Value of International Links
-
Does international link building make sense for US websites (.com domain)? The links we could acquire are from websites in the same niche, but I read on a forum that Google will disregard (devalue ?) international links.
There is work involved in getting such a link, so it's quite important to find out whether they are worth the trouble.
-
Hi propertyshark,
Local links, from relevant sources, will have a positive impact on your country specific rankings. For example the local chamber of commerce, local business directories and other citation sources are all good sources for country specific links.
The same goes for non English languages - a German website getting links from .de domains, hosted in Germany, is a good indicator to the search engines the website is a local authority.
Putting aside the direct SEO gains, the business benefits also shouldn't be ignored as you will receive more targeted traffic and potential leads to your website.
That said, it is always worth getting international links as part of your link building campaign. A diverse link portfolio is key to riding out future search engine algo changes. Diversify!
Hope that helps.
Cheers,
Andrew
-
We believe that link diversity will be rewarded as long as the links are topical. Suppose you have a site about the xbox 360. Well, they sell it worldwide, so it makes sense that your .com site would have links for "xbox 360" coming from counties like Japan and Germany.
The key is to keep it relevant to your site, and it will also help your rankings in those countries too!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Inbound Links not showing. Links are not no follow
Over the past several months I have definitely received inbound links to my website ( none of which are no follow). I have HubSpot as well s Moz and none of the links are showing. My competitors with the same link sources are showing though. I am completely dumbfounded. Why are my inbound links not showing and how much time does it take for them to show if they show at all? Thank you!
Link Building | | NPatt0 -
When buying used domains, how do i see the links pointing to that domain? OSE not showing links
when buying used domains, how do i see the links pointing to that domain? Sometimes the open site explorer doesn't show any links to the domain, especially if the domain is parked. Obviously a domain for sale with 1000 domains linking to it has lots of SEO Value right? Thanks mozzers!
Link Building | | Ron100 -
JavaScript is crawled by search engines, isn’t it? Does it mean that links embedded in JavaScript pass link juice?
I wonder If links embedded in JavaScript from an external Website pass link juice to the linked page and thus have a positive effect on google rankings. I read that JavaScipt is craweld. Does it mean that also the link juice is passed? I'm looking forward to your answers.
Link Building | | Tabea0 -
Value no follow links from Google Content Network
Is there a value of using Google Content Network to add no follow links to the general linkscape of a website? I notice a lot of competion higher than me on SERPs for specific keywords have these links from website with high DA. We have tested the value of having Adsense adds, but they do not convert the traffic. We might consider using them for the purposes of ranking higher on SERPs though, and would appreciate any experinces with this.
Link Building | | inet-design0 -
Great idea to get back links in short order; however the links would be unrelated. . Is it worth the effort . BTW, it's a white hat method. Should I proceed?
I have come up with a very creative way to get some great back links using white hat methods. The problem is that the back links to the site would be to an interior page or external promotional website which then have links back to the main website. What kind of value for the main domain would this potentially achieve. What are peopLes thoughts on this idea?
Link Building | | FidelityOne0 -
Links and keywords
A rather simple question, If i have a paragraph and have the words cat, dog and bird would it be a good idea to have them all linking to the same url? or is better to have them all going to different urls?
Link Building | | Vetshopgroup0 -
Internal Linking - 100 plus links
Hi Everyone, I have a question of how the on-page links are being counted. Say you have a page with a warning of having too many on page links (100+). How are all of these links counted? Let's say there are only 5 links on that page. Do the links on each of those pages count too and so on and so forth? I just want to make sure I have wrapped my head around this correctly. Thanks!
Link Building | | dirigodev0 -
Link Churn - where have all my links gone?
I am sure most of you have asked yourself the question I'm asking right now.. Where have all my links gone? I am starting to get twitchy now. I would estimate we have lost around 60% of our links in the past 3 weeks. Does anyone have any comeback stories? Feel like I am back to the start again. I have made a number of changes on the site not least removing a reciprical link page.. that had over 200 links on it but from reading one of Rand's tweets is it true that linking out could be good again?
Link Building | | robertrRSwalters0