E commerce
-
Hi there.
I'm currently optimizing ecommece websites for my company.
The problem is, we have a duplication module whereby we duplicate sites accordingly to other countries.
The on page analysis shows about 2,000 of duplicated content. How do i resolve this issue?
I was planning to instruct the writers to write different content across different countries.
Any suggestion on this? thanks
-
Yea I understand. We can't use 301 redirect, because we have more than hundreds of countries to target, each are using different domain name.
The site are developed in Joomla, and each site has about 2000 pages. I was thinking to use robot.txt to restrict crawler from going into other non related pages, and focus on creating unique content for different websites 'localize' content and elements. Definitely this will become a long and dreadful process because we are utilizing our resources of writers, designers and coders.
Anyone else had opinion on this?
Thanks
-
Unfortunately this is a very tough one. Duplicate content is obviously a big no-no, but with similar or the same content for different countries you run into a bit of strife.
This article by SEOMoz about "Duplicate Content in a Post-Panda World" goes into detail basically to that effect at V. #10 (scroll doowwwnn).
The options are there but they make it clear that there's really no right answer. It's advice:
If your international content does get treated as duplicate content, there’s no easy answer. If you 301-redirect, you lose the page for visitors. If you use the canonical tag, then Google will only rank one version of the page. The “right” solution can be highly situational and really depends on the risk-reward tradeoff (and the scope of the filter/penalty).
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO-optimized Data Visualizations (e.g. Charts) Tools
Hi there! We are currently evaluating data visualization / charting tools for rich content. Are there any open source solutions that work best in your opinion? Why? Some specific questions: Are static image / svg rendered images better than a javascript dynamic chart (canvas/HTML5)? Which gets indexed better? Is there any proven or perceived benefit to using Google Charts API that gives you an SEO boost? Are there tools for progressively enhancing HTML raw data tables to generate charts? Looking at a couple of solutions: Google Charts API C3.js Chartjs Thanks for your feedback!
Intermediate & Advanced SEO | | insurifyusa0 -
Advanced Commerce Category Descriptions and Features - How?
Hello, We are finding that our Ecommerce categories are very important along with our blog and product pages in one niche. How do we deck out a category description so we can have 10X content for that category? For example, if it as "blue running shoes" here's what I have designed so far: A short description at the top that is like two sentences with a "Read More" expansion div that drops down to a menu. The menu is anchor links to BELOW THE PRODUCTS description (rarely read thus the problem) to things like 1. What you should know about blue running shoes 2. Best blue running shoes in this category, a highlight of top product too 3. Features of blue running shoes in this category 4. a table comparison table of the top 5 products 5. FAQ 6. 1 minute video overview of blue running shoes The thing is, I don't think anyone reads the product description in our niche so I won't benefit much from "Time on Site". What can I do to get people to spend time reading my category descriptions and benefit from some "Time on Site" and other similar factors and thus move up above less comprehensive competitors?
Intermediate & Advanced SEO | | BobGW0 -
Does integration of external supplemenatry data help or hurt regarding googles perception of content quality? (e.g weather info, climate table, population info, currency exchange data via API or open source databases)
We just lost over 20% traffic after google algo update at June 26.
