Best way to create deep links - Building links to inner pages
-
I am looking for a cost effective way to rank 30 inner pages, which are all low competition, long tail keywords.
What type of links are the best for this type of project, social bookmarks, article marketing, high pr links, etc....
Also who would be good to hire for this type of project?
-
That's a pretty broad question, but two tactics that would work best, although by no means unknown, are internal linking and guest posting.
Internal linking is basic, yet so freakin effective. Everyone says you should, but few actually do it correctly. Hopefully you have a blog. When posting about anything, and I mean anything, tie in those pages to your conversation. Don't just randomly link to them, but make sure you steer the convo towards the topic of those pages so you can link naturally to them. (And yes, internal links work. One of my client's competitors is ranking #1 for a money term that ranks solely on internal links. Frustrating, yes, but more importantly, learn from it.)
Guest blogging is great in this instance because you're going for 30 different pages, which means you need multiple links from a single opportunity. In most guest posts you usually get at least two links in the bio, which you can use for any of those 30 pages, but like when doing internal linking on your blog, make sure you tie some of those pages into what you're writing about in the bulk of your post. For example, if one of your pages has some great information on biking helmet X, and in your post you're talking about biking, make sure you start talking about the different options you have for helmets, and say that one of these options is helmet X (which you link to). The blogger won't have a problem with this because it's on topic & relevant.
Hope this helps! By no means is this comprehensive. You can go a number of directions, but since you're building links to a bulk number of pages, these two tactics would be the most efficient.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How much time wait to do Link Building to a new page?
We launched a new page 2 weeks ago, and we want to know how much time should we wait to do Link Building and how many links should we try to generate to not get penalized by Google. Thanks! EDIT: Thanks to all for you answer! Very helpful!
Link Building | | carlostinca0 -
Is there a way to use your other web properties for successful link building
We have two websites that align with it each other: Site #1 - Industry editorial website that provide high quality, original and current content. This site is mature and has high authority relatively speaking. Site #2 - Industry resource website that educates general public and insiders about the industry. Content is professionally written with fantastic art and basically breaks down different manufacturing processes/materials and walks people through the benefits. Would it be a sound approach to add anchor text/link within articles on site #1 to site #2? Below are a few scenarios: Article on site #1 is talking about using [manufacturing process] to make something and site #2has a page that describes [manufacturing process] in great detail. Article on site #1 is talking about using [material] and site #2 has a page that describes **[material]**in great detail. Article on site #1 is talking why its beneficial to use a particular [material] or [manufacturing process] and site #2 has a page that describes all benefits of [material] or [manufacturing process] in great detail. Obviously, this will only be sprinkled in here and there and not in every article. It should provide users with more insight but will SE's see it that way?
Link Building | | dasickle0 -
What should be the ration of inbound link between Home page and Internal pages?
What should be the ration of inbound link between Home page and Internal pages? And also wanted to clear my doubt, suppose My website is related to Technology niche with different technologies like PHP, Java etc. Is this better idea to submit internal PHP page link in PHP related directories? Although I know that in the most of the directories have very large number of categories.
Link Building | | Perfect0070 -
Press Relases as Link Building is valid?
Dear Mates, We are looking for increase our Domain Authority, so we was submitting our site to BOW, Yahoo Directory and we want to know if Press Releases sites (paid press) are too good to do the inversion. What sites are recommended, we think could be very usefull build a list of the real top PR sites (Paid and Free) Thank you for your time
Link Building | | SharewarePros0 -
Reputable Link Building Company
We are looking for a company who can build high quality links, from high quality domains to specific pages of our website. We are not looking for companies who create content or add to directories or post on blog rolls. Has anyone had any experience and can anyone recommend a link building company who can build high quality links to specific pages of a website? Thanks!
Link Building | | torontojon0 -
How many nofollow links should we build to have a natural link profile
Hi guys, As with many link builders we have been building lots of dofollow links for our site, so many that mainly our incoming links are dofollow. Some pages have 99.5% dofollow external links which I know is not very natural. In your experience in terms of percentage how much should you have in terms of nofollow external links in your link profile. I noticed SEOMoz has about 12-13% nofollow external links, shall I go with this figure? Thanks guys. David
Link Building | | sssrpm0 -
What is the best links exchange network?
Hello there, Does anybody know a good white hat link exchange network/program? Thanks Davys
Link Building | | Davys0 -
Different Link Titles Linking to the same page
So I'm doing a lot of link building but my question is how do search engines treat different link titles to the same page. For example, my main page is www.musillawfirm.com If I have 20 links from 20 sites linking to it as Melbourne FL DUI Lawyer and 20 more linking as Melbourne FL immigration Lawyer and More linking as Cocoa FL DUI lawyer etc... what happens? Do the search engines just rank me higher for all the terms or would it be better to always just link to separate landing pages? Thanks in advance
Link Building | | musillawfirm0