Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Linking to root domain or index page
-
While link building, should I link to index page of my website i.e www.mydomainname.com/index.html or should I link to root domain i.e www.mydomainname,com
Also I see duplicate title error for index page and root domain in error statistic. How can I get rid of this.
-
Hi Arti,
Generally, you want to link to your root domain. Many common website templates link to home as /index.html, but that really hasn't been necessary for years.
The easiest way to fix this would be to add a canonical tag in your homepage, which is the /index.html file. It would go in the section and look like this:
After you add this, when you look at your source code for your homepage, you should see this tag in there from whatever address you reached the page from.
There's a lot of information on duplicate content out there, and a lot of different ways to fix the same problem. Here's a good overview of the subject:
http://www.seomoz.org/blog/duplicate-content-in-a-post-panda-world
Best of luck with your SEO.
-
To me, that's not what your 404 page is for. I wouldn't recommend doing it. What happens if they typo something, or hit a bad link some other way? There's no message to tell them what happened and it creates a confusing user experience.
Better, in my opinion, to redirect the file individually
Arti, there's a good article on SEOmoz about redirects. Down the bottom, there are some how-to guides on how to do things like 301's. Just be careful of infinite loops if you're using apache.
http://www.seomoz.org/blog/url-rewrites-and-301-redirects-how-does-it-all-work
-
Hi Anthony, Thanks for your reply. Does that mean that I should actually remove index.html from my website. Also please help me for 301 redirect. Rgds Arti
-
If you have wordpress you can add
<code>php header("HTTP/1.1 301 Moved Permanently"); header("Location: ".get_bloginfo('url')); exit(); ?></code><code>to your 404 page.</code>
-
Hi Arti,
You'll just need to create a 301 redirect from www.yoursite.com/index.html to www. yoursite.com. This will permanently eliminate the /index.html version (which is a duplicate page) and fix the duplicate content error.
After that, build links to www.yoursite.com.
Hope this help. If you need more info on how to do the 301 redirect just let me know.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Redirecting dofollow, high-domain-authority links from one site to another: good idea?
I have two sites that offer help for freelance writers. The first gets almost no search traffic and is very low priority for me. The second is my main priority and gets substantial search traffic. The low-priority site has a significant number of dofollow backlinks from high-domain-authority sites. Is it a good idea to 301 redirect these links to similar/related posts on my high-priority site? Would this potentially boost the SEO of my high-priority site? Thanks for any help!
Link Building | | John88990 -
Does no-indexed page has an impact on bounce rate
my question is: I have a page that contains some external links, I know when visitors click on them and leave my site it hurts my bounce rate, But I have a solution for that, I am using external link redirection code, with this code after users clicking on external links they are not leaving my site and first went to some link like this: "http://mysite.com/redirect/https://externalsite.com/" and after 10 seconds they redirect to the external site, I make this redirect page noindex and nofollow. but the question is does this noindex page can decrease my page bounce rate because users don't leave my site and first go to another page of my site. but I don't know does no-indexed page has an impact on bounce rate or my struggle is worthless
Link Building | | mmohammadi1250 -
Back link from site with DA of 72 to a website domain. Clicking on the link redirects to our website not the attended one.
Hi,
Link Building | | JIMBO16
I've ran a back link check and discovered a good back link to a site which then gets redirected back to my company's website. I have a feeling that an old SEO agency has purchased a small website which has a decent link back from a relevant organisation with a high Domain authority and then redirects the domain to our website to get the link juice. What are your thought on this? Is this really bad practise and possibly damaging? Thanks, Jim0 -
I just uncovered a massive 500+ domain PBN linking to competitors
As the title, some competitors I've been watching are using a PBN they (or their agency) have built. I'm looking to get some discussion on how you approach situations like this - do you just report all of the domains to Google and pray they do something? There are 4 sites I'm looking at, all competing in the same niche with very similar websites (different branding and content, but essentially the same pages). I thought all were related, but after Excel-ing all the domains to see which overlap I've found that there's several sets; PBN 1 covers 117 domains that link to competitors A, B & C. Signaling to me that these are owned by the same person. PBN 2 links together B & C with 30 domains, PBN 3 is just C with 40 domains. PBN 4 is just B with 105 domains. PBN 5 is just A with 10 domains. PBN 6 is D by itself with more than 340 domains. Signaling to me that this one probably isn't owned by the same person. It looks like new domains are added to these PBNs every week and this has been going on for quite some time. Now, I'm fully against use of PBNs that don't use authentic websites that provide value, and I can't find any of these sites that aren't just a basic WP template with a single-word text logo followed by spun content. This is a goldmine, because according to Ahrefs these sites are pulling in well over 500,000 monthly visitors between them, and these links make up the majority of each site's link profile. If these networks were to crumble, that would open up a big opportunity for more authentic sites to rank well. How would you recommend to tackle this? Do I find example URLs and write reports for each of the 500+ domains or are there better ways of working through this?
Link Building | | Leads.Bz0 -
Root-Domain vs Subdomain Linkbuilding
Hello Mozzers! Couple of days ago I received a request to start optimizing a wordpress website, the domain itself has been around for around 10-12 years so it's it can be considered as one that has real history behind it. The page has been moved from HTML/FLASH to wordpress about 3 - 4 years ago and hasn't been any SEO maintenance on it. The site used to rank for first position with several keywords, but now understandably, it has greatly decreased. My main question would be, that when I've checked the root domain's and the subdomain's metrics with MOZ Open Site Explorer, the sub domain (with "www.") showed a PA 40 and 90 external links while the root domain (without "www.") only has 27 PA and 6 External links. I know that the 301 or server redirects only transfers about 90% of the link juice to the targeted URL but the difference between the 2 results seem way too big for me. What do you think? Is this normal?
Link Building | | adamdankhazi
During future link building is it more beneficial to target the root domain so the page won't lose that "10%" by redirecting the new link from sub-domain to root domain?
Is it possible to get more juice transferred? Thank you very much,
Adam0 -
How long does it take to get links indexed?
How long does it take Google Webmaster tools on average to detect links to my website? What about OSE? My site is fairly new (launched in January) and I've done some guest blogging -- I would think that some links from 3-4 weeks ago would be showing up by now. Am I just being impatient?
Link Building | | atstickel120 -
Backlink booster - boosts and helps to index links?
Hello all, We are using a tool called backlink booster that works in the following way: you view a page with a backlink to your site click on a boost link saved in favourites the link is pinged to rss directories and web 2.0 sites The idea is to get your links indexed faster. Has anyone used this or something like this and had any benefit from it? Thanks Shehzad.
Link Building | | Gareth_Cartman0 -
Building Links to Exact Match Domains
What are the pros and cons having exact match domain and how can you create a brand name and build backlinks? Say we have a domain personalizedbirthdaygifts.com We are quite stuck with what anchor text we need to use and how do we vary it? I've heard that we have to stay away from using commercial keywords as anchor text heavily. We have to also use our brand name. And here we get stuck as we don't have a brand name. In this case Our brand name should be personalized birthday gifts but this is also commercial keyword. I have seen before similar websites droped from ranking because they have commercial keywords in their domain and most of their backlink anchor texts are commercial. If I had a website called twentyfive.com selling birthday gifts it would be a lot easier. But when you have a website personalizedbirthdaygifts.com and trying to rank for personalized birthday gifts and birthday gifts it's tough. OR isn't it? I hope I explained it well and didn't confuse anybody... Thanks
Link Building | | Jvalops0