What is the highest conversion rate you have achieved? URGENT... Community please help!!!
-
Hello Guys,
I need the community's help.
I want to estimate the number of visits per month that I will have to generate in order to reach a particular revenue target(monthly).
There are three brackets (income channels) in which I can divide this total number of visits - ORGANIC, CPC & ADVERTS.
There are two parts to this question.
Part A> What percentage of the three income channels should I give to ORGANIC???
Part B> What is the conversion rate I can achieve?
Basically... I want to find out what is the general conversion rate that you guys normally achieve for your clients and what percentage of your total visits are through pure SEO and Social Media. I have done most of the calculation assuming that I will be able to achieve 4% conversion rate (but the answer scared me real bad :)).... do you think this is low??? or do you think it is alright?
I will appreciate prompt response because I have to give my client the forecast report in a few hours... I have done a lot of research and have finally turned to you guys for an answer... RAND... can u pitch in man??? That would be awesome
Thanks in advance for your input guys.
Best Regards,
Talha
-
Hello Keri,
Thank you for your response.
Keri I totally agree that this is really subjective stuff.
I just wanted to know what conversion rates - SEOs in our community here generally achieved in say 6 months time.
And generally, what percentage of over all visits for your clients is made up of SEO visits (both organic and social).
So... can you tell me what conversion rate you generally achieve in 3 months and 6 months for a client and what percentage of overall visits do SEO visits make by the 3rd and 6th month.
This info will be very helpful for me in the sense that I will take ur experience and myown experience into consideration and with a possible coonversion rate in mind (which I will decrease to be on the safe side) I would be able to give a very rough forecast to the client.
I do appreciate your inpur Keri... thanks again... and thanks for the link... I have learnt from it and it is great.
take care
Cheers
-
Hello EGOL...
Thank you very much for your response,
You are right that asking such a question at the 11th hour is not a good thing. There was a reason for this... but thats another story.
Well, I have already asked for more time. And I have gotten answers about what exactly the client wants to achieve. It is very helpful of you to tell me that conversion rate of 4% is VERY hard to achieve... so now realistically... I should assume 2% people would be converting (for the moment). However... I have had conversion rate as high as 8% in some very tough markets and so 4% was something I thought would be achievable.
The client I am preparing this for was insistent that some sort of estimate should be given to him. Thus... I am just trying to be realistic and put all figures to the minimum and give a rough forecast.
Anyways... thank you for your input... I really appreciate it.
Best regards,
Talha
-
These types of estimates are baloney in my opinion.
If you are asking these questions here at last minute.... then you are giving the client a wild guess.
I think it is safer and more honorable to go without estimates.
You mention a 4% conversion rate. In many industries that can only be attained by an extremely experienced webmaster who is selling the product at the lowest price on the web on a trusted site that is widely known for that product.
-
That's going to be really subjective and it depends on a ton of things. Here is a good post that talks about a lot of the factors that go into optimizing for a conversion http://www.seomoz.org/blog/the-definitive-howto-for-conversion-rate-optimization.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to start or create a blogging community for my industry?
Hi Guys, I have just established my new site, and I'm wondering if anyone might know how to go about establishing a blogging community for my industry on my site? I'm trying to establish one by asking other bloggers if they would be willing to contribute but Im left asking myself, well "what is the benefits" of a contributor participating in a newly established blog that perhaps doesn't have any exposure at this point in time? The idea would be to grow it. But my industry lacks this and the quality of information. Any ideas or tips on how to go about establishing something around this? All advice, tips would be appreciated! Thanks
Industry News | | edward-may0 -
Spanish equivalent of MOZ? need help with understanding Google.es
I try to keep up to date with everything SEO to ensure my sites rank well.. marblerenovation.com & Trailersafe.co.uk I now have a spanish site that I am having trouble ranking well for clima2000egara.es I have recently found out (by asking our lovely moz community) that googles algorithms are not rolled our world wide. SO I have no idea where I am at with Google.es. Does anyone know how I can find out at what stage google.es is at? and what the last update was? and whether there is an equilalent community like Moz for Spain? I am fluent spanish so the language won't be a problem.. Thanks in advance for all your help
Industry News | | david.smith.segarra0 -
Does Penguin Help Negative SEO?
