Importance of Directories
-
Hi there,
I just started using the pro tool 6 weeks or so ago. I have done all the on page optimization I can and am starting to think more about building links to my site.
What I want to know is how important are directories as part of this link building program?
Should I treat doing an audit of what directories we are in, identifying what ones we should be in, and actually signing up for these ones as an important and vital part of the link building program?
So basically how important are directories? We are a b 2 b business if that helps.I am kind of assuming directories are (still) important and that we should spend some time on this, but just wanted to get some expert thoughts on directories, approach to use etc etc. I reckon it should be easier than other link building, as we can at least pay a fee and get in the directory, so it’s less a case of someone doing us a favor as other links sometimes seem to be….
-
Hi Mark,
You might want to ask this in a new question. Currently, Q&A admins are the only ones who can sort questions by most recent activity, so your comment isn't going to show for people just browsing the recent questions submitted to Q&A.
-
The Pegasus Directory is not showing up on the first or second page on Google for the phrase "Pegasus Directory"; could be a Google Penalty. Anyone know anything about this?
-
I would definitely recommend getting listed in directories. Instead of doing the bare minimum on a bunch of them, pick several relevant, high authority ones and keep updating and optimizing your listings.
-
I believe directories still have a lot of SEO value. I wouldn't just submit to every directory you find but rather target some very specific directories that are closely related to your industry. If you don't mind paying for some there are some good ones, BOTW, Business.com, Pegasus, romow, aviva, Yahoo Dir etc.. In addition to passing some link juice they also can help the search engines find your site if it is new.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do the bots crawl the top of the page first - directory listing question
Hi all, I've purchased a link from a good PR4 website, but they added my link to the bottom of a lengthy page. They offered to up-sell me to get to the top of the page, where I'll be 10 or 12 links down. One of my direct competitors is at the top, so I'm happy with the directory choice (they spank me in rankings). The only reason I'm on this directory is to purely capture link juice. So knowing all of that, my question is, should I go ahead and pay to be on the top, assuming that Google bots crawl a page from the top down? It's important to me for the bot to log this link quickly. Or is paying to be at the top pointless, because the bot will just as quickly crawl to the bottom of the page and pick up the link anyway? Thanks! T
Link Building | | 800GoldLaw0 -
Which directories to use?
I've recently has a conversation with a colleague regarding which directories to use when link building. In her opinion we should use only the ones that are relevant and nothing else. For example if you're working on a travel website, you should only submit either to travel directories or local directories (based on the business location). In my opinion yes we should submit to these directories but then you'll reach a limit and then you need to submit to general directories that have the "travel" category, even if the business is in NY and the directory is in India, as long as it is a good directory and has the relevant category. What is your opinion about this?
Link Building | | blablabla20130 -
Article submission to multiple directories
We know the general consensus among the crowd here is to avoid free article submission directories. But we have to do this as part of our overall deliverables and have hit a roadblock. A couple of our agencies are insisting that we submit one article to multiple sites - which we contend would trigger duplicate content issue and render all links useless. Any feedback on submitting one article to multiple article sites?
Link Building | | eBrandz0 -
Directories
Hi SEOMOZ'ers I am trying to find high quality directories to submit links, finding it really hard to find them!! Has anyone got any advise for seeking out such sites! I have tried the tool within SEOMOZ but to be honest did not really work that well! thanks Daniel
Link Building | | dan1el0 -
Submitting my URL on web/business/service directories
Does it make sense to submit a business URL in as many relevant web/business directories as possible when kicking off a link building campaign? Submitting a free listing is obviously better than nothing, but when does it make sense to pay extra for a premium listing profile on some of these directories? There are just so many and a lot of them appear spammy, even though some of my competitors are getting traffic from them. Any advice on this would be great!
Link Building | | TheSquareFoot1 -
Asking other websites to link your website when the want to be in your directory
Hello, We have 3 web directories, and I wonder if it is legal for search engines to ask people who want to be in the directory to link to a particular website in order to be in our directory. I mean, it is free adding the url in the directory but if they lwant to be in the directory they have to ink to a website we have decided.
Link Building | | teconsite.com
Is this correct, or is punishable? Thanks!0 -
Directory submissions
Hi All, I am wondering what is the current story with directory submissions. Are they not good news now? Will they upset the panda? Should I make directory submissions? Andrew
Link Building | | fleurya0 -
Directory Submissions
Hello All. Our site has 17,000 links from over 300 route domains but none from directories. Using open site explorer i've found tons of paid and free directories but Its so time consuming manually submitting. Is it better to take the time to check each directory manually or should I look at some kind of automated service? Cheers Todd
Link Building | | toddyC0