Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Checkout on different domain
-
Is it a bad SEO move to have a your checkout process on a separate domain instead of the main domain for a ecommerce site. There is no real content on the checkout pages and they are completely new pages that are not indexed in the search engines. Do to the backend architecture it is impossibe for us to have them on the same domain.
An example is this page: http://www.printingforless.com/2/Brochure-Printing.html
One option we've discussed to not pass page rank on to the checkout domain by iFraming all of the links to the checkout domain.
We could also move the checkout process to a subdomain instead of a new domain.
Please ignore the concerns with visitors security and conversion rate. Thanks!
-
In my opinion there isn't really any downside to this from a Google perspective; as you said, they shouldn't even be indexed anyway. Many many vendors out there have their charge/fulfillment go straight to PayPal for example, and don't even host any checkout specific code (other than cart-building, account creation, etc.) on their site at all.
There's also the case where multiple microsites will all use the same checkout on another domain, used to centralize checkouts. As far as I know these sites aren't punished either, and it definitely saves money on the secure certificates.
There is however, another angle to consider, and that is the human angle. Some people (who aren't savvy about ecommerce) might be alarmed that their secure checkout is occurring on a different domain than the one they've been browsing on. This is a 'security/conversaion' rate issue though, so you may already know of it.
In my opinion I would leave it alone and not bother with the iframe tricks and so on. A subdomain might be more reassuring to the user (e.g. secure.printingofrless.com instead printingforless1.com) but I honestly can't see why the current setup would have Google implications, as long as your SSL/non-SSL pages are separate and canonicalized properly.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Domain Masking SEO Impact
I hope I am explaining this correctly. If I need to provide any clarity please feel free to ask. We currently use a domain mask on an external platform that points back to our site. We are a non-profit and the external site allows users to create peer-to peer fundraisers that benefit our ministry. Currently we get many meta issues related to this site as well as broken links when fundraisers expire etc. We do not have a need to rank for the information from this site. Is there a way to index these pages so that they are not a part of the search engine site crawls as it relates to our site?
Technical SEO | | SamaritansPurse0 -
Spammers created bad links to old hacked domain, now redirected to our new domain. Advice?
My client had an old site hacked (let's call it "myolddomain.com") and the hackers created many links in other hacked sites with links such as http://myolddomain.com/styless.asp?jordan-12-taxi-kids-cheap-T8927.html The old myolddomain.com site was redirected to a different new site since then, but we still see over a thousand spam links showing up in the new site's Search Console 404 crawl errors report. Also, using the links: operator in google search, we see many results of spam links. Should we be worried about these bad links pointing to our old site and redirecting to 404s on the new site? What is the best recommendation to clean them up? Ignore? 410s? Other? I'm seeing conflicting advice out there. The old site is hosted by the client's previous web developer who doesn't want to clean anything up on their end without an ongoing hosting contract. So beyond turning redirects on or off, the client doesn't want to pay for any additional hosting. So we don't have much control over anything related to "myolddomain.com". 😞 Thanks in advance for any assistance!
Technical SEO | | usDragons0 -
Sitelinks Issue - Different Languages
Hey folks, We run different ccTLD's for revolveclothing.com (revolveclothing.es, revolveclothing.com.br, etc. etc.) and they all have their own WMT/Google Console with their own href lang tags etc. The problem is this. https://www.google.fr/#q=revolve+clothing When you look at the sitelinks, you'll see that one of them (sales page) happens to be in Portuguese on the French site. Can anyone investigate and see why?
Technical SEO | | ggpaul5620 -
Moving my domain to weebly
I am thinking of moving my html website to weebly. They offer a 301 redirect for my domain name. Is that ok for SEO?
Technical SEO | | bhsiao0 -
Rel canonical between mirrored domains
Hi all & happy new near! I'm new to SEO and could do with a spot of advice: I have a site that has several domains that mirror it (not good, I know...) So www.site.com, www.site.edu.sg, www.othersite.com all serve up the same content. I was planning to use rel="canonical" to avoid the duplication but I have a concern: Currently several of these mirrors rank - one, the .com ranks #1 on local google search for some useful keywords. the .edu.sg also shows up as #9 for a dirrerent page. In some cases I have multiple mirrors showing up on a specific serp. I would LIKE to rel canonical everything to the local edu.sg domain since this is most representative of the fact that the site is for a school in Singapore but...
Technical SEO | | AlexSG
-The .com is listed in DMOZ (this used to be important) and none of the volunteers there ever respoded to requests to update it to the .edu.sg
-The .com ranks higher than the com.sg page for non-local search so I am guessing google has some kind of algorithm to mark down obviosly local domains in other geographic locations Any opinions on this? Should I rel canonical the .com to the .edu.sg or vice versa? I appreciate any advice or opinion before I pull the trigger and end up shooting myself in the foot! Best regards from Singapore!0 -
Domain authority and keyword difficulty
I know there are too many variables for a certain answer, however do people take their domain authority into account when using keyword difficulty tool? I have a new domain which only has a score of seven at the moment. When using the keyword searching tool what is the maximum difficulty level keywords people would target initially? Obviously I would seek to increase the difficulty of the words over time but to start off its a hard choice between keywords which can be ranked for in a reasonable period of time and the keywords which are getting enough traffic to make the effort worthwhile.
Technical SEO | | Grumpy_Carl0 -
What is the best method to block a sub-domain, e.g. staging.domain.com/ from getting indexed?
Now that Google considers subdomains as part of the TLD I'm a little leery of testing robots.txt with something like: staging.domain.com
Technical SEO | | fthead9
User-agent: *
Disallow: / in fear it might get the www.domain.com blocked as well. Has anyone had any success using robots.txt to block sub-domains? I know I could add a meta robots tag to the staging.domain.com pages but that would require a lot more work.0 -
Using hyphenated sub-domains or non-hyphenated sub-domains? What is the question! I Any takers?
For our corporate business level domain, we are exploring using a hyphenated sub-domain foir a project. Something like www.go-figure.extreme.com I thought from a user perspective it seems cluttered. The domain length might also be an issue with the new Algorithm big G has launched in recent past. I know with past experience, hyphenated domains usually take longer to index, as they are used by spammers more frequently and can take longer to get out of the supplementary index. Our company site has over 90 million viewers / year, so our brand is well established and traffic isn't an issue. This is for a corporate level project and I didn't have the answer! Will this work? anyone have any experience testing this. Any thoughts will help! Thanks, Rob
Technical SEO | | RobMay0