Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Your browser does not seem to support JavaScript. As a result, your viewing experience will be diminished, and you have been placed in read-only mode.

Please download a browser that supports JavaScript, or enable it if it's disabled (i.e. NoScript).

Geo Tags for Yellow pages

Local Listings

333

anonimas last edited by

Hello, I am new here, and I hope you can help me with Geo Tags.

I am the owner of one of the biggest yellow pages in Lithuania, so I hope you don't mind that you won't understand what's written in the page. The url is https://www.spec.lt

Every single company that is based in Lithuania is divided into some kind of "activity" that they do. For example "Metal". And they are attached to that activity as the all the other companies that do that - https://www.spec.lt/veikla/metalai
But everyone is search for businesses that are closer to them, for example companies that are based in the same city, like Vilnius. (The capital of Lithuania for those who don't know that)

So the url would be this: https://www.spec.lt/veikla/metalai/vilniujeThe questions is: Should we include geo tags in this page like this:

Generated by geo-tag.de ? Our competitors don't do that but sites like yellowpages.com do that (I believe).

The other question would be https://www.spec.lt/veikla/metalai should the main category URL have something like that:

Shoving that is for Lithuania (the domain is already .lt - google webmaster associates it with Lithuania).

The last question is what about the company URL page:

https://www.spec.lt/imone/a-lygio-reklama-uab
Should we include geo tags of this company in this page even tho the company works in the whole Lithuania not only in one city ? The problem is: there are so many companies, that we don't know if they work in the whole country or only the part of it. So I hope for the answer that helps to find the best solution.

Thank you!
1 Reply Last reply
Reply Quote 0

Got a burning SEO question?

Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.

Start my free trial

Browse Questions

View

From

Sorted by

With category

Explore more categories

Related Questions

This page should be ranking but it's not even in top 50

Please help! Ive been trying to rank this page https://www.visitmanchester.com/where-to-stay/hotels It appeared on age 2 for a day and disappeared again. It's like it's being algorithmically kicked out. Can anyone see why?
Local Listings | | Andrew-SEO

0
URL Structure and Keyword Focus for location page

Our company has around 1,700 locations across the country. These are contract shops mind you but still locations in which we will be placing pages for on our website. I have been browsing through all of the Local SEO blogs and trying to define the strategy for these. Here are a couple of outstanding questions I still have: 1. What should the URL structure of the page be for these locations? Keep in mind that there are some cities that have multiple locations in them so I can just do "/city/brand-keyword." I am thinking it should be "www.url.com/state/city/location-name"where the location name would for example "TXBrandName." 2. How should I structure the keyword focus for these pages? I am thinking that these pages will probably rank for some variations and should definitely include the city name although the search volume is very low. Currently I am thinking that they would be "keyword city – brand name." 3. How do we handle the shops that are contract and have a primary business already listed? We plan on listing them on GMB using "located inside of {business name}" on those that are contract shops. We originally considered using a suite# but one of the articles in Moz recommended not doing that. I just know that places like "Starbucks" and "Banfield" seem to use the "located inside of" without any issues. Any input would be greatly appreciated as we about to set all these up and I want to make sure we are setup for success as much as possible.
Local Listings | | Smart_Start

