IP Address Of Site

[adrianaldous]

Hi there, really new to seo and loving being able to research everything on seo moz. I have a question about the ip address of my site:

I use a company that sells templated real estate websites (I'm a realtor) and I'm noticing all of their websites show as having the same ip address. There are probably 100's of sites on their server targeting the same keywords as I am, would this affect my ranking at all? I'm just considering switching to a Wordpress site with a unique IP address, so I'm curious to find out how the seomoz members would answer this question.

Cheers, Adrian

[Function5]

There are another two points I came across regarding IP addresses:

1. If a site or a bunch of sites on that IP address get banned somehow, it might affect your site

2. If you are targeting a specific geographic location, let's say San Francisco, it's supposedly a good idea to have an IP or server that is located there. It has been awhile since I've read about this so if someone could verify - that would be good.

Also, it is probably a good idea to switch to your own WordPress site hosted on a proper server as opposed to on a shared plan. You'll notice that your site runs much faster.

[adrianaldous]

Thanks Radu, that's the conclusion I came to as well. Thanks for verifying my thought! Adrian

[Ursacescu]

Hello Adrian,

• The idea of having your own IP address (dedicated IP) is not bad.
• Simply because some sites have the same IP to yours, should not be a problem, unless you get links from them or if they are SPAM sites (bad neighborhood)

Radu

[Doc_Sheldon]

"My question stems from the discovery that having links from sites with the same IP address is useless, so I'm wondering if there is any advantage to having my site use a unique IP address instead of one that is used for multiple sites (some targeting the same terms as me)."

Links FROM the same IP will not have cumulative value, so if you're not expecting to receive links from those sites, those links will not have the value of their total sum, if that makes sense.

That said, the fact that they're targeting the same keywords will, on one hand, put you in competition with them for the attention of the search engines, but on other hand, will also establish high relevancy for your site to theirs.

Not sure that really answers your question very well, Adrian. Without seeing the big picture, it's difficult to offer much more, I'm afraid.

[adrianaldous]

My question stems from the discovery that having links from sites with the same IP address is useless, so I'm wondering if there is any advantage to having my site use a unique IP address instead of one that is used for multiple sites (some targeting the same terms as me).

Cheers! Adrian

[adrianaldous]

Nope I mean that there are multiple real estate sites targeting the same geographic terms as me on the same server (ip address). I'm wondering if this will affect my sites ability to rank.

[Doc_Sheldon]

Hello Adrian - I suspect that you may be conflating IP address with URL. The IP address would be something like 123.456.789.123, whereas the URL would be something like http://www.example.com.

Assuming that's the case, it's not uncommon for an expansive site to have one URL, with many folders, such as:

http://example.com/denver/
http://example.com/dallas/
http://example.com/sacramento/

is that what you mean?