New links for Internal Anchor Text
-
If pages get moved and 301s are in place is it still important to update the anchor text links to the new page url?
For example would it be optimal to go through old blog posts and change the urls for the anchor text if the old anchor text url redirects to the new page url.
-
Well, over these many people consider it fits deceived. Recently I did a 301 from a site that had a lot of anchors a keyword to another new domain. The site with many anchors was not yet well ranked. This new Domain began Rank even without a good on-page optimization for that keyword and no direct link back.
I suppose it happened because the strength of anchors contained in the old domain.
So in my conception, 301, transfers the force of anchor texts.
-
Getting the old links changed to the new URL is best practice.
However, if those links are on sites that you can't get them changed, the 301 will still transfer their power. However, many people believe that the full benefit of the links and anchor text are not passed through the 301.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Tracking New Links
Hello, We are looking for tools to be able to track new links to one of our pages. I've explored OSE, Google Search Console, ahrefs, and Majestic. I've noticed that there is a delay in which new links are found; that not all the links are reported; and that many of these tools do not provide info on which links are new (vs. old). Are there certain tools you recommend over others to track new links as they come in? Any insights or best practices on link building tracking would also be much appreciated. Many thanks!
Link Building | | CuriosityMedia0 -
Inbound Links not showing. Links are not no follow
Over the past several months I have definitely received inbound links to my website ( none of which are no follow). I have HubSpot as well s Moz and none of the links are showing. My competitors with the same link sources are showing though. I am completely dumbfounded. Why are my inbound links not showing and how much time does it take for them to show if they show at all? Thank you!
Link Building | | NPatt0 -
What is a healthy ratio of keywords being used as anchor text in external links to our site?
Hi, One keyword is being used as anchor text in way more external links to our site than any others and I'm getting a lot of mixed advice whether or not to do anything about it. The agency we previously used had managed to remove about 1500 links (out of 6000) however our rank for that search term is still very poor. **We have 4500 external links with the anchor text "ABC" and the next highest amount of external link anchor text is the term "XYZ" which has about 400 links. That is over 10 to 1. What is a healthy ratio of anchor text between different search terms to aim for? ** Any help is greatly appreciated. Thanks!
Link Building | | Syed_Raza0 -
Internal links
hey guys, these days should internal links within your site carry no-follow tags? or does it really matter? thanks!!
Link Building | | tm46150 -
Is a no-follow link/sponsored link a good editorial link?
Ok maybe this is a dumb question. I really need some better, more quality backlinks pointing to my site. There is a site that has domain authority of 72, page rank 5 that is offering me a sponsored blog post. Do sponsored posts count as a good editorial link? Also what if they are no-follow (and how would I find out ahead of time), does that still give me link juice?
Link Building | | tutugirl0 -
Page links vs. domain links
Hello all, I am trying to find out how Google weighs page inbound links vs. domain inbound links. I have a domain with about 100,000 inbound links and am adding a new page to my domain which at this time has 0 links. I will be trying to outrank a competitors page that has 6,000 inbound links to the competitors page, but only has 26,000 inbound links to my competitors domain . Is there a formula or a way to know how Google values a page link vs. a domain link?
Link Building | | digitalops0 -
New PDF Guide. On My site or linked by blogs?
Hi experts, I created a new worth guide about food. Its purpose it to improve backlink by adding website's URL on PDF's footer (spider crawls that one, is it true?). I want send my guide to trusted blogs so users can download new pdf guide on the web. Is it the best way to gain popularity and let my backlinks grow? I've seen that seomoz published is guide such as html pages.
Link Building | | Greenman
Could it be the worth way for me? Thanks a bunch in advance! G.0 -
Www.text-link-ads.com, worth the trouble?
Has anyone used http://www.text-link-ads.com for link building. It is a service I've been reading a fair deal about and I was hoping to hear everyone's opinion on it.
Link Building | | calin_daniel0