External link
-
Hi guys!
You must get many questions about external links... This is mine.
If I get an external link with good authority ranking in google, but it is not relevant to the site (for example, my site is about marquees, but we could get links from schools, which are our main clients, or any type of client) Does that affect negatively somehow to the rankings? or there is good value on it even is not related?
Thanks!
Adriana
-
This reply was very useful, because it tells me that even if it does not help me with a particular keyword, it helps us with the domain authority. They are legitimate business... So, it should be fine...
-
Thanks!. There will not be any mass link manipulation, I believe that if we create a system with the clients we already have encouraging them to link us if they are happy with the result, could bring good results. And the amount of links pointing at us will increase. then, I will not need to chase links or anything, I believe that SEO should be handled inside the company, and should be somehow part of the marketing strategy. If we could achieve that, I believe time will increase our authority.
-
Thank you for your reply. It is something we are planning to do, but because the variety of clients is so wide (banks or clubs or schools) I got a little concerned about how to relate them to what we do. But thanks!
-
Getting links from seemingly unrelated businesses will not negatively affect your ranking unless as mentioned below you suddenly gain a lot of links from dubious sources.
There is value in an authorative link even if it isn't relevant so i would recommend that you ask the schools that are your clients if they can link to your site. As well as the SEO value, someone may see it who needs a marquee for their organisation or event.
-
Any link will help relevant or not, just on a different level.
Note: If you start making "clever schemes" and mass link manipulation you may get in trouble if reviewed by Google.
-
From the way you've described your situation, yes, there is good value in the links you are getting.
What you want to be concerned about isn't one particular site linking to you and whether they are or are not related to your product / service. What you want to be concerned about is low quality sites that are highly associated with dubious content such as spamming, link buying and selling, cloaking, keyword stuffing, porn, gambling, etc. It is highly unlikely your clients are involved in any of these activities.
All that being said, Google understands site owners have limited control over who links to them. If you have an opportunity to get a link from a high quality site, count yourself lucky. Even more so if the link is truly authentic and is placed within copy that is related to what you do. In fact, I would go so far as to recommend you start asking your clients for a link to your site if they are happy with your service.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Sudden drop in external links... why?
We had a lot of external links (2.5K, which was good compared to our competition), but in the last few weeks, it dropped 1.1K. I obviously did something wrong. What are the causes of such a dramatic drop like that? Questions, suggestions, ideas, anything is welcome at this point. Thanks!
Link Building | | brandon_lee0 -
Unnatural Links To Your Site — Impacts Links warning, Should I do something?
Hi, I got: "Unnatural Links To Your Site — Impacts Links Google has detected a pattern of unnatural artificial, deceptive, or manipulative links pointing to pages on this site. Some links may be outside of the webmaster’s control, so for this incident we are taking targeted action on the unnatural links instead of on the site’s ranking as a whole. " I don't see any dropping at rankings, could the best solution here to be, just to leave everything as it is and be more careful with the link building in the future? Or is there a danger that Google gives further penalties if I don't act on this one do something? I am little afraid that if I start removing links, my rankings will drop, even though they have remained same if don't do anything? Any help is appreciated.
Link Building | | pok3rplay3r0 -
Are links from charities really better than 'normal' links.
Hi Guys. Just wondering about this idea that links from Charities are particularly good. I've heard people say that links from .org sites are particularly strong. But anyone can get a .org domain, it's just that charities tend to use them more often. Right? I just don't get the logic. Can anyone give more detail about this? Is it a myth? Is there quality info on this topic I can check out? We're working with several charities at the moment, and they all seem happy to blog and link to us...so I just wanted to know a little more. Isaac.
Link Building | | isaac6630 -
Getting links before launch
I'm lunching my site in a month and a half, should I start getting links for my domain? (I allready own it
Link Building | | amielsosa0 -
Linking to sites that link to porn or casinos, my site getting penalized?
I have some link exchanges with some sites to get web traffic but when i ran the bad neighborhood link checker, i found that one site links to some casinos and another site has one link to a porn site. Is this getting me penalized? should i remove the links to these sites? Thanks, Ron
Link Building | | Ron100 -
Text Link vs image link?
Which passes most link juice a text link or an image with the correct 'alt' attribute? Do the pass the same amount or is one more valuable than the other?
Link Building | | SamCUK0 -
Link Directories
Hi there, We're very shortly launching a new website so as part of our link strategy we will be linking to directories found with the Link Acquisition Assistant for various keyword searches. I was wondering at what point is it not worthwhile submitting to these directories with regards PA and DA? For example if a directory has a domain authority of 69 but the page authority for the keyword in question is only 1, would it be a waste of time? Cheers
Link Building | | TalarMade0 -
Should I unify my links?
Checking at opensiteexplorer.org I can see that: mydomain.com has has DA 26, linking root domains 1, total links 22 www.mydomain.com has DA 26, linking root domains 31, total links 89 The 22 links to the non-www domain come from the same site, which I would be able to convince to change to the www domain. Is it worth doing it? Will it add up to better DA? Thanks J PS: with only 32 root domains I think I have to do some serious link building...
Link Building | | TIBA0