Amazon Store Name Change - Impact on Google Shopping
-
For a site ranking on page 1 in Google Shopping Results for multiple products, they're thinking of changing their store name to rebrand themselves and their website. They currently have items appearing on page 1 from their stores on ebay, Amazon, buy.com, sears, etc. Does anybody know if changing their brand name on these stores will impact their results on Google Shopping?
Thanks,
Mark
-
As answered in the other thread...
Here's what came back from Channel Advisor. They know about as much as anyone when it comes to Amazon and Ebay stores so I think this is about as good as we're going to get. I hope it helps!
Hi Everett--So we don't have any definite answer, but the consensus is that the name doesn't matter. We've put out feelers to eBay and Amazon and will let you know what we find out. **Person A:**My initial gut response is if they change their name on Amazon it should pass through to Google as is, but I don't know where Amazon is getting the name of the seller for their GPS feed. I'd have to investigate but again my gut says it is part of the name they pull from the listing itself which comes from the name the seller created.I'll see if I can get any more info from Amazon before we reply. I'd imagine the others operate the same way.Person A, email 2:
Okay, I haven't gotten any answers from Amazon or eBay but I've done some random google searches myself and I cannot find a single ad from one of those sites that references the name of a seller. The Amazon listing is the information from the product detail page with an amazon.com link, which when you click takes you to the direct page (with many sellers) on the page. The eBay ones sometimes have listings but I am not finding any names anywhere. I'm happy to keep investigating but am inclined to say this is a non-issue.
**Person B: **
I don't know the answer. I would be pretty surprised if (marketplace X individual seller X product listing duration) is more than a small component of the GPS algorithm though I don't know. The effect would decrease over time also. It wouldn't factor into my decision for rebranding my site.Best,Delisa
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My wistia videos are not being index by Google. Does anyone know what can be happening?
I have the wistia site map on my robots.txt file and I also manually submit the site map to google. It shows that my videos were submitted successfully but they are not being indexed. Thanks
Image & Video Optimization | | bedbugsupply0 -
Additional Details in Google Places - Should I bother?
I see that the Additional Details I've been inputting in Google Places aren't publishing while everything else is. Why would they offer those fields if they aren't even displayed on the G+ page? Is it recommended to fill them out anyway? dvfWnHP
Image & Video Optimization | | SSFCU0 -
Google + Business Listing created with lost gmail account
Hi I wondered whether anyone can give me some guidance on how best to tackle this issue. A client of mine has claimed their spot on google Maps and has created a very basic local page on google + but now has forgotten their password for the gmail account. A colleague of mine has tried unsuccessfully to retrieve the password and to claim the listing. Question I have is - would you suggest creating a new gmail account for the client and a completely Google + local and claim the duplicate? I am so wary of local at the moment as the guidelines seem to be constantly shifting. Oh and I am based in New Zealand so all the most recent changes announced for the US haven't meandered their way over as far as here yet! Any responses gratefully received
Image & Video Optimization | | AllieMc0 -
How do you know if you are listed in google+ local?
OK This Google+ local and Google places merge is confusing. My first question is how do you know if your company is listed in Google+ local? I've done a search in Google Plus (logged in with another gmail account) but couldn't find my company on the results. Second question is that I am also not able to be found in maps.google.com, is this related? Thanks
Image & Video Optimization | | donovanfox0 -
Multiple Store locations Google Local
Hey there, Is it best to create an individual page for each store location? Or is it best to create one page and plot different locations? Thanks, Dan
Image & Video Optimization | | Sparkstone0 -
Use Google Places or Google +Local?
Hello everyone, My name is Zachary Russell, and I run a Philadelphia based WordPress Development and SEO firm, ProTech Internet Group. I have been doing work lately, and have been neglecting the fact that my own site needs work, I have now changed that. I have done a complete redesign and started repurposting content to have a well-rounded content strategy that can appeal the the widest possible audience. My issue I'm having now is this: I have both a Google Places page and a Google +Local page for my business , Obviously duplicate listings are a problem, but I don't know which one to get rid of. They both have 0 reviews and limited +1s, I just don't know which one I should delete, and which one I should push to get more reviews moving forward. Also, moving forward, would it make sense for me to have a Google +Business and a Google +Local page?I don't know if this would cause any conflicts either. Thanks for your help and have a happy new year! Zach Russell President, ProTech Internet Group
Image & Video Optimization | | Zachary_Russell0 -
How does google decide what city a blog belongs to?
I'm trying to build links from more local blogs at the moment and considering a huge list of blogs that are in my city, of which many do accept guest posts. I'm trying to discover a metric to thin this list down further. Is there any way of finding out if google considers a specific blog to be local to a certain area? What signals does google consider when it is making this analysis? Is it the content? or is it the "about the blog author" section? Thanks, Storwell
Image & Video Optimization | | adriandg0 -
Google News
So, hi mozzers! I have a website with press release, and i like to add the rss feeds to the google news of published press release. All press release on our website, are revied from journalists of press firm here, and than published. Can you tell us, more steps about the submission to google,msn and yahoo news? What kind of terms and conditions, etc... and where to add. Thanks
Image & Video Optimization | | leadsprofi0
