Managing negative keywords when multi ad groups trigger for same keyword
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Hi Mozzers,
I have a lot of ad groups - hundreds! Without negative keywords, multiple ad groups in my campaign could trigger for the same keyword. For example, a search for crm software could trigger the following ad groups:
Ad group 1 (the ad group I want to trigger) - CRM Software
Ad group 2 - Best CRM Software
Ad group 3 - CRM Software Solutions
Ad group 4 - CRM Software for Small Business
etc.So I handle this situation by negative keyword matching the words 'CRM Software' in ad groups 2, 3 and 4.
However, this is a very manual and laborious activity when I have 900+ keywords in my campaign, with 150+ ad groups.
Does anybody know of any tools that might automate this process, or any techniques for making the process easier and more accurate?
Thanks!
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Hi,
As far as I know There is no such tools available. I would suggest you to use Adwords Editor. You can also contact Adwords support team for available methods to do the same.
Hope this helps
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