Is it a bad idea to include a single keyword phrase at the end of the business name in Google Places?
-
I'm concerned about this for local SEO and citation purposes. It's not spammy and it flows well, and it sounds like a logical extension of our name, but I'm concerned that it will make it harder for Google to pick up our citations. Any thoughts?
-
I would seriously not be concerned about it. If you are a florist and the name of your company is something like "YourName Inc", it would be perfectly fine to add florists. Now, if you add "Same Day Roses Valentines Mothers Day Anniversary Flowers" you might get into some hot water.
-
I woudn't be as concerned about making it more difficult to pick up citations as I would be about it being perceived as spammy, prompting them to dump my listing. This is specifically addressed in the Places quality guidelines:
"Do not attempt to manipulate search results by adding extraneous keywords or a description of your business in the business name field."
_(source: http://www.google.com/support/places/bin/answer.py?hl=en&answer=107528&_rd=1)
If that's how you refer to your business offline then it's probably OK. Otherwise, I wouldn't.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Ranking App Store page in Google
Hey - has anyone had any experience in getting their App Store listing page to rank highly in Google for one of their primary keywords? If so, have you been successful and have you any pointers?
Image & Video Optimization | | GrowTraffic0 -
Google Places best practise
Hi, just wondering what peoples' thoughts are on linking from a Google Places listing; where multiple locations are present (and multiple Places listings), do people generally link back to the home page or to the individual location pages? I would be interested to hear anybody's thoughts. Thank you
Image & Video Optimization | | jasarrow0 -
Google Review requirements
I'm considering asking some of our clients to leave a Google review on places page. Currently we've focused more on LinkedIn recommendations but this has not impact on local search results. So my questions is what do our clients require to leave a Google review? Do they need a Google + profile? Do they need a Google + business page? Or would a personal gmail account suffice? Appreciate any feedback you have!
Image & Video Optimization | | Nick_Johansson0 -
Genuine Reciprocal Google Places Reviews, is that OK?
I have a client who works with other businesses, is it OK to have reciprocal reviews going on, they would be genuine reviews both both sides as they work for each other. Is that OK? Is it best for my client to use the Google Account that holds their Google Places page for doing the reviews? Or should they have a separate account for writing reviews, not associated with their business? I would appreciate your thoughts on this please? Many thanks Leo
Image & Video Optimization | | Rosewood0 -
Issues with google places.
Hey there! A few weeks ago I made some changes to my client's "google places page". I am facing two issues there which I could not resolve on my own, they are: After I made changes and updated the page I could not see any activity on the analytics section whereas before I updated the page there was some metrics visible. The client had already claimed his places page before he came to me and entered some information. He just stuffed some keywords in the description section. I made necessary changes to the description based on the best practices for places page and according to Google's guideline for creating a great listing.The problem is the category did not update on the places page that show up in SERPs(it ranks top for four major keywords with geo indicators). However, the changes I made does appear when on the lower left side when I login into my places page. I don't see any link that will let me edit "description". Am I confusing some other section with category? I have tried to be as lucid as possible. I will appreciate any help. Thanks for your time. epMp kPWpf
Image & Video Optimization | | virtualhandshake0 -
How quick do you see google places rankings update
We have submitted allot of citations over the last 60 days for a client. A very prominent business in their city. Pretty good SEO rankings considering we just started doing SEO a couple months ago. Over the last several weeks we have fixed all listings and removed duplicates. Site is optimized properly and etc.. After how many weeks should I see a change in places rankings? Right now they are not moving up at all.
Image & Video Optimization | | waqid0 -
What drives the position of the local pack in a google SERP?
I have noticed that sometimes search results appear above the local pack, and sometimes the local pack is right at the top. What causes this? is there a way to induce it?
Image & Video Optimization | | adriandg2 -
How can I segment traffic in GA referred by my google places listing?
Apart from using a parameter in my url, how can i segment the traffic that comes from my google places listing from the google serp (not google maps). It'd be nice if you can specify a display url and destination url in places profiles like you can with adwords. cheers! marc
Image & Video Optimization | | lexnex0