Question about content on ecommerce pages.
-
Long time ago we hired a seo company to do seo in our website and one of the things they did is that they wrote long text on the category pages of our products.
Example here:
http://www.theprinterdepo.com/refurbished-printers/wide-format-laser-refurbished-printers
Now my marketing person is saying that if its possible to put the text below the items, technically I will find out how to do it, but from your seo experience, is it good or bad?
What about if we short those texts to one paragraph only?
Thanks
-
I'd go for the content at the top too normally as you want your keyword rich content to be as close to the top of the page so that it is treated as a little more relevant.
That said, there is quite a lot of text and in this case I can see that visitors might arrive on the page and only see the text above the fold. In which case I might look at a compromise of splitting the content with some above the items and some below.
Don't just think about the SEO value, but also about how your actual human visitors are going to experience the site.
I'd also surpress the text on the second+ pages on the navigation. People don't need to read it every time and there's a risk of duplicate content issues.
-
As a personal opinion I would go for having the content in top. I know that is an old issue, and I might not be updated regarding this matter... BUT there was a time when indeed it really helped to have your optimized content in top.
-
but the location of the text does not matter? wheter if its in the top or in the bottom after the products?
-
From my experience, if the content is well written and it adds value for users you will only benefit from it.
This way you will have Unique, descriptive text on the product search page and it makes easier to optimize for.
Hope that helped,
Istvan
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Pages not indexed
Hey everyone Despite doing the necessary checks, we have this problem that only a part of the sitemap is indexed.
Technical SEO | | conversal
We don't understand why this indexation doesn't want to take place. The major problem is that only a part of the sitemap is indexed. For a client we have several projects on the website with several subpages, but only a few of these subpages are indexed. Each project has 5 to 6 subpages. They all should be indexed. Project: https://www.brody.be/nl/nieuwbouwprojecten/nieuwbouw-eeklo/te-koop-eeklo/ Mainly subelements of the page are indexed: https://www.google.be/search?source=hp&ei=gZT1Wv2ANouX6ASC5K-4Bw&q=site%3Abrody.be%2Fnl%2Fnieuwbouwprojecten%2Fnieuwbouw-eeklo%2F&oq=site%3Abrody.be%2Fnl%2Fnieuwbouwprojecten%2Fnieuwbouw-eeklo%2F&gs_l=psy-ab.3...30.11088.0.11726.16.13.1.0.0.0.170.1112.8j3.11.0....0...1c.1.64.psy-ab..4.6.693.0..0j0i131k1.0.p6DjqM3iJY0 Do you have any idea what is going wrong here?
Thanks for your advice! Frederik
Digital marketeer at Conversal0 -
Duplicate Page Content and Titles from Weebly Blog
Anyone familiar with Weebly that can offer some suggestions? I ran a crawl diagnostics on my site and have some high priority issues that appear to stem from Weebly Blog posts. There are several of them and it appears that the post is being counted as "page content" on the main blog feed and then again when it is tagged to a category. I hope this makes sense, I am new to SEO and this is really confusing. Thanks!
Technical SEO | | CRMI0 -
Duplicate Page Content
Hi, I just had my site crawled by the seomoz robot and it came back with some errors. Basically it seems the categories and dates are not crawling directly. I'm a SEO newbie here Below is a capture of the video of what I am talking about. Any ideas on how to fix this? Hkpekchp
Technical SEO | | mcardenal0 -
Canonical Question
Can someone please help me with a question, I am learning about Canonical URls at the moment and have had some errors come up, it is saying ```![Priority 1](http://try.powermapper.com/Reports/89db420a-2cf2-46dc-bae4-543efbefc241/report/Report/p1.png)This page has multiple rel=canonical tags.Line 9 Best Practice[![](http://try.powermapper.com/Reports/89db420a-2cf2-46dc-bae4-543efbefc241/report/Report/dropbox.png)](http://try.powermapper.com/Reports/89db420a-2cf2-46dc-bae4-543efbefc241/report/res/2.view.htm#)![Help](http://try.powermapper.com/Reports/89db420a-2cf2-46dc-bae4-543efbefc241/report/Report/help.png)Search engine behavior is unpredictable when a page has multiple canonical tags. <link rel="canonical" href="http://www.finalduties.co.uk/" /><link rel="alternate" type="application/rss+xml" title="Final Duties – Low cost probate RSS Feed" href="http://www.finalduties.co.uk/feed/" /> <link rel="alternate" type="application/atom+xml" title="Final Duties – Low cost probate Atom Feed" href="http://www.finalduties.co.uk/feed/atom/" /><link rel="pingback" href="http://www.finalduties.co.uk/xmlrpc.php" />That canonical link to Feed? should that be there, I know the Plugin has done this but I am lost to what should be there, I have no duplicate pages as far as I am aware than needs a canonical URL ??Thanks ``` >
Technical SEO | | Chris__Chris0 -
Should I delete a page or remove links on a penalized page?
Hello All, If I have a internal page that has low quality links point to it or a penality. Can I just remove the page, and start over versus trying to remove the links? Over time wouldn't this page disapear along with the penalty on that page? Kinda like pruning a tree? Cutting off the junk limbs so other could grow stronger, or to start new fresh ones. Example: www.domain.com Penalized Internal Page: (Say this page is penalized due to keyword stuffing, and has low quality links pointing to it like blog comments, or profiles) www.domain.com/penalized-internal-page.com Would it be effective to just delete this page (www.domain.com/penalized-internal-page.com) and start over with a new page. New Internal Page: www.domain.com/new-internal-page.com I would of course lose any good links point to that page, but it might be easier then trying to remove old back links. Thoughts? Thanks! Pete
Technical SEO | | Juratovic0 -
Same product in Multiple categories ecommerce store, best way to avoid duplicate content?
Hello All, Im building a magento store, with around 500 products. One thing is that I am going to have some products in Multiple categories. Do you think the best solution is to remove any category name from the url structure or would this devalue SEO? Also would the use of canonical links remove any duplicate content issues if the category name was left in. So overall what would get better results No category name in URL (e.g.phonename-model1.html) V category name in url (e.g. phones/phonename-model1.html / videophones/phonename-model1.html +using canonical links Any feedback or views would be great
Technical SEO | | voipme0 -
Top pages give " page not found"
A lot of my top pages point to images in a gallery on my site. When I click on the url under the name of the jpg file I get an error page not found. For instance this link: http://www.fastingfotografie.nl/architectuur-landschap/single-gallery/10162327 Is this a problem? Thanks. Thomas. JkLej.png
Technical SEO | | thomasfasting0 -
Duplicate content?
I have a question regarding a warning that I got on one of my websites, it says Duplicate content. I'm canonical url:s and is also using blocking Google out from pages that you are warning me about. The pages are not indexed by Google, why do I get the warnings? Thanks for great seotools! 3M5AY.png
Technical SEO | | bnbjbbkb0