My Competition is using some Strange Achord Text and Inbound Links
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I was doing some research and a lot of my competition are websites from Universities, but I got surprised when I saw that a lot of their Anchor Text where things like Buy Viagra , Play poker , Buy Cialis , a lot of their inbound links where about things like that , one of the sites I was doing research on was www.imba.ie.edu , this site was #1 for the keyword I want that is related to education. Also other sites on the #1 page of google for this keyword (universities websites) had the same kind of inbound links and achord texts. Whats going on here??
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Carlos,
It is a bit difficult to help without a bit more info on your site, your keyword desire, etc. With any website there is the potential for links and anchor text like you describe here. I went to the above url and the anchor text and links are very reasonable given the site. (See Screenshot) In fact, I would say they have a decent link profile.
They have 39 linking root domains and nearly all anchor text is around Intl MBA, etc. No site will be necessarily devoid of links from questionable domains, it is really the overall you are looking at. Also, are the links followed, no followed, is all anchor text identical (unnatural), etc.
When looking at competitive sites and links, you should not link to see if they have an unfair advantage, etc. Look to see what good links you should be going after.
Hope this helps.
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