Why doesn't Google find different domains - same content?

[GerryWeitz]

I have been slowly working to remove near duplicate content from my own website for different locals.

Google seems to be doing noting to combat the duplicate content of one of my competitors showing up all over southern California.

For Example:

Your Local #1 Rancho Bernardo Pest Control Experts | 858-352 ...

<cite>www.pestcontrolranchobernardo.com/</cite>CachedYou +1'd this publicly. UndoPest Control Rancho Bernardo Pros specializes in the eradication of all household pests including ants, roaches, etc. Call Today @ 858-352-7728.

Your Local #1 Oceanside Pest Control Experts | 760-486-2807 ...

<cite>www.pestcontrol-oceanside.info/</cite>CachedYou +1'd this publicly. UndoPest Control Oceanside Pros specializes in the eradication of all household pests including ants, roaches, etc. Call Today @ 760-486-2807.

The competitor is getting high page 1 listing for massively duplicated content across web domains.

Will Google find this black hat workmanship?  Meanwhile, he's sucking up my business.

Do the results of the competitor's success also speak to the possibility that Google does in fact rank based on the name of the url - something that gets debated all the time?

Thanks for your insights.

Gerry

[loopyal]

As EGOL says, it isn't black hat.

It may be duplicate

If you think google cares about duplicate content on different domains, find an Associated Press story, then search for that headline.

You will find it on 100 sites. If google cared about duplicate content on multiple sites, none of those would show up in the serps.

However, and there is always a however... if they don't like your site for some other reason, they may bury your site in the results if you have duplicate content that appears on other sites.

[EGOL]

I don't think that this is "blackhat".   It is simply duplicate content that has a low chance of being filtered because it is on different domains which do not compete for identical keywords.  Also, different phone numbers are used.

If you think that this method is highly effective you can do it too.

But, if you do it, you will still face the challenge of getting those sites to the top of the SERPs where there is a little competition.  And, you will have some duplicate content risk.

If you have all of your different communities on the same domain you have an advantage on this company because you only have one domain to promote and any links that you get into that domain will benefit each of those communities all on one site.

Honestly, it sounds like your root problem is that you are unhappy that you must write unique content for each community.  Maybe you should hire someone to do it for you?  Or, if you are a real expert, why not write it yourself and give lots of useful information that might impress your potential clients and attract links?  If you really want to smoke those guys maybe that's what you should do?

Just saying... if you do that you will still need offsite SEO to beat these guys.  IMO they did some work to get these positions and you will have to match/defeat them.

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And, you are correct, Google currently seems to give a little bonus for keyword domains.  It's not that great of an advantage.  If you think that it is effective you can go out an buy a bunch of them and do the same thing as this guy is doing.

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If I was in your shoes I would be busy writing my content and looking for potential links in each community where you want to compete.  You have the more effective strategy IMO, but you have not earned your SERPs yet.