Any good link building companies out there
-
Hi Guys,
Does anyone know or can recommend any really good link building companies out there?
There are lots and lots of link building companies but which ones can really do the job!
Any recommendations much appreciated
Thanks
Gareth -
I would go with justin just from his answer seems really passionate about linkbuilding stratedgy , another thing to think about though is what is your budget?
-
Hi Gareth,
I've worked at Distilled working almost exclusively on link building for a year, have spoken multiple times on link building, and have had a chance to run into the link building work of several people and agencies.
There are a lot of good link building companies and it may depend on your needs.
I can throw out a few names.
SEER Interactive - A nice sized agency run by Wil Reynolds. He's really well know for his great and creative link building presentations as various conferences. They have a team that includes a number of really solid link builders which should be more famous than they are. I'll say that when I went in-house, Wil's team is one of the first I pinged to talk strategy.
Citation Labs - Garrett French runs Citation Labs. I've never worked with him personally, but I've chatted with him. I've heard good things about his work.
Distilled - This is where I use to work. I'm a little bias and would say 3 months ago, it had great link building.
My good friend Adria recently took a position there running the outreach. She's a great link builder and I recommend working with her. If you want to work with the UK office, I'd try to snag Paddy Moogan. If you're in the US, I'd try to snag Geoff, he's done some really solid infographic work. I made my first infographic with him.
Blue Glass - Bigger agency and I've heard good things about them from some close personal friends, but never seen their work.
Russ Hudgens - Good guy, really smart. I've never worked with him, but been on a panel with him, had drinks with him, and poked around some of his sites enough to see his work. He has some really creative and smart strategies.
Slingshot - I've work with them before with a client. They do some really interesting work and have a solid system for scalable link building. I've hung out with them at a few conferences, really fun team.
Outspoken Media - I've also worked with this team with a client. Rhea is amazing and I really like their entire team. They have a strong content based link building program and snag some really high quality links.
Kris Roadruck (Search Fanatics) - Previously at Click2Rank, Kris does some impressive scalable link building work. I've seen some of his work get solid results in highly competitive niches.
Virante - I haven't worked with them before, but I met some of their team in Boston. They sound like they do some really creative work, especially around linkbait type work. Some of the things I learned from them inspired some things I pushed for while at Distilled.
-
If you're going to blog, focus on keywords!! Pick some keyword that gets a tiny bit of traffic to focus your blog entries on! That way you may end up ranking for long tails without doing any backlinking, but even if that doesn't happen, each page will be keyword targeted for your linkbuilding efforts down the road.
-
Hi Gareth,
You're welcome. Unique Content for each website; yes, absolutely. Unique, relevant, useful, interesting content can make for excellent link bait, makes the link building efforts much easier and more successful.
As for linking tips, use the SEOmoz link analysis tool and the competitor analysis tool to help identify existing links that can be improved (eg. find existing links with poor anchor text and try and get it changed to include keywords) plus to identify good quality sites that link to the competitors which would be ideally suited to have a link from. Online PR can also help to gain some valuable links, as can creating and distributing different types of content such as Infographics. Hope that helps
-
thanks paul - still very useful
G
-
I have a tip (as a newbie to this SEO dark magik) Blog, blog, blog. No matter how much I try and influence keywords through linking, the quickest way is blogging but its hard work. do it every day and the engines will love you for it providing the content is pertinent. The use social networks to post the headlines. Not really the answer you are looking for but if you can do it you should do it.
-
Hi Si,
Great response thanks mate!
When you talk about content do you mean producing unique content for each website you wish to obtain links from?
Thanks for the response..
Is there any linking tips you can help me with to aid SEO?
Thanks
Gareth
-
You need to see if the vendor has any innovative approach for link building. Make sure they are transparent on the process they are going to implement for your site.
Don't decide based on the existing clients. You might have read the story about JC Penny. The vendor that provided services to JC Penny is still doing business with fortune companies.
-
Hi Gaz
There probably are, though I find it difficult to make such a recommendation when it's my strong belief that Link Building should be a part of an integrated search & content campaign rather than outsourced as a standalone task.
The best links are almost always free (natural) links obtained as a part of producing some really valuable content and distributing it well. This can often be done in-house easily (resource dependent of course). Though it does take time to seed, distribute and promote content, which is where an agency can come in handy by assisting with this as a part of a bigger search & content campaign (an on-going campaign that is).
If you really are intent on outsourcing link building specifically though, or even as a part of a larger project, I'd suggest searching for an agency that is in fairly close proximity (within acceptable travelling distance that is), by searching initially to draw up a short-list of contenders, then evaluate them from checking out their clients' sites, rankings etc and asking for authentic testominials from the shortened short-list. That's in addition to all the usual evaluation criteria of course.
