Show all VS show excerpt in a blog post
-
I saw that you recently changed your blog from "show all" to "show an excerpt" and then "read more", could you explain me the reason?
It´s not supossed to be better for the blog readers to see the full posts in the homepage?
-
Thanks for your answers!
My point is:
I assume that google understands that the homepage of a blog doesn´t duplicate content ,and although he believe it so, the content changes so fast that this is not a big issue. Moreover we have a meta “noindex” in the next pages (domain/page2) to avoid further duplication.
Then you can create the internal linkbuilding architecture with menu items but I think that it´s not really worth with posts in the homepage due to this fast movement of the content.
I agree that you have to optimize the homepage for a broader term and then the posts for a more narrow topics making a great onpage on them, but you can build the homepage with a specific H1 for example in the header of the blog and later for each post have the h1 for the title of the own post.
In this way the onpage of each post will not collide with the onpage of the homepage when the posts are there.
With this in mind, you can show all the content of the posts in the homepage and avoid 1 extra click to your visitors for each post (although you want more Ad impressions as zsolt noted)
What do you think?
-
Just as First said.
One other reason to do this to have more page downloads if you are doing CPC adwertising, however it is definately not the case here.
-
I also have set up my blog to "show an excerpt" and then "read more". The reason I do this is for better SEO site structure or site architecture. The idea is to target the main blog for broader keywords like "SEO blog" or "Internet Marketing Tips". When you click on the "read more" or "read full entry" it takes you to a page that is optimized (URL, H1, content, etc.) for what that blog is exactly about.
Example in this URL - http://www.seomoz.org/blog - the first blog is Using Emails to Build Links - Whiteboard Friday.
If you click on the "read full entry" you go to a page that is just about "Using Emails to Build Links"
Now do a Google search for "Using Emails to Build Links"
The interior page of the blog ranks #1 because it is more relevant then the Blog's "home page"
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Well performing blog article
I have an article that gets a lot of hits, way more than any other I have. Is there a way I can figure out why? For example, Is there a tool to help me find out where people are finding it? Or another important factors I should look at? Thank you in advance
Content Development | | laurentjb1 -
Is it ok to have two blogs for my website?
Hi Pep's The blog for my website is integrated, but does not have a URL that matches the text. The company I use for my site say that it can't be changed. Basically it displays numbers instead of text in the url. So I thought, what about starting another blog as well as the original. Would this have any effects on my SEO, negative or positive? Any advice greatly appreciated! 🙂
Content Development | | MissThumann1 -
Guest blog on my web site.
**I received this email from a lady who wishes to write articles and post them on my site under my news section . Ok, if its quality I dont mind hiring somebody to create a post. Her proposal is as follows and this is her email :-**Basically what I can offer is to write a couple of articles for your News section, something fun and interesting for your visitors which will hopefully drag some traffic your way. I could make them well suited to your site and I could include in each a link to a client of mine - one who wants to be exposed on a good site like yours - and for doing that I can offer you compensation of £33 for each client link - 1 per article. For example, one client is Watches of Switzerland, so I could write an article about ideal wedding gifts for a groom maybe, or something about a perfect Honeymoon destination like Switzerland, and slip a link in there. Other clients include Weddingsite and Lampcommerce - which could be included in something about making a matrimonial home. There are a few stipulations I would need to abide by, like - the article would need to be 500 words, it would need the link to be a 'do follow' link, it would need a picture or two, and it would need a couple of 'sacrifice links' (just links to Wikipedia or something to make it more Google friendly). Question. Is this what a guest article is ? and also is the format ok ? Sorry if this seems a dumb question but still learning guys . King regards to everyone Peter
Content Development | | weddingshoesandaccessories1 -
How to Recover Blog Traffic
Hi Friends Recently we changed Blogger to Wordpress with same permalinks but Unfortunately our traffic Down to 90% .please suggest me to recover Traffic & Ranking In Search engine Our Blog : http://www.ibpsexamguru.in/ thanks in advance
Content Development | | jenisys0 -
Difference in Forum and Blog for SEO
I was pushing my employer to agree to switch to add a blog onto our site and he asked me, what is the difference between the blog and a forum for SEO purposes. Besides the general look and feel and a forum being more community oriented, is a blog better than a forum for seo, and if so, why? It can be vice-versa I just need to fully understand this myself so I can begin to work on one and explain it to my employer. If anyone can provide any insight, it will be much appreciated.
Content Development | | ithvac0 -
With the structure of WordPress when multiple tags are selected, SEOMoz reports show each URL/tag as duplicated content? What to do?
wordpress.com/blogpost/tag/word1 wordpress.com/blogpost/tag/word 2 etc. Same page, but WP generates multiple URLs for each tag. in reports, this shows as duplicate content. Is it something to worry about? If yes, what is the best fix?
Content Development | | VividImage0 -
My Blog pages are out ranking my main website
My blog was on wordpress.com for over 18mnths and I have just moved it to my domain - rankings are charging as a result - up and down! My current concern is my google.co.uk search position for garden art - my home page http://www.gardenbeet.com has been number 2 for over 12 mnths - now my blog is number 2 http://www.gardenbeet.com/garden_design_blog/garden-art/ this is not the best landing page to generate sales from my shop - any suggestions?
Content Development | | GardenBeet0 -
Leverage My Blog
Hello All, We have a local service based website that caters to all types of services. We have a blog with over 130 original articles published. I recently hired three writers that each write at least one article per day. The topics we blog about are based on hittail.com and google webmaster keyword searches. Besides writing articles, what else can I do to leverage this blog? How are you all choosing topics to write about? Here's my blog: www[dot]yipees[dot]com[slash]blog
Content Development | | zorricsia0