With negative link targeting seeming to become more and more of a ‘standard practice’ for more and more agencies and freelance SEOs (I, for one, have had to use the disavow tool far more than I ever thought I would) and the fact that there are more “link building services” that really only build ‘crap’ links than there were when that type of link building worked, I am honestly a bit afraid that Google is really just pushing SEO’s to the ‘dark side’ or at least handing black hat link builders a great tool for bringing down the competition. I had one SEO actually say to me “If my client can’t recover than at least I can target everyone that jumped ahead of them and only spend around $300 on bad link building”. This came from someone I NEVER thought would say anything of the sort and really got me to thinking’ “will this be the future of SEO?” I know the answer is no but still, it seems more and more people are just throwing their hands up and targeting competition rather than working on their own websites and with updates like Penguin I am afraid that more of my time will be spent disavowing links than building them.
Industry News | | Vizergy0 -
I need some help with google please
Hello i am trying to remove google partial penalization to my website since july 2012 I have removed link, used disallow tools, wrote letters Last comunicacion was a letter send on 12/2012 that they responded 3/2013 web in cuestion is www.propdental.com I have not answered yet because i am looking for a good profesional help they responded saying that i still have unnuturall links wich is pretty probably but i dont nkow wich ones remove. Site authority has dropped from 43 to 32 with all links removed traffic dropped from 48000 to 15.000 Please profesional contacts needed
Industry News | | maestrosonrisas0 -
Help seems like google is punishing our site and I don't understand why
I would love some helpMy anme is Suzanne Diamond our web site is WWW.thefutonshop.com we have been on line for years, 10 brick and mortar stores, had a strong ecommerce web site but in the past 4 months we have been dropping like a leaf. Organic search has been dropping since November 2012 but now total traffic seems to be slowing We are working on our SEO but I feel it has to be something more direct that we are being punished by google Perhaps it s obvious but not to me Can anyone help me please or give me a direction. suzanne@thefutonshop.com thanks in advance for any direction
Industry News | | FUTONSHOP0 -
Help settle an argument pls - are local results 'organic'?
Hi y'all. Hoping you can help give some definition here to organic results as I've inadvertantly started an argument in a forum when I was suggesting to some soul in need of advice that he needed to concentrate on the two types of SEO, those being Organic AND Local search results. So the argument started that Local search IS Organic, and results are classed as either Organic or Paid. Though to me, the term 'organic results' represents the search results derived from googles main website indexing algorithm, Not Paid, and not any of the Verticals (Local/News/Images/Video etc.) So would love to hear what others views are... if I'm totally wrong I'll go back and graciously accept my education 🙂
Industry News | | davebrown19750 -
Reconsideration Request denied for 3rd time!!! - Could Use Some Fresh Eyes Please?
I have read the FAQs and checked for similar issues: YES
Industry News | | LVH
My site's URL (web address) is:http://www.recoveryconnection.org/
Description (including timeline of any changes made):n mid-June, we were penalized. We received a message in WMT that our site was penalized for Doorway Pages, thin content, and pages trying to rank for just 1 KW. 1. We removed all doorway-style pages (according to guidelines) and consolidated content to target no less than 3 KWs per page, and not over-optimized.
2. Submitted first reconsideration request.
3. Denied 8 days later via MSG in WMT that stated simply that the site still did not meet Google's Guidelines.
4. Printed fresh copies of Google's guidelines, and rewrote almost every page of the site. We took down the blog in case of old thin content or possible doorway pages. We reduced the overall size of the site from over 400 pages down to around 80.
5. Submitted 2nd reconsideration request.
6. Denied 10 days later via MSG in WMT that stated simply that the site STILL did NOT meet Google's Guidelines.
7. Restructured site and it's content.
8. Denied 3rd time. http://www.google.com/support/forum/p/Webmasters/thread?tid=43c09330ab7b25b5&hl=en Note: We have checked our link profile over and over, and we have NO Paid links. We have moved our entire site to a new platform, with clean code, new URL structure, etc. Does anyone have any feedback? Thanks.0 -
How to achieve the highest global and local relevance in google?
Let's say I have a company that has its main business in Europe for thefollowing languages: English German Portugese French Italian And let's say some other markets (e.g. the Portugese one in south america) is also important. The question now is how should we structure the Domain if we want onlyone top level domain (www.company.com)? a) By using subdomains to target users with Google Webmaster Tools for the relevant country: portugal.company.com/pt (same content) brasil.company.com/pt (same content) germany.company.com/de england.company.com/en etc. or b) by using virtual folders www.company.com/pt www.company.com/de www.company.com/en
Industry News | | imsi
etc. or c) something completely different I do not know about? What do you reckon is best? I appreciate all suggestions!0