DA or PA for link building strenght

[BobGW]

Hello,

We're doing link building for nlpca(dot)com with Open Site Explorer.

90% of the sites found that we're targeting have NLP resource sections that will probably list our site because we are an authority.

My Excel Spreadsheet has the following values:

---

Backlink Holder

Site Name

Site URL

Site Type

Tactic

PA

Ease (1-5)

Estimated Value (1-5)

Priority (Ease x Est. Value)

Contact Info

--

I'm only interested in strong sites - sites that will be around for the long haul, and I'm stopping aquiring sites that their resource section has a PA lower than 20.

Should I be incorporating DA in some way as well?

What other feedback do you have for me?

[BobGW]

Casey, Devlive, and Slava,

Thank you for the interesting responses.

I am wondering, as I stop around PA 20 (I don't go below that) in OSE, what is the smallest DA that you guys would target, keeping in mind that I only want to incorporate sites in it for the long haul.

[SEO02]

Hi Bob,

I would recommend you to incorporate DA also in the same way because a newly created page will have relatively low page authority but will benefit from the higher domain authority of the entire domain, so may still be ranked fairly well while it builds up its own page authority.

Domain Authority predicts how well a page ranks on a domain, the higher the Domain Authority, the better chance there is for an individual page on that domain to rank highly.  Page Authority predicts the likelihood of an individual page ranking well, no matter what the content on the page is.  The higher the Page Authority is, the more likely it is that the page will rank.

So, DA should also be incorporated.

[CaseyKluver]

Hi Bob,

A friend of mine once described it to me like this...

Say your selling your house, where your house is your domain authority, your rooms are your page authority.

You have a great big nice house. Every room is in great condition, freshly remodeled, etc.... EXCEPT the kitchen! Your house is still great, but the value has certainty dropped because of your bad kitchen. In fact, some buyers are even turned off because of your bad kitchen.

Same goes for the other way around... If you have a broken down house in the ghetto but you have a killer master bedroom no one wants to buy your house.

If that didn't make sense, you want to get that ideal house with great rooms.

I guess the answer to your question is DA is important and to ideally find link opportunities with good DA and PA.

Its not going to hurt you, but its not going to benefit you as much just targeting PA

[SlavaRybalka]

I believe that DA is more important than PA.