Adblock Plus blocking Sponsored Link listings?
-
Been wondering for a while why sponsored links were not showing on my firefox browser, I had previously been running Adblock as an addon to stop ads on youtube, etc.
As a test I disabled it and like magic adword links are showing again. Assuming programmes like this will get larger, and seemingly include adwords in the ad's it targets, would that be the end of effective PPC advertising? I have run other ad-blockers before and not lost the paid links.
It's not an unpopular program, and the target audience reduces everytime somebody new installs it. Mountain out of a molehill or a genuine future problem?
-
I don't know if I would agree with the point that people using it would also be against clicking through paid links. I use it and am not adverse to paid links in any shape or form. To be honest I wouldn't even see them as spam. My using of it was for ad's popping up on videos, etc. Intrusive adverts.
I would like to think I know my way around a computer, but if I didn't even realise it will block the paid ads then I wouldn't even think of 'allowing' it. You would have to know that to notice and allow! I take the point though, I just find it curious that it would even class sponsored links as an Ad to block. They aren't an inconvenience.
-
Another way to look at it, people that have installed ad blocker would have never have clicked on an sponsored link anyway.
-
This problem has been around for a while but only tech savy people are using this ad blocker and a large portion of those like my self allow ads on google. I would not worry that this would be a huge problem in the future unless the browser integrates it by default which i dont' think will ever happen.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Grid view vs. List view
Hi I work on an ecommerce site and wondered if anyone had tested grid view vs. list view on product listing pages? We use list view, but I think grid view might work better. Thanks
Conversion Rate Optimization | | BeckyKey0 -
Should I link from an optimised product image to the product page from a blog post?
If I am writing a blog post about a product, or a number of products, and I'm including optimised images of the product, should I link from the images to the product page in the shop? Usually I remove links from images as they lead visitors to a simple image page but could it be worth linking from an optimised image to a product? Thanks in advance.
Conversion Rate Optimization | | the_wildman0 -
301 Redirects On Sold Vehicle Listings
This is a pretty basic question but I'm looking more for ideas relating to how to deal with an RV customer of mine. Basically we setup a vehicle listing system with WordPress for him. When old listings are deleted because they were sold I'm trying to decide on either 301 redirecting those 404 pages or keeping those pages and just changing the picture to sold while giving the person who's landed on the page some other options.
Conversion Rate Optimization | | Keith-Eneix0 -
Is being listed in the McAfee Directory and displaying a McAfee Secure logo on your site worthwhile?
I am trying to decide whether or not to renew a plan with McAfee Secure. My initial thought was that displaying the logo was not worth the cost, and that I would be able to establish the same consumer confidence with a seal from Authorize.net. Does anyone have an opinion on display the McAfee Secure seal and/or being listed in the McAfee directory.
Conversion Rate Optimization | | djlittman0 -
How highly do you value a link from the BBB?
What I would like to know is how valued a link from the BBB is. I've searched various forums and websites to try and put a value on it, but I can't find a whole lot of useful discussion on it and how it can affect rankings. My ecommerce company has been approached by the BBB for Accreditation, which is something I've always been somewhat interested in. I realize many business owners either love/hate the BBB, but so far I have had several claims with them and they've always sided with my company, despite not being accredited. The BBB rep immediately started spouting off the benefits of having the BBB link to you, and I could see that as being true. They have a DA of 96, and obviously not everyone can get a link on that website (money and good reputation required). However, he probably exaggerated when he said often times businesses skyrocket in the rankings because of this backlink; he also seemed to think having the BBB code and badge that link to the BBB website seemed to affect rankings, which I don't think is correct. I also think that having their badge on our website could increase sales conversion (and maybe even increase the number of people that complain to the BBB). I'm not too worried about the complaints since we don't have ethics problems. The accreditation is $750 (seems high) and I'm not sure if it's really worth that amount, but I could be wrong. Would love some professional insight on if the BBB is worthwhile link or if it's overhyped and the money would be better spent elsewhere. At face value, it certainly seems like a good investment and I'd love to hear some insight as to how much value their backlink truly has to a company or if that money is better spent elsewhere.
Conversion Rate Optimization | | CHEATERS3 -
Listing Products With Descriptions: What Order Should They Be In?
This is more a user experience / conversion rate question than anything else. We sell several levels of membership to our organization. Seven to be exact. They range from Student memberships at $35 a year to very specialized memberships at $4,500 - $6,500 a year. I looked for information on how these products should be listed, but found nothing. Currently, they are listed with the most expensive level listed first. It's the only one displayed above the fold. I believe this is a bad choice. At a glance to a consumer, it looks like a membership costs $4,500 instead of a more reasonable (and more popular) $500 a year price. I don't want to start with the $35 option either. That is heavily discounted for students. Would it be odd to list the best sellers first and then have everything else listed underneath? Or does it need to be in price order? So, if anyone has an opinion or has had experience with something similar or has seen a case study, I'd appreciate the input. Thanks
Conversion Rate Optimization | | HDI0 -
Google Plus account - Should I use Brand or Product Type
Hi Let's assume that our company's name is "Smith Computers" and we specialize in Ultrabooks (for those who don't know - super light and slim computers - a niche within computers for the matter). Under which name would you open the Plus account - Smith Computers Ultrabooks Smith Ultrabooks Smith Ultrabooks Computers The example is not 100% but the question remains - No one knows Smith Computers and even if we turn up in search results for computers, the customers are not looking for our type products.
Conversion Rate Optimization | | BeytzNet
However, it is our brand name! Ultrabooks - I assume it will help us gain followers faster but will be hard to brand. The followers will be people who like the product and not the company but might be good people to sell to in the future. I'd say that option 3 is half branding and option 4 is 75% branding 🙂
Both will also have good chances to pop up in search results. The company at hand is a family owned business. We do not plan to rule the industry but rather taking it to the next level. We do not count on having thousands of people searching Google for "Smith Computers" like Best Buy etc. Please consider that at the end we want to use it both for promoting our brand (slowly) but also (and maybe mainly) SEO (by getting more people that click +1 onsite). We currently have lots of Facebook followers but naturally they only Like and not +1 Please help...0 -
Is there a way to track who clicks on these links?
At the bottom of my single page posts, I have some related posts. I'd like to set up some sort of GA tracking that lets me know how many people are actually clicking on those links. Anyone know if there is a way to do this? Thanks!
Conversion Rate Optimization | | NoahsDad0