Need an SEO pro to build us a new fine art website
-
Hey Seomoz friends
My friends and I started buying and selling art 5 years ago. We did it all on ebay. Two years ago I decided to try an attempt at building us a website to further our business outside of ebay. www.originalartbroker.com I used homestead.com software aka intuit to do this.
I was able to get a lot of first page results in seo after a ton of work and willing to do a lot more. I'm sure the homestead site slowed my efforts down. I need more power
What we do. We sell fine art. We are trying to aspire to the leading seller of fine contemporary art online. We will do whatever it takes to get there. Our issue is not our product. Our issue is getting traffic to the site. I only have 175-200 visitors a day. I need better results for the keywords of our artists and inquires that surround them. We have a bounce rate of 70%, average time on site of 1 minute 50 seconds, and a slow loading site that is almost impossible to create individual pages for pieces (mgmt nightmare)
Outside of our site we have blogs, squidoo pages, facebook account with 2500 fans, twitter page with 2k followers, youtube channel, and a blog on the site for new arrivals.
We have a 200-250 piece on our site at any given time. We add probably ten pieces on average a week. We don't need any kind of ecommerce management software as most of our sales are done over the phone being that it is higher end art. I need a site that out performs my competition. I need to be in the top three when someone types in "leroy neiman" "peter max" and so on. I, with limited knowledge, need to be able to use the software everyday to upload new art as it comes in. I want every piece to have its own page so that I can also add pieces to a google merchant account. When I add new pieces under a certain artists and it creates its own page i want it to create h tags and an url extension for each product as I add them based off the discription and artists name. I would like some sort of blog integration to post our new arrivals as we get them. I would like some sort of customer capture. I am thinking something along the lines of them prociding email, name, and zip code to see the prices on the site.
You are the seo pro so you know what it takes. I would like to know what a solution would cost to get us on the ground with more seo power. A site with speed that is easily indexed. It doesn't need to have a lot of bells and whistles.
Please look at my site and let me know what you think. You can get an idea from that of what we are doing. Please give me an idea of what you can do and what it would cost.
Thank you
-
email frank@orchidbox.com and ask about his optimised seo template and cms
-
hahaha Great answer. I am aware that with our design it makes it harder for us to sell. And don't mind the criticism so thank you for your honesty. I sent a PM. Look forward to hearing your solution
-
I'm going to be honest. With your design it's hard to sell anything.
My opinion is that you should do the following.
- Wireframe Your Website (for SEO purpose, Design Purpose - also helps programming)
- Get a high-class designer that can create a visually appealing design that will increase your ROI (also reduces bounce rate)
- Hire a programmer to create basic/complex clean functionality of a shop - all ready made shops are either to expensive or if it's free most of them load slow or you will have hard time implementing your design or adding extra features on your shop.
- Conclusion the best thing is to hire a company that can offer high-class design & clean programming along with that you make sure they keep a high seo on-page etc.
Hope it helps.
Adrian
P.S. We do all of that. If interested PM me for details.
-
I see what you mean by using intuit. You have outgrown that software. I know you say you don't need any ecommerce software, but for what you are looking for, it may be better. You can disable a lot of features like I did in my site http://www.shipoverseas.com. That site is made using Magento Commerce. You need an image oriented website, kind of like a jewelry site. When I worked at a web development firm, we would charge about $20K+ for something that needed custom application development. Are you planning on running ASP or PHP? Also Google Merchant? Why not Authorize.net.
PM me and I can refer you to some people. But these guys who I refer are the real deal. Intuit and yahoo stores are a big nono because it limits functionality to whatever their CMS is capable of doing.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Weird Layout on Initial Website Load?
Whenever I open my site from an uncached source, like google incognito, for a split second it displays purple links and a white background while it loads the rest of the content. I've included a screenshot. Is there any way to fix that.? The site is www.kemprugegreen.com. u8P9q
Web Design | | KempRugeLawGroup1 -
Recommendations for top notch US based WP developers
I have a client that needs to get a WP template completely revamped. They work in residential contracting and this website will be for lead generation. The current WP template has several problems with load speeds, structured data, SSL issues, mobile template problems (most critical issue) and other issues. Their budget is $5K to $12K.
Web Design | | RosemaryB
Does anybody know of any US based (MUST be accessible by phone number) WP Developer who has a strong knowledge of SEO & Conversion optimization? Thanks0 -
How to Redirect Old Domain to a New Domain?
One of my clients has chosen a new domain for her website so we will redirect the old domain to the new. I understand that once redirected, most of the authority built up over the years for the old domain will pass through to the new domain. Is this correct? Can this be done through the Wordpress dashboard, say with a plugin perhaps? I have a plugin called 404 Redirected I was going to try to use for this purpose. Finally, the client has other domains (5 total) she has used for one reason or another. She wants to consolidate all of them and have everything redirected to her new domain. Do you see any downside to this in terms of crawling, Google trust and authority? I know there are some user experience issues to deal with, but we're addressing those. I just don't want to do anything that may cause Google not to trust the new domain. Thanks, Dino
Web Design | | Dino640 -
Does Google penalize duplicate website design?
