Google Places phone number question

[hawkvt1]

Hi,

A hotel/resort has a main phone number of 1-234-567-8901.  This phone number is consistent in over 50 directories.

However, they have a spa and restaurant with the same phone number.  The front-desk answers the phone and routes the call to either the restaurant or spa.

The name of the spa and restaurant are also found in the local listing directories under different DBA's with the same phone number as the Hotel/Resort.

For example:

ABC Resort - 1-234-567-8901

Spa Cuts - 1-234-567-8901 (same address as ABC Resort)

The Spa - 1-234-567-8901 ) same address as ABC Resort)

Will this phone number that is used by the 3 separate entities penalize the Google listing placements for the actual Hotel/Resort in Google Places?

Thanks everyone!

[hawkvt1]

Thanks to everyone that answered, it looks like I will have to go back through the directories and correct both the spa and cuts.  OUCH LOL

Thanks again!

[MiriamEllis]

Hi HawkTV1,

Thanks for coming to Q&A to ask your question. I'm the Local SEO Associate here in the forum. Situations like yours can be very confusing for the business owner, so I do empathize. In thinking your question over, I believe that this part of Google Places Quality Guidelines may apply to your resort:

Some businesses may be located within a mall or a container store, which is a store that contains another business. If your business is within a container store or mall, and you'd like to include this information in your listing, specify the container store in parentheses in the business name field. For example, Starbucks (inside Safeway).

If you want the three businesses to be treated as 3 separate entries, and to be eligible for 3 distinct Place Pages when the are all inside the same building, you will need to get:

1. a suite number

2. a unique, non-redirecting local area code phone number

for the other 2 businesses. Then, if desired, you could have the business titles read along the lines of:

Spa Cuts (inside ABC Resort)

This should be a correct way of doing things. However, if you have the restaurant and spa listed in 50 other directories with an address and phone number that doesn't match the new address and phone number you would be assigning to the two businesses, you are likely to run into a serious problem. Google may become 'confused' about the validity of the information you've provided.

This being the case, your task would also include going to each of those listings and adding the new suite # to the addresses and editing the phone number. Big job! But it can be done.

Good luck!

[RobertFisher]

I need to first clarify: your title is Google Places phone number question. The body of your question says: **This phone number is consistent in over 50 directories. **

So, if you are asking if having that number in other directories (Not in Places) for the Spa and for Spa Cuts, will cause the listing in Places to be "penalized," no it won't. BUT if someone goes in and reports that there is a problem with the site and shows Google these identical numbers, Google could potentially take you down until it is resolved.

I am assuming you do not have Places pages that are verified for the Spa and for Spa Cuts. If you do and the numbers are the same, I am shocked. Google will usually catch that.

My suggestion is that if at all possible get new numbers for the other two businesses and have them roll into the Hotel number. If someone calls the "old" or hotel number, they still arrive as they did before. If they call the new number they still arrive as before, but if there is a verification PIN on them, when it comes through the new number Google will have the new number listed. Either way, you are ok. Ultimately, you have three Google Places addresses which can' t be too bad.

Best

[cfguti]

NAP (name adress phone) is a strong factor. This is new for me, but I think the power to show 3 results when the user search for the adress...

I'm sorry, my aproach is to use 3 phone numbers and 3 diferent names...