Is anchor text link juice passed in internal links?
-
Let's say I have www.bobswidgets.com. If I have "widgets for sale in tuscon arizona' be the anchor text on an internal link on www.bobswidgets.com/page1 which goes to www.bobswidgets.com/page2 - does the value of the anchor text (widgets for sale in tuscon arizona) get passed internally? External links pass the value of the anchor text but do internal links?
-
Anchor text is passed regardless if it is internal or external, essentially a link is a link no matter where it points to (a generalization sure, but true nevertheless.) What you need to be careful of is keyword stuffing. If you build all your internal links to widgets for sale in cityname it really is not going to look so good to users or search engines. Keep it civil and don't worry too much about keyword density, just make sure each page is focused on a unique set of keywords, the content is relevant, and the links that point to it from offsite contain some version of the keywords in the anchor text.
-
Yep, they sure do. You can find more here which briefly discusses site hierarchy and spreading link juice based on your domain weight. Depending on your domain authority you might want to be more selective on the "widgets" you choose to link to, at least higher up on the page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Header/Menu Links
Hey there, I seem to have heard mixed results on this. We have a LOT of pages that we are trying to tell google are important. Does it make that big of a difference if those pages are linked in the homepage/header menu? Or mega menu for example? We are essentially a review site, so we potentially have thousands of links that could be implemented into the menu. Thoughts are greatly appreciated!
On-Page Optimization | | HashtagHustler0 -
Comment Links and Pingbacks
I'm updating articles on a large site, some have links in the comments (WP site). The question is: 1. Should I remove the links in the comments, or does Google even care? 2. How do pingbacks affect ranking?
On-Page Optimization | | MichaelGregory0 -
Internal anchor text. Should we still use keywords?
I have a review site that has approximately 70 category pages. I'd like to include a few of them (not all 70) in the footer of the page for easy navigation and to direct the crawlers to the best ones. Is it advisable to use anchor text of "Category + reviews" or just leave it as "Category". I certainly dont want it to be overoptimized, but I do think its a good usability cue, so I'd be surprised if it was against guidelines. Any thoughts?
On-Page Optimization | | jim_shook0 -
Too many on page links - created by filters
I have an ecommerce site and SEOmoz "Crawl Diagnostics Summary" points out that I have too many hyperlinks on most of my pages. The most recent thing I've done that could the culprit is the creation of number product filters. Each filter I put on the page is creating a hyperlink off that page. As an example, there's a filter available for manufacturers. Under that, there are 8 new filter links, thus new hyperlinks. On one category there are 60 new links created because of filters. I feel like these filters have made the user experience on the site better BUT has dramatically increased the number of outbound links off the page. I know keeping it to under 100 is a rule-of-thumb but at the same time there must be some validity to trying to limit them. Do you have any recommendation on how I can "have my cake and eat it too?" Thanks for any help!
On-Page Optimization | | jake3720 -
Link anchor text in list menus
Obviously Google likes descriptive anchor text. At least the first version on the page. But suppose you had a list of scrap yard depots on a hover site menu, would you go for the person friendly nested list, so Scrap Yard Depots Newcastle Chester Llanfairpwllgwyngyllgogerychwyrndrobwllllantysiliogogogoch Or the presumably more Google friendly; Scrap Yard Depots Newcastle Scrap Yard Chester Scrap Yard Llanfairpwllgwyngyllgogerychwyrndrobwllllantysiliogogogoch Scrap Yard
On-Page Optimization | | JamesFx0 -
Can bad text URLs hurt pages?
If you have some pages that contain plain text URLs (not anchored links) that used to be good URLs, but are now bad, either because the website shut down or because it has been acquired by someone else and is now parked (or worse) - are those URLs enough to cause quality problems? For example: This information was brought to you by Waymaker http://www.waymaker.net These aren't the only ones. And yes, I know I should fix them, but there are probably 10,000 pages like it. I will fix them, but its not something I can do in a few minutes. (this one is easy to fix programmatically, but others are a lot more complex) So my question is: do you have actual experience that these are bad enough to cause ranking problems (making them low quality)
On-Page Optimization | | loopyal0 -
Too many on-page links
Hi, My website - www.thepartyhouse.com.au is showing as having too many on-page links for over 4,000 pages. Take for example the homepage which is showing as 188 links, but I don't understand this because I've used SEO tools to display the links and I am showing around 90 links on this page. How can I see what all the links are? Thanks
On-Page Optimization | | Spyre0 -
Too many links on a page?
On my blog posts, I have links to all the categories and months, dating back 5-6 years. This make the number of links on each blog page well over 100, which I understand might decrease the value of each page. Is there a problem with having more than 100 links on a page?
On-Page Optimization | | rdreich492