Hello, We are very close to launching five new websites, all in the same business sector. Because we would like to keep our brand intact, we are looking to use the same design on all five websites. My question is, will Google penalize the sites if they have the same design? Thank you! Best regards,
Web Design | | Tiberiu
Tiberiu0 -
SEO For Lead Generation
From an SEO point of view, is it okay to have a sites focus to be Lead Generation? We will do a small amount of blogging and we'll also have longer form sales pages on the site... but the main focus would be lead generation pages that we'd target for the SERPs. TO ME... this seems fairly spammy. If we had 50-60 landing pages with only 100-300 words of copy on them. If this is "okay" then how much should we altar up these landing pages in terms of content? None of them will be direct copies... but I just want to make sure that we stay above a ratio that would be good for SEO. Then lastly... How many main terms can we expect to target with a landing page? Should we focus each landing page to a keyword, or can we target a few and still rank effectively?
Web Design | | lifeseo0 -
International SEO issues for multiple sites
We currently have 3 websites: oursite.co.uk oursite.fr oursite.ch We also own Oursite.com, and that URL currently redirects to Oursite.fr. We are considering a complete site redesign and a possible merge of the 3 sites. Assumptions: ** the 3 sites currently receive organic search traffic to varying degrees
Web Design | | darkgreenguy
** Oursite.ch is almost identical to Oursite.fr in terms of the site content
** Our target market is NOT the USA for English-language searches. It is the UK. With a re-design, we see our options as follows: Merge the 3 sites and make Oursite.com the "main site" and then have subfolders as follows: /uk /fr /ch Keep the 3 sites as they are. We see Option 1 as the best in terms of saving time when updating the site, and saving money paid to the site developers (1 site vs 3 sites). We see Option 2 as the best in terms of ability of the site to rank, as well as confidence of searchers when seeing our site in the search results (in other words, a person searching in France would be more likely to buy and/or submit a form on our site if they saw Oursite.fr vs Oursite.com/fr). I guess we're looking for some suggestions/guidance here. Are we missing any big issues? Does anyone have experience with an issue such as this? Thank you in advance...
-Shawn0 -
Need some advice on choosing categories.
We have a website where we do a daily one minute video about our son who was born with Down syndrome. When I started the site I was going to do a daily video and put all of those in a category called "Noah's Minute." Cute title, but doesn't really tell anyone what it's about. (Oh what I've learned in the last year.) I was going to do no text on those video posts, just the daily one minute video. I wanted it to tell a story, in order, without me adding to it with words. Then I was going to have some other categories where I wrote information about Down syndrome. Therapy post, medical posts, best toys, parenting tips/encouragement, etc. I'm been running this site for almost a year and I now have a much better idea of the type of content I'll be posting, what people are interested in, etc. I now write content for each of the videos, and no longer group them under "Noah's Minute." If you check out some of the posts, you'll see I try to be very intentional with each posts, and try to make each one centered on a specific topic / key words. I'm now having to go through almost a year of posts that were under "Noah's Minute" and re organize them, however I'm having a problem with coming up with categories for the post. I have some of them under the category of "Therapy" since a lot of our readers are interested in checking out the different posts we do with Noah for his developmental therapy. But the other posts are much more "general" I guess. For instance a lot of our posts are just me telling our story and giving general parenting advice / encouragement. But having a category called "Parenting" seems to vague, and also every post I write could be considered "parenting." I'm wondering if someone would mind checking out some of our content, and giving me some advice on how to organize the posts. There is a lot of great info on our site, and many people ask me questions about things that are on the site, but they just didn't know was there. So I want people to find it better. Also how "detailed" do I have to be in the naming of my categories for SEO purposes? For instance, the category called "Therapy' is great for people who find our site, since it's a given that the category will be dealing with "Down Syndrome Therapy" but do I have to name the category "Down Syndrome Therapy" in order for people to find it via search? If so, that would get old quick to my readers: "Down Syndrome Therapy" "Down Syndrome Toys" Down Syndrome Books" etc.... Anyways, I'm not sure where to go from here. Thoughts, feedback, suggestions?
Web Design | | NoahsDad0 -
Need advice on diplaying content for Search
Hi every body, I am doing landing page redesign(s). Does any body know or can refer a content carousel that can rotate video and pictures? The "site with images" search option result is a compelling reason to showcase pictures if your space competeiveness (showroom, merchandise, etc) can be improved with a strong image presence. here is my main landing page http://www.shearerpainting.com I know there is alot of stuff, and confusing call to action, but I am looking for strategies to clean it up, clear fous on action (get bid, learn more), but allow users to see that they can dig for more content.
Web Design | | johnshearer0