Whats your regular routine ? Can we learn new things from each other
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I tend to work on the on page changes first of all following keyword research. Then take a look at some internal linking,
Setup a wordpress blog on /blog or sub domain and get my copywriter to start adding regular content .
Next stage is link building
Old fashioned emails requests, blog comments taking a look through existing sites we own for relevant places.
On going analysis once positions change.
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Well, lets hope that when they sort the h1 issue, it goes higher still
I didn't check the source to look at the CMS, is it a custom CMS?
Re: it's existing rankings, although h1's are important, like most SEO triggers, they are just a part of the pie... if everything else is taken care of nicely, then rankings are still possible even without optimised h1 tags.
Oh, and thanks for taking the post the right way!
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Hi no worries yeah I totally agree. The company that provides the CMS are making this possible soon.
I am still amazed this site is first page for mens skincare already.
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Hi
Just chipping in here, so hope it is welcomed, and you don't take offence!http://www.dryhide.co.uk/ - the h1 tag is 'Home' Is this intentional? Would you not consider using a relevant phrase?
Hope you take the question as it is intended, helpful advice, and not a criticism!
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Would you guys be open to share some examples of your work ? Here are a few of mine -
http://www.dryhide.co.uk and http://www.alfrescolivingonline.co.uk
Working on both of these at the moment would be cool to get any positive or negative (you can improve here) feedback.
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I pretty much do the same for clients, but I also correct errors, add more headings where appropriate, add bold text subtitles (basically follow the SEOmoz guide). I also go social. I recommend Hootsuite.com to manage and analyze social media campaigns. It's been noted that Google likes fresh content, so keeping active on Twitter, Facebook, forums, etc. does count. Starting a newsletter helps with inbound traffic, too.
I also take it offline. Getting the word out in mailings, ads, posters, etc. with your website address or a qr code makes things fun and does increase traffic. Hold events, participate in gatherings, join clubs, etc. to get the word out. If you have the budget and it's relevant to your business, building a mobile app for all smartphone platforms will get you an application page and inbound links to your site on very high ranking sites.
Oh there is so much more. I'll post again when I get a second wind.
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Go out to the SERPs looking for the best content for a group of keywords that I want to write about.
Decide if I can beat the best content out there. If "yes" the project moves forward.
Spend a few days to a couple of weeks working on the content.
Toss up the finished content being sure that it has a good title tag and social share buttons.
Write a blog post about the new content, add links to the new content at appropriate locations on our site.
Back out to the SERPs looking at content for another set of keywords.
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