Internal Links - more the merrier?

[Jurnii]

I have just recently spoken to an SEO consultant who is pushing the opinion that more internal

links would be better for me. They are particularly focused oin aligning a large number of

content articles that I have developed over the years, and getting more keyword focus,

and more links (inpage within site) onto these pages.  I have to agree on a certain level

that maybe this large base of unique content is unedr utilised. What is the general opinon,

more internal links are better?

[Jurnii]

Thanks article is good read.

[petrakraft]

I recently wrote that article http://www.seodesignsolutions.com/blog/seo-resources/why-internal-links-are-more-important-than-backlinks/

There is certainly a grain of truth in it.

[ThomasHgenhaven]

Yes, a limited amount of internal links with optimized anchor text works well for both users and search engines.

The trick is to make the part automized, so Page A is connected to Keyword A; Page B to Keyword B etc. The develop a script (or find a CMS plugin) that inserts the links itself, whenever the keyword appears on another page.

but DON'T have too many keywords. I usually recommend 3 optimized internal anchors per page. At this rate, it's helpful rather than harmful for the users and crawlers.

[Dan-Petrovic]

Make handy internal links using relevant anchor text in a meaningful way that will be helpful to users as well. No need to link to same page ten times and no need to use ten anchor text variations for the same link on the same page. If the equilibrium is there you will benefit from it. Once it starts to look excessive is when it becomes a problem.

If you have articles and they don't link to relevant product pages then you're missing out on that extra signal your competitors may be using.