Value of Links WITHOUT anchor text?
-
Does having links without or with irrelent (such as your name on blog comments) anchor text improve your SERP ranking?
-
Hello Lindz1, Firstly the anchor text is widely considered by leading SEO experts as one of the most influential factors in search engine rankings. This is supported by search engine representatives. Why? Because the anchor text shows the search engines what the page which is being linked to is about.
The fact is If there may be NO visible anchor text detract or even eliminate the link value in the search engines.
-
Yes, absolutely. Anchor text is one indicator of topic of the page, but the link itself is valuable regardless of anchor text.
Most links in a "natural" link profile won't have ideal anchor text. Your brand name, the raw URL, and things like your personal name or "click here" will typically appear frequently, so those are good things to have in your link profile alongside your optimized anchor text links.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Internal links: How do I find keywords that are not linked to a URL?
Hi Moz members I'd really like to place an internal link of every instance of an important keyword phrase "cycling caps" or "cycling cap" to my eComm category page
Link Building | | andystorey
https://www.prendas.co.uk/collections/headwear/cotton-caps I feel this would not only help my customers browsing my store, but I believe it will help from an SEO perspective. How can I search my site using Moz, Screaming Frog, Google etc to find every time cycling cap(s) is used but is not linked to the above URL? I can then apply the same for cycling jerseys, socks, etc Andy0 -
Is it still important anchor text?
Hi folks, my question is related to inbound links how important is anchor text? Can you give me one example? Also what about outbound links. Should I add longer anchor text? Miško Macolić Tomičić
Link Building | | Eurasmus.com0 -
Generic Anchor Vs Branded Anchor?
Hi, I have always been very careful when building links, making sure that I use lots of variations relevant to my site in the anchor text, so keep the ratio diluted. However, in recent weeks I have stumbled on some SEO's focussing wholly around branded anchor terms for future link building, I feel that a branded focussed link profile looks more natural. I'm interested to know what the rest of Moz community think about this? Thanks
Link Building | | dt18070 -
Why aren't links to my site from YouTube showing up in my link reports?
Our company is paying for a service to create hundreds of videos/month for us with links back to our primary domain. If I go to YouTube I see the videos with the links, but YouTube does not show in my link reports. Why not?
Link Building | | jtroia0 -
Why are none of my incoming links showing up in SEOmoz or Google? How do I get good legit incoming links?
There are hundreds of sites that are linking to my website, but nobody is showing it. Google wont display any when using link:eugenecomputergeeks.com, and in webmaster tools it only shows 46 incoming links. SEOmoz shows only 3 links. This just isn't so. Why is this? I DESPERATELY need valid incoming links from well ranked websites , and having lots of trouble getting them. Nobody in town with a well ranked site seems to want to do a link exchange, and I've already made the mistake of buying my way into directories, which didn't do anything good for my rankings. Thanks!
Link Building | | eugenecomputergeeks0 -
Your Experience with Exact Match Anchor Text Penalties
Hi Moz community! I was wondering if anyone has ever seen a site penalized or dampened because of too many exact match anchor links or know of any examples. I don't want to be overly concerned about it if it is a low risk. Thanks!
Link Building | | SparkplugDigital0 -
How many links per week is too fast in link building?
For a new website/blog how many links per week looks suspicious or hurt the rankings?
Link Building | | aaran1 -
Link building
I have two separate websites on different servers and was wondering that since reciprocal links effectively eliminate each other, I'm curious if this link strategy will keep the links counting. Here's the strategy: I will have someone link to my site A and if i link to their site from my site B in a three way link strategy, will the links count even though both my site A and B have me listed as the Whois so Google knows that both sites are owned by me? Or will the links be discounted as reciprocal? Thanks in advance for your feedback! Take care, Ron
Link Building | | Ron100