Ranking factors for national and local
-
What SEO impact factors am I missing if I am ranked 1st on Google for a keyword, but not ranked local search? The keyword being setup like {"company industry" "location" }. Its ranked 4th when searched on google and the location is specific to the location in the keyword. I've tried to varify that all of my citations are correct and identical. When I compare my sites Domain Authority and links to its competitors, I should be dominating that search. If you guys have any incite it would be greatly appreciated.
MADD DOGG
-
My pleasure! Good luck!
-
Thanks guys for your help. Kane I appreciate your response I just don't think I phrased my question right. Miriam, your link helped me to identify key factors into why I have not been able to achieve the SERP movement desired. The Venice update seems like the most likely culprit for m y issues.
THANKS!
MADD DOGG
-
Thanks for coming to Q&A with your question Madd Dogg!
I wonder if this article on the recent Venice update in Local describes what you are seeing:
http://marketing-blog.catalystemarketing.com/google-venice-update-local-seo.html
If not, could you return to this thread and provide a little more detail about your situation, please? Thanks!
Miriam
-
You say you're 4th - are any of the SERPs specifically local/map listings, or is it a normal SERP with no map?
Is it the type of industry where dedicating a page to the region/location would be valuable?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What kind of impact does a 404 have in a sitemap regarding ranking?
We recently had a site update where our robots file disallowed our sitemap for about two weeks. When we found the problem and resubmitted the sitemap to Google Search Console, it found a 404 error. Does this have any impact on ranking or visibility if we are still recovering from the disallow?
Algorithm Updates | | GaryBlanchard0 -
Google ranking penalty: Limited to specific pages or complete website?
Hi all, Let's say few pages on the website dropped in the rankings due to poor optimisation of the pages or hit by algo updates. Does Google limits the ranking drop only to these pages or the entire website will have any impact? I mean will this cause ranking drop to the homepage for primary keyword? Will Google pose the penalty to other pages in the website if few pages drop in the rankings. Thanks
Algorithm Updates | | vtmoz0 -
Page Rank on Moz compared to Ahrefs
So there seems to be a huge philosophical difference behind how Moz and Ahrefs calculates page rank (PA). On Moz, PA is very dependent on a site's DA. For instance, any new page or page with no backlinks for a 90DA site on Moz will have around 40PA. However, if a site has around 40 DA, any new page or page with no backlinks will have around 15PA PA. Now if one were to decide to get tons of backlinks to this 40 DA/15PA page, that will raise the PA of the page slightly, but it will likely never go beyond 40PA....which hints that one would rather acquire a backlink from a page on a high DA site even if that page has 0 links back to it as opposed to a backlink from a page on a low DA site with many, many backlinks to it. This is very different from how Ahrefs calculates PA. For Ahrefs, the PA of any new page or page with no backlinks to it will have a PA of around 8-10ish....no matter what the DA of the site is. When a page from a 40DA site begins acquiring a few links to it, it will quickly acquire a higher PA than a page from a 90DA site with no links to it. The big difference here is that for Ahrefs, PA for a given page is far more dependent on how many inbound links that page has. On the other hand, for Moz, PA for a given page is far more dependent on the DA of the site that page is on. If we were to trust Moz's PA calculations, SEOrs should emphasize getting links from high DA sites....whereas if we were to trust Ahref's PA calculations, SEOrs should focus less on that and more on building links to whatever page they want to rank up (even if that page is on a low DA site). So what do you guys think? Do you agree more with Moz or Ahref's valuation of PA. Is PA of a page more dependent on the DA or more dependent on it's total inbound links?
Algorithm Updates | | ButtaC1 -
Log-in page ranking instead of homepage due to high traffic on login page! How to avoid?
Hi all, Our log-in page is ranking in SERP instead of homepage and some times both pages rank for the primary keyword we targeted. We have even dropped. I am looking for a solution for this. Three points here to consider is: Our log-in page is the most visited page and landing page on the website. Even there is the primary keyword in this page or not; same scenario continues Log-in page is the first link bots touch when they crawling any page of our website as log-in page is linked on top navigation menu If we move login page to sub-domain, will it works? I am worrying that we loose so much traffic to our website which will be taken away from log-in page sub domain Please guide with your valuable suggestions. Thanks
Algorithm Updates | | vtmoz0 -
Http vs Https Related Rankings Drop?
I've noticed in a number of keyword ranking tools (Moz included) that our rankings have dropped substantially for a number of our top performing keywords precisely 7 days back. When you view the attached screenshot you'll see there was a drastic drop in the overall organic impressions as well as a drop in keyword rankings. I also noticed that all the keywords which have dropped in rank now show with the https version of our home page url. I've read up on this and it believe that this should not cause a drop in rankings but we have even added https as a domain in webmaster tools with no improvement. Quite simply, has Google de-indexed our http home page url which was previously tied to our higher rankings for our core keywords? How can we get this back without "disavowing" our https version of the site. We're not doing anything to game search results so I dont think we're being penalized, simply there is some sort technical glitch taking place between recognizing HTTP vs HTTPS versions of our site. Our home page is goo.gl/qVPRwf and an example keyword is "wedding ring sets his and hers" Can anyone recommend further debugging steps or have an understanding of what can be done at this point? Also, if it helps, I have studied the Help Center, read the FAQs and searched for similar questions with no success.wedding ring sets his and hers impressions%20-%20ranking%20drop.png?dl=0
Algorithm Updates | | punitshah0 -
Bounce Rate a factor?
Hi Guys, I've been SEOing two sites for just over 6 months, making very little headway in the process. All the tactics I have employed work on the many other sites that we do SEO work for. I have written pages of rich, useful content, metas, built links from various sources, re-built both sites on a better platform, alt tags are optimised etc etc. This seems to have brought me some success but nothing to write home about. The only major difference I can see between these two sites and my others is bounce rate. The SEO pages I have produced have a fairly healthy bounce rate (20-30%) which isn't a problem, but, both sites have blogs which draw (a lot of) visitors from various social networks and the bounce rate is through the roof (80-90%) obviously increasing the average for the whole site. Now, I know there has been various discussions around this with no real outcome but I cannot see what else it can be. Am I missing something? I should add that both sites are in competitive sectors but not that competitive to stop me seeing at least top 100 results....
Algorithm Updates | | SEOBirmingham810 -
I used to rank 12 or 13 for a specific search term. Now I don't show up at all. What's cuasing this?
Used to rank on the second page for a specific search query, now we don't seem to show up at all for the same query. Has Google penalized us or is something else going on?
Algorithm Updates | | wlefevre0 -
What is the difference between Bing and Google ranking factors ?
I know basic SEO factors and i understand On Page SEO title/meta/content optimzation and Off Page backlinking factors. Yet we see different ranking on both SEs so I want to know what are those? Thanks.
Algorithm Updates | | NiceGuy1