Any thoughts on why Nextag and MonsterMarketPlace are linking to our site?
-
I'm looking in WMT at the crawl errors and I noticed that our website has gotten a lot of Not Found crawl errors that seem strange.
A lot of these not found pages are Display URLs that I use in PPC advertising, but not actual redirects (i.e. explorica.com/EducationalTrips). When I looked at how these links were being found, the inbound links were coming from Nextag.com and monstermarketplace.com, two sites that our company has never had a relationship with. We're an educational travel company, so we'd have no reason to.
When I followed the links, it looks like it's coming from their "Sponsored Links," but these aren't Google or Bing Ads. We don't even advertise on the content network. Example link: http://www.monstermarketplace.com/starters-and-alternators/alternator-motorola-style-12v-51a-10376 (the ads do rotate so my site might not appear when you check it out).
Anyone ever had experience with this type of issue?
-
Our campaigns are running on Search Partner and I thought that might be the case too, but the anchor text (which is the display URL www.explorica.com/educationaltrips) goes to the correct PPC page, so I'm not sure why the display URL is getting crawled. These ads aren't new, but I doubled checked the Display/Destination URL thing and they are correct.
Another thing I forgot to add is that these links have exploded in the last month and nothing major settings-wise has changed in our PPC account.
-
These are probably sites that are "Search Partners", so check your ad campaign to see if you have allowed both "Search" ads and "Search Partner" ads. I often feel that many of the "Search Partner" ads seem muchlike display network ads. The next thing I would check your ads to see if you have inadvertently put your display url into the destination url field on some of these ads.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
High Bounce Rate on traffic generating area of our site
Hi, Our eCommerce site currently includes a blog section known as Igloo which we have filled with unique and helpful content that is useful to a fair few people, not just customers of ours. It currently attracts a large number of visitors (more than the actual eCommerce side of the site in actual fact) organically who aren't currently customers of ours. Very few of these turn in to paying clients so it's not really a money spinner but it has worked quite well from a linkbait perspective / traffic generation perspective and undoubtedly a few of these people do end up making a purchase on the actual shopping end of our site. We're look at ways to encourage these people finding help on this free resource to take a look at our homepage and hopefully make an order but in the meantime I am worried that there may be a few downsides to us creating this content: Google may see us more as a help site than a shopping site. Since selling products is where we make our money this could ultimately be a bad thing. Our bounce rate is REALLY high (I'm talking around 94%) on the help site versus around 20% on the eCommerce site. I guess people land on the article they want, read it and then disappear. Would this bounce rate skew our entire site stats and ultimately result in decreased performance in the SERPS. I would appreciate your opinions and, in the event you do feel it may be hurting us overall perhaps some suggestions on how to mitigate the effects? Many thanks!
Reporting & Analytics | | ChrisHolgate0 -
Links from PA/DA of 1
My immediate thought is that a link from a website that has a PA/DA of 1 for both or either metric would be absolutely worthless, but I just wanted to make sure. Could this also be from it being recently indexed? Also is there a rule of thumb that anybody knows, or tries to follow at least? Obliviously the higher the better, but for example; A PA/DA of 15 and below is SPAM A PA/DA of 30 and above is GOOD A PA/DA of 50 is GREAT PA/DA of 80 is AMAZING PA/DA of 100 is GODTIER
Reporting & Analytics | | HashtagHustler0 -
Linked my adwords account to GA and vice versa and still paid search is getting recorded into organic traffic??
Hi Mozzers, I have linked properly my adwords account to GA and vice versa and somehow I can see 3/4 of this paid traffic recorded to organic search. The most confusing part is that I can see 1/4 of the paid traffic under the "paid" metric. At this point I don't know really what should I do? Thank you guys in advance!
Reporting & Analytics | | Ideas-Money-Art0 -
Is there a problem with using same gmail account for multiple site analytics and GWMT?
Hi, Is there a problem or a general recommendation about using the same gmail account for two different sites (both in Google Analytics and Webmaster tools)? Thanks
Reporting & Analytics | | BeytzNet0 -
Where do I find Google Analytics link tracking for outbound links?
We implemented this script in source, where would I find the outbound link tracking; in Events?
Reporting & Analytics | | KnutDSvendsen0 -
How would you measure the SEO success of new site launch?
It has been 12 months, and it is time for some serious SEO reality check up. I think we have done some really nice things (social integration, on page optimization etc) but we honestly could do a million time better on some other elements (anchor, text, link building etc...). Would love to hear from the community what would be the top 10 criteria you would use to judge the quality of the SEO work done for a new site during is first 12 months. PS: we are a very content rich over 1,500 new articles/post in our niche with 12 months - our site is migraine.com Thanks
Reporting & Analytics | | OlivierChateau0 -
.com version and .org version of site
So i just discovered that a site I now managae has a .com version - as well as the .org version that is the one everyone knows about! I'm guessing this is not a good thing... So the whole site eg www.abc.org/example has a mirror page www.abc.com/example.... What should I do about this? Is it really bad to have 2 versions out there? Thanks!
Reporting & Analytics | | inhouseninja0 -
Unable to use Open Site Explorer
I have repeatedly tried to use Open Site Explorer on a site. I always get the same response: No Data Available for this URL The site is 4 months old. It is listed by Alexa in 1.3 million page category. The site ranks well on numerous key terms for the industry it covers. OSE offers 4 reasons for not having data: 1. Recency of page creation. In the explanation offered 45-60 days is the longest estimate it should take. The site has been live close to 120 days. 2. Deep down in the web. The tool doesn't even have any data for the site's home page. 3. Blocked pages. The site is listed in Google and these pages are not blocked. 4. No links. There are plenty of links. Site url is www.terapvp.com What can I do to fix this issue and get data?
Reporting & Analytics | | RyanKent0