Page hidden in SERPs
-
As well as unique content, we carry press releases (contracts with PR companies)
Some pages don't show up in SERPs - but sometimes a few or even hundreds of other sites do.
At the end of the search, google shows this:
In order to show you the most relevant results, we have omitted some entries very similar to the 109 already displayed.
If you like, you can repeat the search with the omitted results included.When the search is repeated, using that link, the page often shows up in the top 10 or top 20.
I believe this is a site problem, not a page problem.
We are often one of the first to publish the release.
-
Thank you Kane.
Yes we are hosting them.
We've been doing that since 2005.
We do that for business readers.
What google is ging now, is showing the front page of our site in results, or index pages. But those are useless for searchers, because by the time they find them, they have probably gone off the index page and they are back a page or two from there.
I have never understood why google would choose to display an index page - on any site - rather than show the page with the whole content. It didn't make any sense to me in 2005 and it still doesn't.
Often, if you go to the end of the search and redo it, with the missing results shown, the story page shows up, above the index page that was displayed.
I just watched a story come in. within 1 minute, it was in google, from 1 other site and the originator. Within 2 more minutes, our front page was there, but not the story page. Within 3 minutes, the story page was in the index, but hidden. Then many more came in from other sites. After 15 more minutes, our index page was ranked 10. The story that came out first on another site was ranked 11 - and now their page is hidden too.
-
After seeing your actual domain, I see what's going on - you're hosting the press release content, I though you were the company releasing the press releases.
This is a clear cut case of duplicate content. You have great domain authority in the 80s, but you're pitting exact duplicate content against the likes of Bloomberg.com (DA 100), CNBC.com (DA 93), and Yahoo Finance (DA 100). Unfortunately, they're going to win that contest every time, UNLESS you can find a way to make your content more unique, such as adding relevant content to each press release in a useful way.
Frankly, that's going to be hard to implement well on an automatic basis. Unless the press release companies are paying you well to host all of this content, or it's somehow valuable to your other readers, I'd say it might be hurting more than helping. I'd even be worried about Panda effects from hosting that much duplicate content. Can you track your traffic drop off to a specific day in your analytics software? That might help pinpoint if you are indeed being penalized.
All of that said, I don't typically work with larger news sites hosting that much content, so there could be other ways to leverage that content that I'm not aware of.
-
Thank you Kane.
We have contracts with all of those press release companies - have had most of them since 2005.
I actually deleted 1.5 million of them about 4-8 months ago - because we didn't get any traffic on them in the past year.
Some of the people who put out the press releases link to them at NewsBlaze.
When I do that search for some of them, google doesn't list us (they used to - for every single one, and we used to rank in the top 10, - sometimes even above much more powerful sites - we didn't do anything to make that happen, it just did.
Sometimes, even if we are first to publish one of them(after the PR company) they don't list us, but they list other sites that came after us, even sites that are crap. Even sites that take just a snippet and then link to us or any of the other sites.
If it is solely because it is similar to other content, why does google sometimes list dozens to hundreds of other sites, but push us into "supplementaries" or whatever they are called now? - especially when we are first with them. That part of the system is automated, as are all the other sites, but we are usually within 1-2 minutes of them being published by Buinesswire, PRnewswire etc.
We used to get 20,000 readers per day from google. Now it is 3,500 per day. It is like a cap.
-
Sounds like you're getting bounced from the SERPs because your content is very similar to other content.
I clicked on the link in your question, not sure if you put it there on purpose or accidentally. Frankly, the reason all of those press release sites like Yahoo Finance and CNBC and Bloomberg.com are ranking ahead of your main domain for the exact term is because they are way more important sites.
If I'm correct that you're wondering why Y_ _ _Companies.com isn't ranking at the top for the exact search term used in the Press Release, don't worry about that, that's not the goal of a press release.
Your site is ranking for the exact name of your company, which is good, and it's getting links from all of those press release re-listings, which is also great.
Content stricken out is not relevant to question, see below
Not sure if that gets to the heart of what you were trying to ask, let me know if not.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Two pages for, essentially, the same product.
My client currently has a page on their website that advertises one of their products. The product in question is manufactured by someone else but branded by my client. Recently, the manufacturer have released their own version with their own branding which is available to the public. My client has decided that they are going to stock both their own version and the manufacturers version of the product to avoid losing any sales. This have left us with trying to find the best way to add the new product to the site without it competing with my clients own product in search engine results. We want the page to be indexed so that people searching for the manufacturers product can still find it on our site but at the same time we risk cannibalisation and essentially having two pages with what will essentially be the same content. Does anyone have any ideas for a suitable solution? I am unsure whether we should create a new page for the new product or whether we should somehow incorporate the new product in to the existing page.
Content Development | | BallyhooLtd0 -
Should i 301 redirect my blog to the respective site or just 404 all the blog pages?
Hi guys, We plan to close down our blog, which is a subdomain to our anchor site. I need advice on how to keep the link juice and its SEO value. Is it better to 301 redirect the blog to the homepage of our site, or just 404 all the pages of the blog? Thanks
Content Development | | dimicos0 -
How Many Words on Page for Content When Optimizing a K.W.
I want to hired a writer to create content. When optimizing a keyword on a page, how many words (minimum) should I have on that content. Some writer use ''Word Count'' when fixing a price for text, before asking a writer, I need to specified ''How many word'' to included in the content. Thank you,
Content Development | | BigBlaze2050 -
How does one write different pages of their website that are very similar in nature with using too much duplicate content?
We are a service provider and we have different links on our website to each of our services. The problem is the content that we would have for each is very similar. How can I ensure that it is not deemed duplicate content and ranked poorly because of it. Thanks
Content Development | | JayTurner0 -
Guest Blogging - Home Page PR0
I have found a blog in my niche that accepts guest posts. However, the site is quite odd in that the homepage has a PR of 0 and all the other pages have a 2. I just wanted to check if it is still worth posting on this site as it looks suspicious to me. Thanks.
Content Development | | AAttias0 -
Google RSS Feed News Feed To Inner Pages
Ive been working on a large ecommerce website that has thousands of pages, although we are working on adding custom content daily to the largest pages, we have "defaul content" with dynamic tags matching search query. Someone recommend we add a google Rss feed where they can also add some type of tag. Is this a bad idea? Ive asked in the past but my main concern is issue with duplicate content, It would be next to impossible to have all pages filled with custom content. Any help much appreciated!! Thank you!
Content Development | | TP_Marketing0 -
Services Page vs Page For Each Service Offered
Read an interesting article about how websites with just a "services" page suffer and they should try to create a meaningful page for each service they offer... Read so many blogs right now that I can't remember where I saw it
Content Development | | JamesFx0 -
Removing decent PA and PR pages?
I currently have some html pages that have camtasia videos demo-ing our products; however, these videos are WAY outdated and we no longer want to maintain them. The are only videos, no text at all is on the page. The pages have an average page authority of 40 and mR of 4. Should I just remove these pages or should I create a redirect to the homepage or product page? Or...? I have roughly 30 or 40 of these types of pages. Thanks for any help. Mike
Content Development | | Mike.Goracke0