this is the case, be sure to have alternative logos with a colored background that you can also use for social logos.
-
Similar to a consistent "NAP", it's helpful to have consistent logos across all platforms
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it better to keep a glossary or terms on one page or break it up into multiple pages?
We have a very large glossary of over 1000 industry terms on our site with links to reference material, embedded video, etc. Is it better for SEO purposes to keep this on one page or should we break it up into multiple pages, a different page for each letter for example? Thanks.
On-Page Optimization | | KenW0 -
If Product Pages Perform Well In Google then Is It Possible That Category Page Can perform Well In Google?
Hi All, For my ecommerce site I have optimized my product pages very nicely like good images, detailed information about products, good reviews, implemented schema for my product and reviews and very perfect onpage. Now my query is if my products pages performing well in google then there are chances that my category page rank well in google too? Thanks!
On-Page Optimization | | wright3350 -
Is there Page Link Counter software?
Hi, I receive more than 100 links error and when i count the links, it is not even 100. I'd like to know how 100 links are counted. I was wondering if anyone can suggest me a tool and method that can help me to count links. Thank you
On-Page Optimization | | Rubix0 -
What is everyone doing to reduce the number of links on a page?
Some clients of mine have sites that are throwing the "too many links on one page" error and we're not just talking a little more than the status quo 100 links, it's much more. I believe it could be due to the fly-out navigation. My Solution: shorten the Tier 2 categories in the left nav down to 5 and add a "View All" link after the 5th and remove top nav fly-outs. I'm not sure if these are best practices or the best for usability though?
On-Page Optimization | | LisaS130 -
I have a question about on page links or duplicate contant
Ok help me out here friends. I’m working with the warnings and errors for my site. I have two problems that relate to each other and I want to know if you had to choose what problem what would you choose. I’m running into some duplicate content and title errors because under categories for my products there are so many products that it creates more than one page and with each new page it has the same title or same content on the page. I tried to make this less in some cases by showing more products per page like 100 items and in most cases per category it will only show one page now. Now some times there’s still more than one page and also this creates too many links now on that category page. So I think I can get rid of all the to many on page links but it will make more pages and duplicate content and title tag. What would you guys do?
On-Page Optimization | | Dataken0 -
Boosting page authority/rank by linking from blog
We're developing several blogs and I was wondering if it would make sense to periodically create blog entries that 'naturally' link to certain pages on the main site. For example we have a large amount of 'partners' across the country, and we wanted to do an interview series on the blog, and insert a link into the interview, such as "partner bob services the Boston area", or something more elegant than that. Would have have any significant impact on the 'boston page aside from the pass through traffic from the blog?"
On-Page Optimization | | ilyaelbert0 -
Canonical home page
I have a site that shows duplicate page content for: www.autoserviceexpertsonline and www.autoserviceexpertsonline/index.html When looking at the files using the cms (intuit) file manager, I only see the /index.html version. I added the Caononical tag referencing/pointing to both the domain name only and then changed to .../index.html No matter how I code this, the seomoz On-Site SEO Grader still has a problem with it. Is this a bug with the Grading program or am I doing something wrong? Please help as I think this is causing me problems with Google and I'd like to get this right for future sites I will be working on. Thanks, Bill
On-Page Optimization | | Marvo0 -
Picking a Keyword to optimize for home page
Hi there, I have chosen a keyword for a bunch of my top pages based on relevance, traffic, competition etc, and am tracking in the Tool - so far so good. The issue I am having is with picking a keyword or phrase for the home page - all the suitable keywords I seem to have been allocated to 1 particular sub pages - basically product pages... Anyone come across this issue? Basically any keyword or phrase that I think might be suitable for the home page, I find a more precise page beneath the home page.... Help gratefully accepted!
On-Page Optimization | | inhouseninja0