Organic SEO impact of switching from Dedicated server/IP to cloud?
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My client wants to move from a dedicated server with unique dedicated IP address to a cloud server. We have great rankings for competitive terms. I believe their motivation is to cut costs. What is the risk to the rankings in switching from dedicated to cloud?
I don't believe unique static ips are available on a cloud platform.
I told him I would strongly advise against it, don't risk it, but would appreciate others' feedback and experiences to take into consideration.
Thanks,
Greg
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Hi,
The IP would be static, and in most cases it will not be shared, but the cloud host server itself is shared. I am not aware of any Cloud environment that would run off of DHCP.
I am not sure what they are currently paying, but Rackspace is VERY good in my opinion and quite reasonable in price. I also know that you CAN get a Dedicated Cloud Environment with Rackspace. But even with the shared cloud environment I have my own private and public IP's and root access, but it is in a shared VM envrioment. So therefore it is not PCI or HIPAA compliant if you are barred by security concerns
SEO Repercussions
In my opinion if you were switching your TLD to a new IP alot, this might cause some trust issues or residual issues, but changes like this are expected.
So to answer the root question, NO this should not affect your rankings
A good item to keep in mind is resources, since you are currently dedicated you may want to look at your utilization and verify that a move to a shared space will not affect your load utilization as a 2 Gig dedicated server is a little different than a 2 Gig Server in a Shared Cloud Environment.
Also keep in mind too verify you get a datacenter in the clients home country.
Hope this helps
w00t!
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