Value of International Links
-
Does international link building make sense for US websites (.com domain)? The links we could acquire are from websites in the same niche, but I read on a forum that Google will disregard (devalue ?) international links.
There is work involved in getting such a link, so it's quite important to find out whether they are worth the trouble.
-
Hi propertyshark,
Local links, from relevant sources, will have a positive impact on your country specific rankings. For example the local chamber of commerce, local business directories and other citation sources are all good sources for country specific links.
The same goes for non English languages - a German website getting links from .de domains, hosted in Germany, is a good indicator to the search engines the website is a local authority.
Putting aside the direct SEO gains, the business benefits also shouldn't be ignored as you will receive more targeted traffic and potential leads to your website.
That said, it is always worth getting international links as part of your link building campaign. A diverse link portfolio is key to riding out future search engine algo changes. Diversify!
Hope that helps.
Cheers,
Andrew
-
We believe that link diversity will be rewarded as long as the links are topical. Suppose you have a site about the xbox 360. Well, they sell it worldwide, so it makes sense that your .com site would have links for "xbox 360" coming from counties like Japan and Germany.
The key is to keep it relevant to your site, and it will also help your rankings in those countries too!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
link building
I want to know is there any way of increasing DA/PA of the website? Is there any benefit in ranking if we increase PA of specific page? Recently my website DA is 6 i want to increase it 30.
Link Building | | hfameraya1980 -
Link Exchange
Is link exchange always bad? What if I want to add a link for other related products on my site which I do not offer, and the other site does the same for me? Will it be better to rather an article for each other product and link to somebody, than have one page with a list of other products to other sites. For example. We do training. Lets say we offer computer training. We search companies that does health and safety training offer to put their course on our site with a link to them, if they do the same.
Link Building | | Heinwest0 -
Anchor text and internal link building very fast
Hey guys, I just posted an article about "Customer Success". After that, I searched in my blog all the articles that contains that keyword and then linked to this new article I want to rank. Is this a bad thing to do, linking all these articles (12) in a row? Also, is it a bad thing to use "Customer Success" as the anchor text for all the articles linking to this new article? I looked for this topic but couldn´t find any. Thanks
Link Building | | amirfariabr0 -
Getting Links
Hi, Links from Directories are bad. Links for low quality sites are bad. Paid links are bad. Guest blogging is "maybe rumor has it" google's next big Penguin. Where and how is everybody getting all these great links from, is there anywhere left?? All advice welcomed as we really need good links quick! Thanks
Link Building | | Studio330 -
Link building
I keep sending personal emails to website asking for a link form them but every one says no how do other website get so many links to there website whats the best software to use
Link Building | | homesandindustrial0 -
Text Link vs image link?
Which passes most link juice a text link or an image with the correct 'alt' attribute? Do the pass the same amount or is one more valuable than the other?
Link Building | | SamCUK0 -
Outsourcing Link Building - What Low LEvel Links Should One Start With 1st
Outsourcing Link Building - What Low Level Links Should I start with if my interest is get free immediate traffic as a direct result from placing links or what ever out there and what should I outsource 1st and why ? What questions should I ask my self that will help me determine where I should start with low level links ?
Link Building | | helpwanted0 -
Should I unify my links?
Checking at opensiteexplorer.org I can see that: mydomain.com has has DA 26, linking root domains 1, total links 22 www.mydomain.com has DA 26, linking root domains 31, total links 89 The 22 links to the non-www domain come from the same site, which I would be able to convince to change to the www domain. Is it worth doing it? Will it add up to better DA? Thanks J PS: with only 32 root domains I think I have to do some serious link building...
Link Building | | TIBA0