Intermediate & Advanced SEO | | lcourse
In SEO forums people guess that there was likely a Phantom update or maybe a Panda update. The most common advice I found was adding more unique content. While we have already unique proprietary content on all our pages and we plan to add more, I was also considering to add some content from external sources. Our site is travel related so I thought about adding for each city page external data such as weather, climate data, currency exchange data via APIs from external sources and also some data such as population from open source databases or some statistical info we would search on the web. I believe this data would be useful to the visitors. I understand that purely own content would be ideal and we will work on this as well. Any thoughts? Do you think the external data may rather help or hurt how google perceives content quality?0 -
Http and https protocols being indexed for e-commerce website
Hi team, Our new e-commerce website has launched and I've noticed both http and https protocols are being indexed. www.mountainjade.co.nz Our old website was http with only the necessary pages running https (cart, checkout etc). No https pages were indexed and you couldn't access a https page if you manually typed it into the browser. We outrank our competition by a mile, so I'm treading carefully here and don't want to undo the progress we made on the old site, so I have a few questions: 1. How exactly do we remove one protocol from the index? We are running on Drupal. We tried a hard redirect from https to http and excluded the relevant pages (cart, login etc from the redirect), but found that you could still access https pages if you we're in the cart (https) and then pressed back on the browser button for example. At that point you could browse the entire site on https. 2. Is the safer option to emulate what we had in place on the old website e.g http with only the necessary pages being https, rather than making the switch to sitewide https? I've been struggling with this one, so any help would be much appreciated. Jake S
Intermediate & Advanced SEO | | Jacobsheehan0 -
Is dynamic pages helps in E commerce SEO?
Whats are the best way to create dynamic pages in eCommerce website having static urls? Or what are other ways to increase/create more pages in websites.
Intermediate & Advanced SEO | | Obbserv0 -
Link Building for E-Commerce
Hi, Our on page optimization, albeit for a few dupe content issues, is ok - We have good keyword rich URL's, Titles, H1's and unique product descriptions. So now I want to look at building links that will boost our DA and PA's. We have over 2000 products on the store and around 130 categories/subcategories -and I would appreciate any views on where to start - My initial view is to get backlinks from the relevant manufacturer websites to the "shop by brand" page on our site related to these manufacturers - What other strategies should I look at? Thanks, Ben
Intermediate & Advanced SEO | | bjs20100 -
Does anyone have any experience using GoodRelations Snippet Generator for E-Commerce versus markup from Schema.org?
I am trying to implement Structured Data markup on a large e-commerce site that has ancient code and is not on any standard e-commerce platform. It is a Webstore we self-host that was developed for us and heavily customized. What's worse is that I don't have access to the source code. I have to somehow instruct our IT Director how and where to place everything. So I'm going to need to be meticulously specific. As I began wading through our code and determining where to insert code as instructed by Schema.org I ran across this on one of their pages: "This class contains derivatives of properties from the GoodRelations Vocabulary for E-Commerce, created by Martin Hepp. GoodRelations is a data model for sharing e-commerce data on the Web that can be expressed in a variety of syntaxes, including RDFa and HTML5 Microdata. More information about GoodRelations can be found at http://purl.org/goodrelations/." I went to check it out and it appears that this could be a great resource as it has a snippet generator and several "cookbooks" for adding micro data to our site. Here's a link to their snippet generator: http://www.ebusiness-unibw.org/tools/grsnippetgen/ However, with a catalog of 5,000 SKUs, needless to say we aren't going to plug in our products into this generator one-by one. Has anyone here successfully used GoodRelations to help them implement micro data into a large E-commerce site that isn't a standard platform (not Magento, WP, Joomla or Volusion) ?? I would be very greatful to anyone who can share their experiences and or make suggestions on how we might best proceed. Thanks! Dana
Intermediate & Advanced SEO | | danatanseo0 -
Bounce rate and average visit time in an e-commerce site
Dear all, I am managing a Belgian online pharmacy (www.pharma2go.be) . The online pharmacy has a quite high bounce rate (+/- 79%) and low avg. visit time (< 1 minute). This could somehow be related to a choices that have been made in the past to also build the site in English (but without English product texts available - only Dutch and French). The reason is that people all over Europe could order. Another reason could be that also product on prescription are shown which cannot be ordered. This was chosen to still offer the visitors the product leaflets as a service. I am wondering if it would be beneficial for SEO to remove the English version and the on prescription products. At least if this would lower bounce rate and increase the average visit time. Thanks for your input. Kindest regards, Stefaan
Intermediate & Advanced SEO | | stefaanva0