Guest Blogging question
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Once your guest posts go live do you do anything to promote them or do you just wait and hope they get indexed? If so what do you do exactly?
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Absolutely. Don't just share them to be indexed (they will be indexed quite quickly anyway because blogs are usually caught up in no time) - share them to get more traffic and exposure. You want your guest post to be a powerful trust signal - and an actively discussed and shared article will give you a larger boost.
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One thing I have did to increase PR on a blog post, is to do another blog post and point a link to the original blog post that I did.
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The problem I'm running into is that I have an agency, and not all my clients have social media accounts (trying to change that), but nevertheless it's an issue. I know people on here probably frown upon something like synnd.com, but to do this at scale is there another option? Particularly for clients who don't have social media accounts?
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I think you should always share your guest blogs over social media as a best practice. The blog owner is doing you a favor by post your content (and hopefully giving you a link). The least you can do is help drive traffic to their blog through social media.
As Erik said, "Most of the time i'm proud to have an new blog post, so i post it also to facebook." I couldn't agree more. If you're not proud enough of your work to share it on your social media accounts, you need to rethink your guest blogging strategy.
You could also take an extra step and submit the URL to social bookmarking sites like Digg or StumbleUpon.
I doubt you have to worry too much about articles getting indexed. As long as you're dealing with a fairly reputable site that has their basic SEO in order, your article should get indexed pretty quickly.
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I know that twitter is indexed faster then my normal blog, so all my post go to twitter.
Most of the time i'm proud to have an new blog post, so i post it also to facebook.
And pinterest is also nice for giving me a link to the article
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