[local seo] How to compete against e.g. yellowpages on Google Rank 1 - 4?
-
Hi Folks,
How to compete against the big SEO-powered pages like Yellowpages in the SERPs?
I mean, they have thousands of Rd -> Rd Links as well as super Page and Domain Authority.
How has a let's say Dentist or Electrician a decent chance to compete against those? Does Google give credit to them because of the Content they have on their page?
These yellowpages totally take the fun out of it for my clients.
Answeres would really much appreciated. Thank you.
For me it feels like Don Quijote.
-
So how did it go? I'm fighting these battles a lot now. For a lot of my smaller clients the SERP is filled almost entirely with Yellowpages, Superpages, Yelp, {insert random directory}
I have managed to make decent progress for one of the tougher local subjects "bail bonding". We're now doing quite well and have #1 spots for most of our targeted words. It was easier than expected. A couple good links was all it took.
-
Thank you for your kind and encouraging answeres.
I will go that way and see how long it takes.
Awesome Forum!
-
Do not fear these websites if you compete in a local niche.
First get your site into Google Places for business... read some of their success stories such as the one about Lil' Piddlers
http://www.google.com/placesforbusiness/success_lilpiddlers.html
That will get you on the places map. Here is an example.
Then broadcast to google that you are located in YourTown, FL by placing your address in the footer of your site and mentioning your physical address and local phone number generously where it fits into your site.
Then seek links from websites that are located in your community such as your landlord, chamber of commerce, community directories, business associations, tourism groups, local bloggers, local directory sites, newspaper, your Mom's blog, charities where you donate, clubs where you are a member.
Then seek links from websites in your industry such as dental associations, your dental school, professional associations, dental directories.
Now you have local link assets and industry assets that are out of reach for YellowPages and these other database sites. These should give you strength in the "yourindustry yourcity" organic SERPs.
-
Sure, you can compete. Do Google Places listings show in the results for these local search queries?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Carousel - What Should We Now Be Doing Differently?
Google Carousel is rolling out for even more topics. How does it affect or change tracking in Google Analytics? For example, if I am in the Carousel and someone clicks my listing, then Google completes a search for my property… then the searcher clicks through to my site organically. Will I know that someone originally clicked the Carousel or will I have no idea and simply see a Google organic click? Should we be optimizing our Google+ Places listings differently? How does this change our own organic keyword targeting? In other words, if I am in the Carousel should I go after a different keyword organically? Does anyone know how many people are clicking into the Carousel vs. the organic listings or even pay per click below? Searchers behavior will be altered because of this change. What say you all? Articles That Relate: http://blog.autorevo.com/2013/06/new-local-search-layout/?utm_source=twitter&utm_medium=social&utm_campaign=local-carousel&r44b=no http://searchengineland.com/google-knowledge-graph-carousel-sightings-becoming-more-frequent-within-a-wider-variety-of-searches-163562 http://blumenthals.com/blog/2013/06/14/google-local-carousel-display-showing-more-frequently-in-more-categories/
Image & Video Optimization | | Hospitality-SEO0 -
Local Listings
I use getlisted.org as my local listing guideline. For some of the local listings you can "upgrade" the listing for a price instead of doing just the basic free listing. I was wondering do people pay for the listing and is it worth it? Are some of them better than others to get an upgraded listing? Thanks for the help!
Image & Video Optimization | | ClickIt0 -
Google maps
Hi, I'm trying to rank my clients in top 3 for maps for all categories as of now my client is in top 3 for 2 keywords, what should i focus on to get my client rank in maps results for more categories? Thanks
Image & Video Optimization | | tonyklu0 -
Google+ Local/Places isn't displaying my suite #. Should I leave it out of NAP on other directories, too?
HI All, For some reason Google is not displaying the suite # for a client of mine in Google+ / Places. I've entered the suite # in the back-end of Google+ / Places and it shows there when I log in, but the public version of the listing omits it. So the question is, should the NAP in other directories omit it as well? Google knows it exists, but is choosing not to publish it... Thanks! Zack
Image & Video Optimization | | HammerandHand0 -
Geo sitemap & google webmaster tools
Uploaded a Geo-sitemap last week and made sitemap_index.xml that includes the geo & normal sitemap. Google Webmaster tools shows a warning for the geo sitemap, telling me that the geo tag isn't supported. This is how the xml looks like: <urlset<span class="webkit-html-attribute"> xmlns="http://www.sitemaps.org/schemas/sitemap/0.9"</urlset<span> xmlns:geo="http://www.google.com/geo/schemas/sitemap/1.0">http://www.mysite.com/locations.kmlgeo:format</geo:format>kmlSomebody, anybody knows the fix?
Image & Video Optimization | | nvs.nim0 -
Effect of Google Place listing on organic rankings
Is it true that Google place listing can provide increase in search engine ranking ?
Image & Video Optimization | | seoug_20050 -
Google Maps Service Areas
Hi, is there a limit on the number of service areas I can choose for my Google place/map listing.? For optimization purposes should I include the whole state, or each specific city. My keyword for google maps is not very competitive and I want to cover a few different states , I have the time to put specific cities just not sure if there is a restriction on number of service areas. Cheers
Image & Video Optimization | | pablogalante0 -
Local Search - New Business - 4 different Erroneous, Unverified Google Places Pages
My client is a new business <1 year old. Google has 4 unverified places pages for this business - all have slight errors in the business name and address. Which one should I claim? Will Google let me change the business name once I verify ownership? How will I get rid of the other listings once I claim and correct one of them? In light of these data errors and/or as a general rule do you recommend the paid submission services for UBL and Localeze (http://getlisted.org/resources/why-listing-services.aspx)? Thanks for the help! Jeff
Image & Video Optimization | | jeffgibson0