Most valuable things that clients can do for us SEO-wise?
-
Hi One and All!
We're launching a new site which provides listings for businesses, and being that it's very early in the process and we're building up our presence we're offering our services for free for now.
In return though we would like to request that our clients exchange the free service we're providing for things which will help our SEO to develop faster.
I've thought of things like following/liking social accounts, maybe even backlinking to us in a blog post if they have a blog, but does anyone have any other ideas about what other beneficial things they can do for us, and which things are most beneficial?
Thanks for Advice!
-
Hi joelmd,
Yeah that changes the situation and you surely add value. This needs a very custom solution though, besides the things you already mentioned one ideia could be a series of articles you could publish on your website where you list the top 10 businesses in category xxx in a certain geographical area. you could base this list also on the completeness of their listings and offer the ones that appear on the page a badge for being in the top 10 and ask them to insert it in their website (people and businesses like being part of a top 10) and the badge could have a link to the said article on your website.
Just one of many ideias you could think of.
regards
-
Hi Ramon,
Thanks for your advice, taken on board. If you have any specific advice regarding valuable SEO actions our clients could take that would be very helpful.
Regards,
Joel -
Hi jmico,
You ask what they can do for you, but maybe a better question to start would be what can you do for them.
Business directories are obviously nothing new, and besides them having a bad rep in SEO, why would they need to list with you. What are you offering that is so unique businesses will want to sign up. If you find something truly valuable and unique you can think of ways to get involvement from them. And they will probably be willing to reciprocate the value.
Your whole strategy for SEO could than be based on these benefits and it will be easier to find out what will make sense; followings on social accounts, blog mentions, testemonials, etc....
Just offering a business listing will not get people to do anything in my opinion.
regards
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How i can lose likes (from facebook) on a category page
Hello guys, Look i have here a stupid problem:
Social Media | | Shanaki
somehow i lost likes from facebook, i don't know how. And that is between 27 January till 23 February. You can see here a open site explorer check : check it here . And today (23 February) i have only 1 (witch is mine) please check picture here: check it here . Can somebody tell how i can lose likes ? :))) you can check it live here: https://wo-men.ro/huse-iphone-6 i just put a bar in idea of Hello bar :)) With respect,
Shanaki0 -
Is there a functional difference between the "google +1" button and the "G+"? Has there been any conclusive research done regarding their affect on SEO?
Google used to offer a +1 button but that seems to have gone away in favor of the new google +1 button or the G+ buttons. I am trying to determine which button I should add to pages on our site but since I am most importantly doing it for SEO impact, i want to make sure I add the correct button...if it matters. Thanks
Social Media | | djmay0 -
Client Doesn't Know Google+ Brand Page Manager Login - How to Recover
Hello - I'm working with a client who has a complete Google+ Brand profile setup for their business, but cannot locate the google+ login associated with the management duties of that page. Is there a way to track down or at least to see who the page owner is and their associated email address?
Social Media | | WebTalent0 -
Can Hootsuite Really Monitor Competition Activity Across the Facebook, Linked & Twitter?
I'm going round and round in circles with this one as everytime I ask Hootsuite they tell me the same thing and it does not work so here we go... I want to monitor another competitors social media activity. Specifically i want to see if they are active in Facebook, Twitter & Linked in. But am i right in saying you can only monitor social activity of a competitor if you can connect Hootsuite to there social media account via a stream. Put another way imagine Lacoste say - "Right give me a report on what Nike is doing on facebook". Is Hootsuite useless unless you can connect it to Nikes Favebook business page? My misery is best explained by this url - http://i216.photobucket.com/albums/cc53/zymurgy_bucket/tracking-via-hootsuite-3jpg_zps2fa47469.jpg If Hootsuite has this limitation then whats the point in Hootsuite promoting itself as a socail listening tool when as soon as you want to monitor a competitor you hit the proverbial brick wall. Maybe I'm using the wrong tool & hootsuite is limited or I'm a bit thick & it can be done. Any help welcome, I'm likely to be see jumping out of an office window in a town near you very very soon 😉
Social Media | | Nightwing0 -
Does social bookmarking still work? If so can anyone recommend a tool
Hello everything, I'm trying to find a tool I can use for my domain : www.van-plus.com to get it socially bookmarked? Can anyone recommend anything? Thanks in advance!
Social Media | | vanplus0 -
Adult dating site. How can I get people to share content on facebook or google plus..
I am working on http://www.top-10-dating-reviews.com an adult dating review website. I want to build a presence on social networks so have set up twitter, google plus, and a facebook page. As I understand it retweets, like, shares etc... Play a significant part in seo. Therefore I want to get as many shares etc as possible. My initial idea was to create a fan page on facebook and pay to promote it on facebook gaining likes on the fan page. Will likes on the fan page impact the main site? I would imagine not? However I can see how someone visiting the main site and liking a post would have a positive effect on rankings. The problem I've come into is facebook won't run the ads as the page is adult so they won't accept paid ads. If I add a post to the facebook page how can I get it in front of people to share or like it? Equally how can I get google plus shares? I'm new to social and am unsure of how I should proceed? Especially as facebook considers the page adult. Finally how important is social. I've read it can get short term wins and optimised posts can appear at the top of search results but don't stay there long. Link building is still the long term strategy?
Social Media | | SamCUK0 -
Is a Tumblr company blog good for SEO?
Hi, We are in the process of gaining coverage and visibility over our SaaS service. And one of the work we're doing is, very much standardly, having our pro blog with content. I see that most of companies/people are using a WordPress or a Blogger blog to achieve this. Another school is choosing Tumblr, which is a rising star. But then I can't help to feel that there is something wrong with Tumblr. It doesn't appear in Google search at all... It is never in the top of the searches. And sometimes even search for an exact match of a known post extract won't show the Tumblr link into google Search. What it means to me is that Tumblr has a very poor SEO-friendly policy. I was also reading in different posts that it was indeed the case. Tumblr is bad for SEO. I can't help but feeling confused and not really understanding how such a big social blogging engine couldn't get into google search... Or are they going twitter-like? I guess my question will be: "Is it good to have chosen Tumblr, or should I switch to either WordPress.com or Blogger using a custom DNS?" Thanks for reading.
Social Media | | NicolasE0 -
Widgets like Facebook Like and AddThis - Any Negative SEO?
I could go widget crazy with my website, there are so many cool buttons and linking this and likes and etc. There's one that is used a lot, called "Addthis" that adds a series of small icons to share a page via facebook, twitter, etc. The javascript looks innocent enough, but there's a link, and who knows what google makes of it. Then there are the dozen or so Facebook widgets - are they safe to use without negative SEO consequences? Does anyone know of any other pitfalls with using the numerous addons offered free to enhance your site? Thanks for any wisdom out there! Jean
Social Media | | JeanYates0