Why is this Facebook Page outranking mine?
-
www.facebook.com/pages/Dudu-oSun-Black-Soap/75386099509
Term: Dudu Osun
My site is currently ranking 5 and 6 - is typically top 3. I've seen a Facebook page jump up in first before and then disappear.
Any thoughts are appreciated.
Thanks,
Mark
-
I'm also seeing it in position 10. However in a scenario where this would be outranking another domain some things to consider:
-
Facebook is a high authority site. That gives it a nice initial bump.
-
The page appears to be liked some 500ish times. If a portion of the users who like that page have thier profiles set to public, google can see those internal links from thier pages to that page. Facebook does not no-follow internal links. So if a portion of the public pages linking in also have a decent amount of links going to thier page (ie they have a lot of friends on facebook or they've heavily linked to their facebook page from a decent blog or something like that) you get a ton of juice flowing into that page all with exact match anchor.
When we do reputation management for some of our clients we actively use some of these exact things to boost pages on social platforms but we learned the tactic from observing this as a natural phenomenon.
-
-
Hi Mark! Are you sure you just not getting personalized results? When I search, both logged in and logged out using different browsers, I see the Facebook page showing up 10th. Although when I run a search in the Rank Tracker tool it says it's #1. Odd.
In general though, I've seen Facebook pages rank rather highly if Google sees them as more relevant than the site. One thing I noticed though is that on the Facebook page, you don't have a link back to the site listed anywhere, like in your About section. Plus it looks like perhaps the FB site is rather new? (Since I'm not seeing much content) If so, it might be ranking well due to a "freshness" factor.
Hope this helps a bit!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Wrong page ranking on SERP, above more relevant page
Often I will see the wrong page, something less relevant to a particular search, appear higher on the SERP than a more relevant page. Why does this happen and how can it be remedied? I found this Moz article, has anything been written on this topic more recently. Thanks! https://moz.com/blog/wrong-page-ranking-in-the-results-6-common-causes-5-solutions
On-Page Optimization | | NicheSocial0 -
Duplicate Page Content
Hi, I am new to the MOZ Pro community. I got the below message for many of my pages. We have a video site so all content in the page except the video link would be different. How can i handle such pages. Can we place adsense AD's on these pages? Duplicate Page Content Code and content on this page looks similar or identical to code and content on other pages on your site. Search engines may not know which pages are best to include in their index and rankings. Common fixes for this issue include 301 redirects, using the rel=canonical tag, and using the Parameter handling tool in Google Webmaster Central. For more information on duplicate content, visit http://moz.com/learn/seo/duplicate-content. Please help me to know how to handle this.. Regards
On-Page Optimization | | Nettv0 -
Changing a page url
I have a page that ranks well (#4) for a good keyword. However, the url has the keyword in it but is misspelled. I would like to change the url to have the correct spelling but do not want to lose the ranking that I have. What is the best and safest way to proceed?
On-Page Optimization | | bhsiao0 -
If I put 'keyword/url' combination to 'stop run weekly', will it dissapear from the summary page in the on-page grader?
The summary page of the on-page grader chooses the keyword and url combination itself. Now if I choose another combination, I would like the former to dissapear from the summary page. The only option is 'stop running weekly'. But will it disappear from the list also?
On-Page Optimization | | jongeneelbv0 -
PAGE TİTLE
<title> </span>Home to home moving 4356 <span></title> page A <title> </span>Home to home moving 3723 <span></title> page B These two titles are the same?
On-Page Optimization | | iskq0 -
Too Many On-Page Links
Hi, I did a SEOmoz campaign and got results today, One of the results is Too "Many On-Page Links" when i am drilling down, i see that that's include inside links. for example, i sale food, i have my main department window - inside i have 30 products - each product is linked to a detailed page about the product. so automatically i have 30 links - not including all the others in this page, and i easily get over 100 and even sometimes 200 is this a big issue? does it damages my SEO? If yes, is there a way to write the HTML in a way that internal links like that wont be counted? Thank you SEOWiseUs
On-Page Optimization | | iivgi0 -
Page content length...does it matter?
As I begin developing my website's content, does it matter how long or short the actual text found in the is? I heard someone say before "a minimum of 250 words", but is that true? If so, what is the maximum length I should use?
On-Page Optimization | | wlw20090 -
Https and secure pages
Hello, I have a facebook badge in my footer. Is it okay if I make the code call on https. It makes the page secure for IE. I have also have done this for images. These secure urls are also being called on non secure pages. But I don't think that matters does it? Code below. Thanks Tyler
On-Page Optimization | | tylerfraser0