Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Your browser does not seem to support JavaScript. As a result, your viewing experience will be diminished, and you have been placed in read-only mode.

Please download a browser that supports JavaScript, or enable it if it's disabled (i.e. NoScript).

Why does Google only show the review stars for some listings in the Places results

Conversion Rate Optimization

1446

joshualfink last edited by

I have a client who shows up in the Places results for his targeted keyword phrase, but one of his competitors' listing shows 5 gold stars next to the reviews which causes him to stand out visually. I was under the impression that at one time the stars only showed for listings that had official Google reviews, but the other listings in the results also have "Google Reviews" but no stars.
1 Reply Last reply
Reply Quote 0
ResslerMotors last edited by

How many reviews does each company have? My gold stars didn't pop up until I had 10 reviews - half being Google reviews.
1 Reply Last reply
Reply Quote 0

Got a burning SEO question?

Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.

Start my free trial

Browse Questions

View

From

Sorted by

With category

Explore more categories

Related Questions

PPC & Google analytics - super advanced online course ?

Hi guys, I'm looking for online course for PPC & Google analytics... I'm not looking something for starter and im not looking for something
that you can find on YouTube...I'm talking about super advanced...The best of the best! Anyone know something like this ? Thx
Conversion Rate Optimization | | EdmondHong87

1
Modified broad match vs phrase match strategy - Google Adwords

Hi All, I am looking through a client account that is very mature (10+ years running) on Google AdWords. As soon as it became available, this client adopted a modified broad match (MBM) strategy and has removed all phrase match and exact match keyword types. The account has hundreds of thousands of active keywords. Over the past few years, the CPCs have been rising. While I know that market values of keywords in general have risen consistently year after year, I speculate that this client is actually causing their own prices to go up faster than they should. I have a couple of questions regarding strategy that I am considering that I want to know if anyone else has any experience with... by having many MBM versions of the same keyword, is it possible for cannibalization to occur for most of the variations? Example query: new red running shoes
variations Ad group 1: +red running shoes, +red +running shoes, red +running +shoes, red running +shoes
variations ad group 2: +blue running shoes, +blue +running shoes, blue +running +shoes, blue running +shoes based on the logic of MBM, the possible matches to this query from the available variations are +red running shoes, +red +running shoes, red +running +shoes, red running +shoes, blue +running +shoes, blue running +shoes. So, if the performance of those blue variations trump the more closely related red variations, this searcher may actually see an ad about blue running shoes, even though they have indicated they are more interested in red. in terms of cost, I would anticipate that MBM keywords are more expensive than their phrase match counterparts. can anyone confirm or deny this? My thoughts are that with several years of actual search terms being collected, this client should be able to do a great job of covering almost every variation of keyword that customers have used and create a strong list of phrase match keywords to satisfy all relevant queries. MBM keywords seem like they are a lazy way of getting traffic at a higher cost that can actually cannibalize close variations that exist in the account, causing the wrong ad to be shown based on matching/relevancy and a higher price CPC in the long run. Thoughts?
Conversion Rate Optimization | | dsinger

1
Google Image Search Case Studies for E-commerce?

Is anyone aware of any e-commerce stores that have any sort of conversion rate from image search? Have any particular changes they've made resulted in an increase or decrease in sales?
Conversion Rate Optimization | | Alex-Harford

0
Rich Snippets not showing up in Google

Hello everyone, Can anyone figure out why my Rich Snippets aren't showing up in Google searches: Their webmaster tool displays it perfectly, but I never see it in search results: http://www.google.com/webmasters/tools/richsnippets?q=http%3A%2F%2Fwww.cleanedison.com%2Fcourses%2Fbpi-building-analyst-envelope-shell-combo%2F Perhaps it's only my IP? Any insight would be great. Thanks
Conversion Rate Optimization | | CleanEdisonInc

0
Any tips and tricks to increase Conversion Rates on Google PLA?

I have recently organized my Adwords (Product Listing Ads) campaign according to this link: http://certifiedknowledge.org/blog/how-to-create-a-state-of-the-art-pla-campaign While I like the organization and control this provides, my fundamental concern is to increase conversions. I understand conversions are dependent on other factors such as landing pages etc. Are there any Google Adwords tips someone has had success with to increase CTR and increase conversion rates? Pating $10/day to Google Adwords while only getting a sporadic business every 3 days is getting a bit frustrating. Are there any tools in MOZ that can help find faults and generate simple reports on the Google Adwords campaign? Any help is much appreciated.
Conversion Rate Optimization | | amitramani

1
Analytics (Other Than Google) & A/B Testing Tools

Hey, I have Google Analytics on my website, like most people, but I was looking at some other analytics and testing tools like heat maps, click maps, A/B, etc. I was hoping that some of you could recommend a few that you use to see where pages are going wrong, track user behaviour and to how improve conversion rate. I have had a look at a few websites like: https://www.clicktale.com/
https://www.optimizely.com/ It would also be interesting to know how acurate these tools actually are, they seem quite legit. Cheers
Conversion Rate Optimization | | JonathanRolande

0
Call extension only showing with some keywords/ads?

I've enabled Call Extensions with Call Forwarding on my Adwords Campaign (found out Location Extension must be enabled, so enabled that, but left out phone number in location settings). I thought these extensions should work on a campaign level. However, I can only see the google voice call forwarding extension on some of my keywords/ads. What's up?
Conversion Rate Optimization | | Mozzin

0
Google Adwords Quality Score Driving me I-N-S-A-N-E

Here's my issue, I have an Air Conditioning client for whom I've been managing their SEO and Adwords PPC for the past year. The SEO is going good, we are seeing tangible results every month will soon be on page 1 for their most competitive keyword. On the adwords side, we are having some major issues though and I'm racking my brain. We are somehow getting quality scores in the 2's and 3's on the regular. I've streamlined my campaigns down to the city and within those I've streamlined my keyword groups into the following groups: City (Campaign) - AIr Conditioning (keyword group) - AC Repair (keyword group) - Fix AC (keyword group) - Contractor (keyword group) - Air Conditioner (keyword group) Every keyword we're bidding on falls nicely into one of these keyword groups and we're putting about 10 key words in each. Landing pages have exact phrase match in page title, h1, bold words, contact form and a coupon image with all the meta tags indicating the image offer matches the offer in our ads. We are running 3-4 ads in each keyword and testing new ads almost daily. Still getting 2s and 3s on the highest trafficked keywords (air conditioning & ac repair). I've read everything out there, I signed up for wordstream which had some decent recommendations (basically break your ad groups into smaller verticals) which I've implemented to no avail. I'm beginning to think Google is just hustling all these companies in service industry who they know rely on adwords to get phone calls in the summer - especially the HVAC industry. I'm running out of ideas here other than just going to Vegas and putting all my client's on black at the roulette wheel. Seems like a much more fun way to piss away thousands of dollars and at least they'll give me some cocktails.
Conversion Rate Optimization | | BrianJGomez

0