WordPress - optimizing for new keywords on page or post?

[Amosnet]

I know WordPress is always a little messy with SEO but i have a main question regarding WordPress optimisation for a special keyword.

Let's say i have a chocolade blog and have written about all the vendors of chocolade. Now i found a new keyword which i want to optimize my website for.

1. Should i create a 'Page' within WordPress and optimize it for the new keyword + link to some of the post about a relative keyword within this page?
   OR
2. Should i create a blog post and write about the new keyword and just links some of the other relative blog posts?

I hope my question is clear.

[Amosnet]

Thanks Martin for your answer - you might be right but there are a bunch of cluttering links/related posts/authors info etc. at the post which might "damage" the SEO power. On my pages there are much less such issues.

I'm also thinking of having some kind of "landing" pages for the most common keywords and work on them from time to time, instead of having a post which will be needed to get re-written then.

[Nobody1560986989723]

From previous experience, I don't think it's going to make much of a difference to the ranking of that page whether it's a page or a post. Although unless it's core to what your blog stands for, rather than just a topical subject that relates to the blog, then I'd be inclined to say 'make a post'.

Focus on it being relevant and interesting for your readers and do the keyword research before writing and on-page optimisation straight after publishing. That will leave you free to get on with promoting your great new content via social and links.

Enjoy whatever your 'chocolate' blog is actually about!

[mediabase]

Hi Amosnet,
I would suggest to write a blog post maybe u also find some semantic other Keywords around your main keyword for this new post - then u can also put this as tags - that can help

Harry