Breadcrumbs - Good Internal Link Structure
-
Hello SEO Experts,
I've been puting some thught into my internal link structure, and looking at breadcrumbs, as it has recently occured to me that most of the pages on my site link to Home | Contact Us | and paes and anchor text like that. Don't get me wrong my home page is really important, but anchor text of home I'm assuming is doing me no good at all?
Anyway, here is my site home page
And three other pages that are included within the site >>
So the four pages are targeting differnt keywords
What I was planing on foing for Pg2 was having a breadcrumb trail that read like so
site home page > Pg1 > Pg2
And then have the detail pages link from that with breadcrumbs like
site home page > Pg1 > Pg2 > detail page
with the home page link anchor text being 'jobs in (site area)'
which would be followed by 'jobs in city' and then followed by 'sector jobs in city'
So the breadcrumb trail would read -
'jobs in (site area)' > 'jobs in city' > 'sector jobs in city'
So my question is, is this the best way of doing this, or would this be spammy?
Ultimately it would mean 500+ internal links pointing at my homepage with the desired keywords in the anchor text??
Thanks for your thoughts
-
Hi Naghirniac,
Thanks for responding...
For this site the long tail keywords would be the anchor text of Pg1, Pg2 & Pg3 (breadcrumbs). The detail pages should have breadcrumb links like so -
site home page > Pg1 > Pg2 > detail page
Which would work for long tail keywords?
If so, the actual homepage breadcrumb, do I just use 'Home' or is there something more constructive that I could use possibly.
The site currently has 3500+ pages listed on Google, I was hoping to capitalise on how all but one of these link back to the most important page -- the home page...
Any thoughts greatly appreciated..
Thanks again for your time
-
Hy Gareth,
In my opnion its look like spammy. Try to use more long tail keywords, so your presence at google will be more wide. When you focus only one keyword, it will be harder and you will not increase the number of visitors in your webpage (the key here is the long tail keywords).
I think the above Blog posts will help you:
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When conducting a link building strategy does it matter the country the link is from?
We are a UK business and if we have links mostly from US based blogs and websites does this penalise us. The links are from relevant websites and topics. Should we be focusing on .co.uk sites
Link Building | | Caffeine_Marketing1 -
Inbound link is follow link but we put no follow link back - is it beneficial for rankings?
Dear Moz Community, We are operating in a niche market, where there are not so many content marketing options. What we are left with are link exchanging with relevant sites that are on the same topic but to not directly compete with us. Now we know that if we link back to site A and site a links back to us - for google this is not a very good link. But, some of the sites we are exchanging links with, do not know the term follow vs no follow links. My question - if your link is to site A is a no follow link but they give us a follow link - does it mean thats a better option than a follow vs follow. Thanks for help!
Link Building | | advertisingcloud0 -
Link Building
Are there any other webmasters in the MOZ community that are interested in creating multiple high quality link exchanges? Our company has a decent size client list we are interested in building links for.
Link Building | | WebMarkets0 -
A link with "return false"- OSE sees as a No Followed Link
Hello, I couldn't find a clear answer to the impact on SEO for a link written in this way: [" class="expert_info" onclick="window.open(this.href);return false;">](w</span>ww.yourwebsite.com<span style=) [Does the "return false" act as a "no follow"? I came across this in our link data in Open Site Explorer which lists these links all as "no follows." However, an engineer I spoke to said that it shouldn't impact search engine behavior. Any ideas? Thank you in advance! -Sarah K.](w</span>ww.yourwebsite.com<span style=)
Link Building | | OneMedical0 -
What are good sites to get no-follow links from?
Yahoo Answers is a good one. What other sites have you guys used to get no-follow links? Blog comments excluded from this.
Link Building | | qlkasdjfw0 -
Link building and directory links to a new site
I have three new sites all hosted on the same server in the same public html folder and each site is in a different folder inside the public html folder. These sites are a listing of live music venues in different cities in Texas. Should I link these sites together to increase page rank to each other and also put key search phrases in the anchor text and place these links in the text in the center of each page of each site to make the links more effective? Also, because the sites are about a year old they don't have many inlinks yet. If i submit them to about 50 directories will Google not like this because there are way more directory links than natural links? I've been told that it is trouble to have more than about 50% directory links compared to natural links. Thanks in advance for your answers! Take care,
Link Building | | Ron10
Ron0 -
If I write a PR release on a site such as PRweb with anchor-text links that is picked up and published by other news sites, do the engines consider this duplicate content or additional, beneficial links?
I recently wrote a news release on PRweb that was picked up identically by 8 other news websites, with the same anchor-text links as the original. Is the reproduction of duplicate content and links across different websites like this to the benefit or detriment of SEO and ranking power? Some of the links are: http://www.mynewsdesk.com/uk/view/pressrelease/eventa-new-eventa-christmas-parties-website-is-launched-648923?utm_source=rss&utm_medium=rss&utm_campaign=Alert&utm_content=pressrelease http://www.prweb.com/releases/christmasparties/neweventasite/prweb8562064.htm Many thanks!!
Link Building | | RobertHill0