Is publishing content on multiple platforms like Tumblr, Blogger, Posterous, etc. a legit way to build backlinks?
-
My client has a fishing report that is published weekly on his blog. Would it be wise to syndicate that content on these other services with backlinks baked into each one?
Any thoughts?
-
Saibose,
Do you think links from a wordpress blog are better?
-
Yes they did. Thanks for reminding me about it Keri!
-
ap4runner, did these responses answer your question, or do you still have open questions? It'd be great to have a reply from you or an answer marked helpful. Thanks!
-
If this is manual, this would be another channel as you say. So you could create 1 account in each in these sites and manage them very well - following other fishing sites on a given platform, connect to twitter and much more as Barry said.
Then this is totally legit to put an excerpt of the original article, made from scratch or reworded, and then put a link to the full article.
-
Posterous and platforms like tumblr, blogger do not necessarily count as legitimate backlinks, but they are good for SEO. If you have mentions of these on blogger, tumblr and posterous, you may have a better visibility on SERPs based on Google's algorithm's QDF factor.
Therefore, it maybe a good idea to post on these websites in legitimate ways to get leverage.
-
Ah, I didn't read this as fake blog, I saw it as manual syndication; rather than say putting a RSS feed on a Facebook page, it was manually posting about it on a 'branded' hosted blog (mydomain.wordpress.com for example).
I think putting content in front of people using whatever channels they already use is a good way of driving traffic and getting links from other influencers on those platforms.
-
I think you are asking if Google / Bing would consider this out of the guidelines. If you publish the exact same content on blogging platform, you will get not much from these. If you create a LOT of those fake blogs, you may even be penalised.
This may work if performed in a smart manner - different content, no systematic backlink and much more to create a credible blog. This is hard though, if your client is not publishing his content on blog aggregators, I would recommend doing so - just be aware of the risk of being ranked after the aggregator if the client's site has weak mRank.
-
Yup
Well, kind of.There's a couple of things I do with content that I want to share this way
a) Make sure there are links back to my site and
b) Slightly reword itI'm not talking about spinning the article into 100 different versions, one for each site I'm putting it on (though if you want some names to help you do that... :D), but I try and give the reader a reason to come through to the site proper.
So some sites I post an edited version, some sites I do an editorialised version ie I blog about my blog (yo dawg, I herd you like blogs).
For most value out of them, it's (reasonably) important to actually build the profile of the blog your publishing it on within the community as well, so follow other fishing blogs on each, repost on your tumbler, fill in a full profile, etc
Remember even if some of the places your posting links are nofollowed, having a good social profile is an indicator that you have a legit site (for the time being), so there is value beyond the direct links as well.
However, I wouldn't rely purely on these kind of links to get me ranking.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlinks from The Sun, New Yor Post, etc...
Hello there, Some of my competitors have backlinks from very well-known newspaper websites like New York Post or The Sun. And it is really obvious that their backlinks are paid ones. On these news websites, they don't talk about ghost writing stuff or "partnership" for backlinks. They only write about banner advertising. So I was wondering how they can get a backlink from them.
Link Building | | Veptune
Do some writers sell those backlinks somewhere else, under the table? Are they in contact with SEO agencies who paid them and if this is the case, does their "manager" know it? or does the company directly have partnerships with SEO agencies? Basically, how to get a backlink from the NY Post or The Sun ? Thanks0 -
Nofollow backlinks - are they worth it?
As we all attempt to get backlinks for the sites we manage, I have to wonder if it's worth it at all to get a nofollow backlink. Does Google give and positive credit for a link to a site if it is a nofollow link? Obviously, the follow links are worth pursuing. I'm just trying to gain some perspective. Thanks, Wick
Link Building | | wcksmith10 -
Should I worry about backlinks like this?
So I am going through my backlink profile and of course those random backlinks popup from spammy type sites like this which are useless. Should I worry about links that come from sites like these? http://ppfinder.com/camy/shelvy
Link Building | | cbielich0 -
Best way to regular check backlinks & identify low quality and spammy links?
Previously my site was under manual penalty and then 80% of the links i removed and my penalty lifted. ( I am talking about 1 year before) Now i have few queries - What is the best way to regular check backlinks? what to do if a spammy link appears What to do about directories that link to us What to do with old links that are not good quality Now I have to check number of links and quality of links of website so which is the best method check? Thanks! dev
Link Building | | devdan0 -
Link Building: Just Great Content, Blog Comments, and Guest Blog Posts?
I love SEOMoz. It has motivated me to dive way more into SEO. I know all the shoulds. But what fascinates me about SEO is that shoulds don't always match up to what works. I'm looking at Open Site Explorer, specifically my site. I see a lot of links I got naturally. By having awesome content. So is there any point in emailing people asking htem to add my link? Or do I spend my time writing awesome content, sharing it on social media, and hoping someone comes across it and shares it? I know blog commenting, when relevant, can bring me new visitors. I'm sure it helps SEO too. Maybe I just need to reach out and write guest blog posts for grabbing some links? Its just as Google wants it! OMG, how white hat. Is that it? or should I be even more active? Â I.E. emailing people and saying "hey, I have this awesome website, your readers would find it useful" sort of thing? Love to hear your opinion!
Link Building | | endlessrange0 -
Duplicate content how bad is it?
I have a magento webshop and some of products have more than one link. E.g. wolverine apprentice it has these two links http://www.urbanclothing.dk/maerker-1/wolverine/wolverine-apprentice-6-tan-mens.html and http://www.urbanclothing.dk/wolverine-apprentice-6-tan-mens.html Is that going to ruin my chances on ranking high on Google? If yes what should I do about it ? And was does Linking Root Domains and Page Authority mean? I fount it under the keyword ranking section.
Link Building | | UCDK0 -
Learning link building
I want to learn from one of the best how to do real link building. I currently outsource this and just aren't sure if they're that good or not. Can you please let me know if Rand is doing any training or presentations on this in L.A or California this year? And if not him maybe someone else you can recommend who's good. Thanks much.
Link Building | | afranklin0