0
Placement of products in URL-structure for best category page rankings

Hi! I have some questions regarding the optimal URL-hierarchy placement of products in a marketplace setting where the end goal is to attract traffic to category pages. Let me start off with some background, thanks in advance for the help. TLDR Goal: Increase category page rankings. Alternative 1 - Products and category pages separated, flat product structure. Category page: oursite.com/category/subcategory Product / listing page: oursite.com/listing-1 Alternative 2 - Products and category pages separated, hierarchal product structure. Category page: oursite.com/category/subcategory Product / listing page: oursite.com/product/category/subcat/listing Alternative 3 - Products placed directly under category page. Category page: oursite.com/category/subcategory Product / listing page: oursite.com/category/subcategory/listing I run a commercial real estate marketplace, which means that our potential search traffic is _extremely _geographic. For example, some common searches are (not originally in english): Office space for lease {City X} Office space for lease {Neighborhood Y} Retail space {Neighborhood Z} And so on... These terms are already quite competitive, where the top results are our competitors geographic and type category pages. For example: _competitor.com/type/city/neighborhood , _is a top result, where the user reaches a landing page that shows all the {type} spaces for lease in {neighborhood}. These users are out to find which spaces are available for lease in these geographical areas, and not individual spaces. I.e. users do not search in the same extent for an individual product, in this case a specific empty space. Our approach has been to place an extreme bias towards a heavy geographical hierarchy. This means that basically any search, resulting in a category page, on our site results in a well structured URL like the following: _oursite.com/type/state/city/district/street, _since we are using Google Maps API's, this is easy and relevant for the user. Our geographical categorization beats our competitors both on extensiveness and usability, especially in long-tail search phrases where our competitors don't care to categorize where we are seeing real search volumes. The hierarchy only extends as far down as the user has searched, for example a lot of our searched just end up being _oursite.com/type/state/city/district. _ Now we are wondering how we should place our products, the empty spaces, in this URL structure. Our original hypothesis was that we should include the products in the original hierarchy, resulting in: oursite.com/category/subcategory/product. Our thinking was that we would both be serving the user with an understandable and relevant URL, and also provide search bots with a logical structure for our site and most importantly content for our category pages. Our landing pages are very dynamic, providing information by relaying graphical information on a map instead of in an SEO-friendly manner. I would however go as far as to say that these dynamic pages provide a ton of value for the user, much more so than our competitors, by describing relevant information about the neighborhood kind of like Trulia, just not in a bot-readable manner. This results in trying to rank them on their own merits being a challenge, whereas we were hoping we could create relevancy by placing products / listings and maybe even blog posts on the topic within the same URL-hierarchy. As of right now our current structure is oursite.com/products/category/subcategory/product. In other words, they are categorized in the same geographical fashion but under a separate URL-path. Our results so far is that we basically only rank for the product pages, and rank extremely poorly for our category pages, which is our ultimate goal to enhance. This is why we developed the above hypothesis. However, what we learned when we did some initial research is that very few e-commerce stores place their products directly below their categories. Most of the major websites we studied, and we looked at quite a few, just go for **alternative 1 **from above. The crux is that most of them choose alternative 1 but simultaneously implement bread crumbs that emulate alternative 3, just without the actual URL's. So, what I'm asking is, what are the actual benefits or downsides of the three alternatives? I feel as if I have a pretty firm grasp on how this could be done, I just need to better understand why most seem to choose to flatline their products or listings in the alternative 1 fashion. Thanks, Viktor
Local Listings | | Viktorsodd

0
How to add a branch location to Google+ Page

I have a verified local Google+ Page all set up for my local business and linked to my website.. it shows up nicely in local results for my city. Being ambitious I am expanding my presence into another city and would like my website to start showing up in local search for that area as well. What is the protocol for best results ? Start a new Google+ page or somehow add the branch onto the existing page (although there does not seem to be anywhere for this as the page is a local business and seems to lock it in with only a single address)..
Local Listings | | wicko

1
A customer made a duplicate google plus page, now what?

A customer of mine went to a business conference about a year ago and one of the speakers told them of the importance of having an optimized google plus page. Instead of talking to me about it, they went ahead and created a brand new page and began posting content and reviews to it. I've contacted google and they've told me they deleted the first page, but it still always shows up in the local search results even though the new page has much more content on it. Has anyone dealt with a similar situation that could help me? I have them ranking #2 organic, but barely showing up local...
Local Listings | | jag1025

1
Correlation between ranking on Google organic result page and ranking on the local listing

Hi Moz fans, A quick question: any correlation between ranking on Google organic result page and ranking on the local listing or vise versa? Thnx Saab
Local Listings | | S.Saab

0
Competitor outranking me on google with their yelp, facebook and youtube pages

I'm working to rank for a local search term (my city wedding photographers). I'm frustrated that my competitor is outranking me not with their website (they are no. #9 and I'm #6) but with their Yelp account (#1) Facebook Account (#5) and Youtube account (#7 - not outranking me, but right below me). I'm going to continue working on my SEO to hopefully get higher up, but even then, they are basically dominating page 1 with their links. It gets worse on page 2. They are showing up 5 times for youtube/vimeo videos, and 1 time with a spammy landing page with no images, full of keyword anchored links to their main site. What gives? Since when are social media profiles outranking local sites on google organic searches? Could it be that our keyword is just so low competition that google has allowed all this stuff to rank so highly?
Local Listings | | studio35design

0
Local Optimisation without Local Pages?

What is the best and latest technique to optimise a website target lots of multiple local areas - I have a site where we want to target 10-15 local areas - at the moment the content mentions the local areas but not all of them as I felt it was going to turn into a list or keyword stuffing.I still see sites creating individual pages for each local area and including the areas in the url - the client wants to try and resist this as they do not want a lot of "bullsh*t" pages - (there exact words). What are the latest techniques or options? What have people tried and been successful with or equally failed with?
Local Listings | | JohnW-UK

0