Web site Migration from one server to another does cause any impact in SEO rankings?
-
Dear Seomoz members,
We are going to migrate our website to different server location(new data center).
does this impact on our SEO rankings?
If so what and all checklist i have to do....to retain my SEO rankings.
Regards,
kathiravan subbiah
-
There is normally not any negative impact. The items to consider are:
-
how is the new server's speed? If a site loads too slowly it can be penalized.
-
what other sites are hosted on the new server? If you are in a very bad neighborhood (i.e. porn sites, hacking sites, etc) it can impact your site.
The only other assumptions are the site is configured correctly and the DNS change is made properly. Generally speaking, changing servers is a common practice which goes smoothly, although there have been some stories of rough moves.
Good luck.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will changing category URLs on site hurt SEO?
Hi Moz Community, We're looking to replace some URLs on our Wordpress site and I want to make sure we won't hurt our SEO with the changes. The site is lushpalm.com When we originally launched our site we created pages (which are linked to in our main menu) to essentially display our categories. We did this as a workaround because we didn’t like the URL to have the word “category” in it. Now we would like to make some changes and we want to make sure we’re not going to hurt our SEO in any way by accidentally duplicating content or otherwise. We want to fix our structure and now link to our category pages from our main menu, BUT we want to change the URL of the category page so that it doesn’t have “category” in it, essentially renaming it the name of the page currently linked to in our main menu. So basically, the category lushpalm.com/category/surf-trips, would be renamed with the URL lushpalm.com/surf-trips and the current page that is at lushpalm.com/surf-trips would be therefore replaced. My questions are: If we did this, would that mean that the previous “lushpalm.com/category/surf-trips” would cease to exist? Or is there some imprint of that out on the web? And if it is then would it re-direct to the new page? Would replacing the current page URL with a category hurt our current SEO in any way? Would this change cause any duplicate pages somehow? Thanks so much for your help!
Intermediate & Advanced SEO | | TaraLP1 -
Ranking Sub Categories on Ecommerce Site
Hi, I haven't tested this yet, so before I do I wanted to see if anyone had some experience with this. I have lower level categories I want to rank for SEO for example: Say I want to rank 'Standard Metal Lockers' - with the way our site is set up, I have to work within a classification, which isn't always easy. So it would be categorised as follows: Cupboards & Lockers > Lockers > Standard Lockers > Standard Metal Lockers The URL structure would remain /standard-metal-lockers & I would link this from the 'Lockers' page. Is this too deep in the site structure to rank? I think if it's linked properly & promoted it will be fine, but I'd like to see if anyone else has had this issue. Becky
Intermediate & Advanced SEO | | BeckyKey0 -
Baffled why my site is not improving in rankings.
Site shows up in the Map results when ever Google shows them. But for all other organic terms site ranks way back. Have lots of unique content and one page grade of an A. The site is http://alexpadillabailbonds.com The main page is optimized for "sacramento bail bonds" with a Moz grade of A yet its not included in the search results. It was before. Any insight from any one will greatly help. Thanks.
Intermediate & Advanced SEO | | andreyzolnikov0 -
Site migration from non canonicalized site
Hi Mozzers - I'm working on a site migration from a non-canonicalized site - I am wondering about the best way to deal with that - should I ask them to canonicalize prior to migration? Many thanks.
Intermediate & Advanced SEO | | McTaggart0 -
If we remove all of the content for a branch office in one city from a web site, will it harm rankings for the other branches?
We have a client with a large, multi-city home services business. The service offerings vary from city to city, so each branch has it's own section on a fairly large (~6,000 pages) web site. Each branch drives a significant amount of revenue from organic searches specific to its geographic location (ex: Houston plumbers or Fort Worth landscaping). Recently, one of the larger branches has decided that it wants its own web site on a new domain because they have been convinced by an SEO firm that they can get better results with a standalone site. That branch wants us to remove all of its content (700-800 pages) on the current site and has said we can 301 all inbound links to the removed content to other pages on the existing site to mitigate any loss to domain authority. The other branch managers want to know if removing this city-specific content could negatively impact search rankings for their cities. On the surface it seems like as long as we have proper redirects in place, the other branches should be okay. Am I missing something?
Intermediate & Advanced SEO | | monkeeboy0 -
Site dropped rankings when changing host from US to Spain
My site was ranked very well in the UK & US for multiple keywords but we changed hosting from the US to Spain and since then the rankings in the US & UK have dropped between 5 to 35 positions on all keywords and are showing no signs of returning 3 weeks later. What can be causing this? The site was down for about 3 to 5 hours a few days before we transferred hosting (this is why we changed hosting due to the previous hosting being down too often). It does seem as though the new location of the hosting server seems to be affecting rankings but I need confirmation on this or any other ideas why the rankings may have dropped. Thanks in advance
Intermediate & Advanced SEO | | authoritysitebuilder0 -
SEO for Log in Sites
Hello, I just lunched a website where you have to sign up and to log in in order to use it. So I have the home, also a blog but then the rest of the pages are let's say it "hidden".How would you do the seo for it? I have been cheking facebook, foursquare and some others and they use different approaches. Facebook uses the same description in every single page for example. My site is similar to foursquare users have profile, stats, history, ranking. Well, what is your advice?? Thanks a lot
Intermediate & Advanced SEO | | antorome0 -
My site dropped in serp and backlinks ranked higher than it.
appliance-repair-ny.com I recently got some new good page rank backlinks (4-5) to my site. After a nice increase in rankings i left it for a couple of day (holiday) when i came back i found out that my rankings dropped dramatically for many different keywords when in some cases the backlinks are listed higher than me for the keyword. Any suggestions? should i keep on building links in the same paste, or slow down a little? UPDATE: I now noticed that the seomoz app has a warning that my homepage is missing title tag and meta tag. I'm using wordpress and headspace plugin. I recently updated wordpress.
Intermediate & Advanced SEO | | atohad0