Regards
Simon
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Need clarification on Linking strategy and whether I am doing more harm than good?
I wanted to get an opinion of whether a new strategy is wise or profoundly idiotic. Here is the scenario. We have a branded site that offers villa rentals around the world but we also have separately branded geo specific websites that focus on villas rentals at a specific destination meaning the villas are mutually inclusive on the sites but we try to differentiate them with different descriptions and markups. This is what we did. We have a magazine associated with the global company that posts articles 1 to 2 times a day and it is set up as a subfolder on the global website. The articles have revelant links to the global company landing pages as well as relevant villa pages. Additionally, we embed links to the geospecific websites as well if an article features a destination, topic or villa that is relevant to both the geospecific and global website. Moreover, In we have aggressively cross linked relevant keywords from specific villa pages (ie villa xyz on Barbados) to the magazine as well as to the root domain of the global website and other relevant pages. But we do not link the geospecific site back to the magazine or global site. Since we implemented this strategy, the rankings on our global site have dropped and the specific villa page on the global site (villa xyz on Barbados) has dropped precipitously for that villa xyz keyword. The complicating feature in all of this is that we have been launching new sites and fixes in the past month so I am not exactly sure what is the cause of the drop but I have a suspicion that the aformentioned issue may be a contributing factor. Any advice would be greatly appreciated.
Link Building | | Isle_Blue1 -
Is there a way to use your other web properties for successful link building
We have two websites that align with it each other: Site #1 - Industry editorial website that provide high quality, original and current content. This site is mature and has high authority relatively speaking. Site #2 - Industry resource website that educates general public and insiders about the industry. Content is professionally written with fantastic art and basically breaks down different manufacturing processes/materials and walks people through the benefits. Would it be a sound approach to add anchor text/link within articles on site #1 to site #2? Below are a few scenarios: Article on site #1 is talking about using [manufacturing process] to make something and site #2has a page that describes [manufacturing process] in great detail. Article on site #1 is talking about using [material] and site #2 has a page that describes **[material]**in great detail. Article on site #1 is talking why its beneficial to use a particular [material] or [manufacturing process] and site #2 has a page that describes all benefits of [material] or [manufacturing process] in great detail. Obviously, this will only be sprinkled in here and there and not in every article. It should provide users with more insight but will SE's see it that way?
Link Building | | dasickle0 -
HELP! New Link Building
Any recommendations on where to start with link building for an automotive dealer site? Our ultimate goal is to drive traffic to the inventory pages and increase lead submissions. Should we build links to new and used inventory? Also, any recommendations regarding anchor text would be extremely helpful! Thanks in advance!
Link Building | | AMSI0 -
Most significant link building factor
Am I right in thinking the most important link building factor is the number of unique linking root domains? Multiple links from a domain won't help me so much?
Link Building | | SamCUK0 -
Site not responding well to Link Building
I worked on around 15 EMDs and all of them have similar template but different content. They are all two KW EMDs. Now I did KW research and changed Title tags and Did around 10- 15 links for them in and they all reacted very well to link building except one site. I did the link building for this site in 3 batches- 7 links in first 10 days, then another 7 in next 10 days and another 7 links after 7 days. Site's ranking decreased with each link building. Then I removed the low quality links recently. Now What do you guys suggest should I again do link building?? (though everytime I did link building site lost rankings as mentioned earlier) or WHAT IS THE NEXT STRATEGY AFTER REMOVING BAD LINKS? START LINKING AGAIN, WAIT FOR SOMETIME ?
Link Building | | Personnel_Concept0 -
How much is a fair amount to pay for link building services?
It would be useful to get some feedback from those paying for SME/SMB website link building services re how much is a fair amount to pay and what you are getting for this.
Link Building | | Luia0 -
Are you using ArticleBase.com for link building?
I'm digging my way through my competitors' link profiles on OSE and came across one that had been using a site called ArticleBase.com Apparently you can publish articles for free and browse other published articles for usage on your own site (provided you follow their TOS). It actually seems like a nifty idea. I'm wondering if anyone has utilized this site for re-publishing content and building external links. Worth the effort? Thanks!
Link Building | | TBiz0 -
Press Release Service for Link Building
I have a small question on your Mozzers! I have down in 30 days about 75 Backlink from 75 different sources of PR, National and International Press Release Domains. Some of them, are waiting for approval, from administrator, and some of them goes automatically published, but all have a good PR and PA&DA too. All 75 press release content was unique, 75 different contents, what do you think, are this links worth or not? THanks
Link Building | | leadsprofi1