Rich Snippets
-
Hi Everyone,
Just a few questions on rich snippets please:
We have now integrated microdata (data-vocabulary.org) on all our product pages http://www.avogel.co.uk/herbal-remedies/arnica-gel-atrogel/ which I have tested on the rich snippets testing tool which Google provides and all is working fine.
However I have been told by our developer that it is using hidden markup, will this have an affect on the rich snippets being showing in the organic results?
Kind Regards
-
I think it is. Crawlers might understand data-vocabulary, but if they're not committed to using it when creating search results, you might miss out on things like Google's new product search info panels.
Google's actually still using a number of different microdata formats right now, but kind of as a means of a fallback method, so it could be phased out in the future (for example, we all know Open Graph is Facebook's gig) Schema.org is the only one which the big three search companies have all pledged to support in the future, so any new features that improve search results are likely to happen first to schema.org
-
Thanks for the quick reply.
So the fact that comments cannot be seen in the source code is not a factor?
I did read that Google & Bing are supporting schema.org, not exactly sure why our developers have opted to go for data-vocabulary.org, do you think this will be a huge disadvantage in our rich snippets being showin in results?
Kind Regards
-
From everything I see in your code the rich snippets are being used very effectively. This should only help your results and will not hurt them. If Google makes an announcement and suggests that websites and especially product site use rich snippets then you can expect that they are going to use them more and they will only help your organic results.
The only suggestion I may make is that you may have wanted to use the schema.org format. This is the format that Google recommended publicly.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does content in collapsible menus negatively affect SEO or featured snippets?
We want to confirm whether content in collapsible menus negatively affects SEO and/or featured snippets on Google. We're hoping to add a menu to answer some frequently asked questions and attract featured snippets, while also creating a positive user experience/not clogging up the page. Here is an example of the style of menu we're using now, the troubleshooting menu: http://www.lynden.com/help/index.html Appreciate your help!
Intermediate & Advanced SEO | | RyanD.1 -
Recommended Rich Schema for B2B?
Hey Guys, I normally set up Rich Schema for ecommerce, but wondering your thoughts on rich schema for B2B, specifically a consulting firm. I was thinking: address hours open events We have pages for services, a testimonial page, a page with all the partners, contact us, blog posts. Any thoughts on this?
Intermediate & Advanced SEO | | vetofunk0 -
Community Discussion: Are You Optimizing Your Brand's Content for Featured Snippets?
My latest post on the Moz Blog, Featured Snippets: A Dead-Simple Tactic for Making, explores how to keep Featured Snippets once you have them. I'm curious to know how many brands are actively working to get in the answer box, and for those who are, what's been the results?
Intermediate & Advanced SEO | | ronell-smith2 -
Rich Snippets - Easy Come / Easy Go!
Hi Guys, I've been trying like mad to get Rich Snippets (star ratings, price, availability) to show for product page results for www.evo.com. What's very strange is when I test my product page URLs in the Structured Data Testing Tool, the previews look great and the extracted data is what I'd expect. I am however getting "missing price" errors for every item in the Structured Data report in Webmaster Tools - which seems contradictory to what the testing tool shows. The error description says this can prevent Rich Snippets from showing. If anyone here could take a look at the schema.org/Offer markup on one of our product pages and see if they can see anything wrong with our price markup I would greatly appreciate it! The plot thickens.... What's even stranger is that when I submit product page URLs (that have reviews) to Google's index using Fetch as GoogleBot, the Rich Snippets appear - but then disappear sometime in the following day(s). The only thing I can think of is somehow my Merchant Center feed (which contains "product_review_count" and "product_review_average") which runs nightly is somehow 'breaking' the Rich Snippets that are generated after the page has been crawled. Any advice is greatly appreciated!
Intermediate & Advanced SEO | | evoNick
Will0 -
Rich Snippets stopped showing up in SERPS
i had some rich snippets (recipes nad stars) showing on my site, but the last few days they have gone, has anyone had this happen, if so what did you do to get them back? The example URL is as follows http://www.gourmed.gr/syntages/pestrofa-sto-tigani-synodeyomeni-me-sauvignon-2003-karypidis everything seems ok in Google Structured Data Testing Tool. Any thoughts on why?
Intermediate & Advanced SEO | | canonodigital0 -
Generating Rich Snippets without Structured Data
I noticed something in Google search results today that I can't explain. Any help would be appreciated. I performed a real estate based search and the top result featured a rich snippet showcasing the following... Address Price Bd/Ba
Intermediate & Advanced SEO | | RyanOD
912 Garden District Dr #17. Charlotte, NC 28202 $179,990 3 / 2
222 S Caldwell St #1602. Charlotte, NC 28202 $389,238 2 / 2&1/2 However, when I visit the page associated with this information, there is no Schema to be found. In fact, the page is, for the most part, just a large table listing homes on the market. The table headings are Address, Price, and Bd/Ba. Is it common for Google to use table based data to generate rich snippets? What is the best way to influence this? In the absence of Schema (as the page we are talking about has no Schema implementation), does Google default to table data? Has anyone seen this behavior before and, if so, can you point me to it? EDIT: I've now come across a few other examples where the information is not in a table, but rather in divs. Why are such sites (you can find some by searching for "[ZIPCODE] real estate") getting this treatment?0 -
Include Product Price in Rich Snippet?
Should price be included in rich snippets? Is there any research supporting inclusion or exclusion of prices in snippets?
Intermediate & Advanced SEO | | AWCthreads0 -
Why is my site's 'Rich Snippets' information not being displayed in SERPs?
We added hRecipe microformats data to our site in April and then migrated to the Schema.org Recipe format in July, but our content is still not being displayed as Rich Snippets in search engine results. Our pages validate okay in the Google Rich Snippets Testing Tool. Any idea why they are not being displayed in SERP's? Thanks.
Intermediate & Advanced SEO | | Techboy0