GOOGLE Rankings
-
We built a site for one of our clients about 3 years ago and added Meta tags to each page of the site. But when you do a google search on the keywords the site still does not come up. I thought it would be spidered into the system by now. Web Site - www.specialtysealgroup.com Let me know what we can do to improve our GOOGLE rankings.
-
I think you need to be clear that by Meta-tags, you're referring to meta-description (and title). I agree, getting these right can make a real difference. With a compelling title and meta-description you can get more than your fair share of traffic, even if you don't rank #1! All you need to do it get the searcher to believe that they are going to find what they're looking for!
Meta-Keywords is probably best ignored. I believe there is a risk that Bing make use an over-stuffed meta-keywords tag as a negative signal.
-
Meta tags are not totally unimportant. They do help to theme and page and can clearly add click through rates if they are well written with a clear call to action. However they will not get your site ranked on its own. As others have mentioned you need to undertake a clear and focus linking building campaign to the homepage and subpages of the sites.
-
Meta keywords are being phased out - it was a good way to keyword stuff and influence the prehistoric search engines but these days Google, Bing, Yahoo, Blekko etc are quite savvy & ignore these often-manipulated tags.
-
Setting your keywords meta-tags isn't going to help. Take a look at the the Beginners Guide to SEO for a good overview of things you need to consider to get your page ranking.
The website has a very low domain authority which suggest that some additional links would be a good idea! The guide covers link building and why this is important.
-
Dave -
While your question is a bit vague, here are some things to check out: their are quite a few more factors that affect search rank than meta tags. Check out this site for more Google ranking factors.
Also check out Google Webmaster Tools, and you can check out anything that might be plaguing the site. You can also add your xml site map there.
Good luck,
Drew
-
Hi Dave
From what I can see the site is in the Google index after I searched info:www.specialtysealgroup.com
A quick search in OSE shows me that you only have 2 links pointing this page a PA of 19 and DA of 8
Your clients competitors will no doubt have much higher PA/DA and lots more links to their pages, and therefore Google will value these pages more than your clients.
I recommend you consult a reputable SEO agency to discuss a link building campaign.
-
The site has very low domain authority (a measure of inbound links).
I think you'd be best served to do some link building for this site. It will not rank for any competitive keywords without more links from quality websites.
Links are how Google decides a site is worth ranking for a relevant keyword.
If you're new to link building, I'd start here: The Professional Guide to Link Building.
This post, originally from YOUmoz but promoted to the main blog back in 2008, still holds a lot of value as well: Link Building Notes of an SEO Kindergartner.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do i rank for 1000 keywords?
i have dr 25 and 200 referring domains and ranking for 90 kws in usa. i saw this trend that if you rank for more kws then chances are that you can rank for those high traffic kws in 1 to 5 positions. what i mean is that it increases your odds ? possible answer1 :increase dr and da both and ur and pa ( ahrefs and moz) i know pagerank matters but these are some metrics we can look at for right now possible answer 2 : get a lot of backlinks maybe from same site but how does my backlinks can help me to rank for 1000 kws so that i can have at least 100 kws to rank in position 1 to 5? detailed answers will defi be appreciated
Intermediate & Advanced SEO | | Sam09schulz0 -
Why is Google no longer Indexing and Ranking my state pages with Dynamic Content?
Hi, We have some state specific pages that display dynamic content based on the state that is selected here. For example this page displays new york based content. But for some reason google is no longer ranking these pages. Instead it's defaulting to the page where you select the state here. But last year the individual state dynamic pages were ranking. The only change we made was move these pages from http to https. But now google isn't seeing these individual dynamically generated state based pages. When I do a site: url search it doesn't find any of these state pages. Any thoughts on why this is happening and how to fix it. Thanks in advance for any insight. Eddy By the way when I check these pages in google search console fetch as google, google is able to see these pages fine and they're not being blocked by any robot.txt.
Intermediate & Advanced SEO | | eddys_kap0 -
No images in Google index
No images are indexed on this site (client of ours): http://www.rubbermagazijn.nl/. We've tried everything (descriptive alt texts, image sitemaps, fetch&render, check robots) but a site:www.rubbermagazijn.nl shows 0 image results and the sitemap report in Search Console shows 0 images indexed. We're not sure how to proceed from here. Is there anyone with an idea what the problem could be?
Intermediate & Advanced SEO | | Adriaan.Multiply0 -
I am lost at where to go. My optimization rating is 95% + and rankings are on pages 4+. I would like to know what I should do to increase my rankings.
My site is Glare-Guard.com. My Domain Authority has not moved from 17 in a long time. i have done everything to optimize the different pages. I have 90%+ ratings for the various pages, yet I am still not even close to the first page for many of the keywords I am looking to rank for. Do you have any tips or ideas? Should I try to rewrite my content and add more information? I am just at a loss for where I should go to get the right traffic to my site. Any help would be greatly appreciated.
Intermediate & Advanced SEO | | bigskyinc0 -
How to leverage Google Images?
My Google search rankings are improving rapidly at the moment, but a lot of my rankings are for images (presume that means the images are appearing near the top in Google Images). How do I capitalise on that? It's not really much help to me that my images are popular unless it results in traffic to the pages where those images are used. I am running Wordpress so I have the option to have images embed as "no link", "link to attachment page", "link to original image", etc. Is there any advantage of using one of these over the other? I'd really like to set it up so that when a Google Images user clicks "View Image" it loads the attachment page or the host content page rather than the image. Bad SEO? I'm not sure if the fact that I'm using Jetpack Photon CDN image hosting will make this more complicated or not. Tony
Intermediate & Advanced SEO | | Gavin.Atkinson0 -
Google + under Google business domain email account
Hello there, I have a quick and straight question and I am hoping to find answer here. What do we do with a G+ profile that was set up through a business domain's email account that is used by more than one person? We want to use the company name, but we can't as it is considered personal email account although it is under business domain verified by Google. Is there a way that we ask Google to change it and allow us to use the name of the company or should we just deactivate it? Thanks in advance!
Intermediate & Advanced SEO | | montauto0 -
Ranking Ranking Factors!
When you look at the keyword analysis, you see the following ranking criteria: - | Page Authority | Page Linking Root Domains | Domain Authority | Root Domain Linking Root Domains | How do you rank the importance of each of these factors from 1-4? For example, PA, PLRD, RDLRD, DA Please explain. How many of these factors do you normally need to get within top 5?
Intermediate & Advanced SEO | | inhouseseo0
