Changing my url name? Should I do it?
-
Hi,
I am targeting a brand called Creative Recreation, who are a trainers brand. We currently rank ok-ish for certain terms for Creative Recreation Trainers, Footwear and Creative Recreation [INSERT STYLE NAME HERE].
Our main search term I think we would like to improve on is "creative recreation trainers" as we are 6th for this.
Our domain name points to the brands page as designerboutique-online.com/all-clothing/creative-recreation/
Now what I want to know is, would it be worthwhile or would it affect my current rank/index if I changed the end of that url to read /creative-recreation-trainers/ thus getting the keyword phrase in the url?
Creative-Recreation is a hard one to crack as you have a lot of competition from the brands site etc..
Any ideas on this?
Cheers
Will
-
I agree, it would almost certainly make a difference, but using a 301 redirect is key. Changing the URL and adding a redirect should take no time at all, but may web companies have a minimum charge period.
-
If you're referring to search engine ranking, it usually takes about a month, give or take.
-
If you provided the web firm with a complete list of the old URLs and the URLs you want them redirected to, it should only take them about 10 minutes for them to update your .htaccess file.
-
Also, if I didn't set up a 301 re-direct, how long would it take my pages to come back to were they were?
-
Thanks.
As I do not have access to the sites back end code. How long would this type of job take? As the web firm charge hourly and from my web knowledge it should only take 5 mins?
I can change the name of the URL via the CMS but I cant 301 pages from it, or go back to the old url to do anything, if you know what I mean.
Thanks
Will
-
Yes, it would most likely affect your current ranking. However, ranking changes due to URL changes are usually only temporary if you set up a 301 redirect. This tells both the browser and the search engine that the page has permanently been moved and it usually passes on the same ranking with a month.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Changing sitemaps in console
Hi there, Does anyone have any experience submitting a completely new sitemap structure - including URLs - to google console? We've changed our sitemap plug in, so rather than /sitemap-index.xml, our main sitemap home is /sitemap.xml (as an example). Is it better to 410 the old ones or 301 redirect them to the new sitemaps? If 301, what do we do about sitemaps that don't completely correlate - what was divided into item1.xml, item2.xml is now by date so items-from-2015.xml, items-from-2016.xml and so on. On a related note, am I right in thinking that there's no longer a "delete/ remove sitemap" option on console? In which case, what happens to the old ones which will now 404? Thanks anyone for any insight you may have 🙂
Intermediate & Advanced SEO | | Fubra0 -
URL in russian
Hi everyone, I am doing an audit of a site that currently have a lot of 500 errors due to the russian langage. Basically, all the url's look that way for every page in russian: http://www.exemple.com/ru-kg/pешения-для/food-packaging-machines/
Intermediate & Advanced SEO | | alexrbrg
http://www.exemple.com/ru-kg/pешения-для/wood-flour-solutions/
http://www.exemple.com/ru-kg/pешения-для/cellulose-solutions/ I am wondering if this error is really caused by the server or if Google have difficulty reading the russian langage in URL's. Is it better to have the URL's only in english ?0 -
Received "Googlebot found an extremely high number of URLs on your site:" but most of the example URLs are noindexed.
An example URL can be found here: http://symptom.healthline.com/symptomsearch?addterm=Neck%20pain&addterm=Face&addterm=Fatigue&addterm=Shortness%20Of%20Breath A couple of questions: Why is Google reporting an issue with these URLs if they are marked as noindex? What is the best way to fix the issue? Thanks in advance.
Intermediate & Advanced SEO | | nicole.healthline0 -
Time for Google to change the emphasis?
Why doesn't Google recommend that links are nofollow as standard, via HTML5, etc., with follow being added if the link is on a quality site (defined by PR, or whatever.) and adds value. Wouldn't this save alot of time? Then they could whack all the sites with coding that doesn't comply, couldn't they? Also, instead of enabling negative SEO, why doesn't Google simply focus on wiping out the sites developed simply to pass on PR. I'm sure we could all send them a few thousand suggestions!
Intermediate & Advanced SEO | | McTaggart0 -
New Website. Changing TLD or not?
Hi, At my company we are making a new website because the days of the old one are numbered. We already decided that the folder structure will be changed so we have more "clean" url's. Now we also would like to change from .net/nl to .nl . Since we already are redirecting all url's (>10.000), we think this is the moment to switch the TLD. What do you guys think? Is their anyone who has some kind of experience/tip they would like to share?
Intermediate & Advanced SEO | | SEO_ACSI0 -
Google tagged URL an overly-dynamic URL?
I'm reviewing my campaign, and spotted the overly-dynamic URL box showing a few links. Reviewing it, they are my Google Tagged URLs (utm_source, utm_medium_utm_campaign etc) I've turned some internal links to Google Tagged URLs but should these cause concern?
Intermediate & Advanced SEO | | Bio-RadAbs0 -
How do I make my URLs SEO friendly?
Hi all, I am aware that overly-dynamic URLs hurt a website's SEO potential and I want to fix mine. At present they look like this: http://www.societyboardshop.co.uk/products.php?brand=Girl+Skateboards&BrandID=153 What do I need to do to fix them please... do I add some code to the htaccess file? Many thanks, much apreciated. Paul.
Intermediate & Advanced SEO | | Paul530 -
Redirecting my new Website URL to my old Website URL
Hi! OK, I am semi - new to SEO Moz but have been self-teaching for 3 years. However I am stuck.. I have been operating my e-commerce site from www.shopadornonline.com for the past 3 years. I just purchased www.shopadorn.com Right now Shopadorn.com re-directs to www.shopadornonline.com because all my products and links go to shopadornonline.com/productblahblahblah I guess I am stuck. Not sure what to tell my web designer to do? Do I give up on having shopadorn.com OR do I start re-directing customers and doing 301 re-directs? I think from what i have read that it is bad to have traffic going to both shopadorn and shopadornonline as they compete for rankings? Where should I start?
Intermediate & Advanced SEO | | Shopadorn0