Target inside pages for specific country
-
Hi! How are you?
I'm having the following problem: I have a client that has a big multilingual website, in spanish, portugese and english. The server is in Brazil, but he wants to migrate it to USA. I think that this will affect my SERPs in Brazil, and Brazil is the most important country where we need to be first in SERPs.
I'd like to, somehow, tell Google that http://website.com/pt is for Brazil and http://website.com/es is for Argentina, so I can avoid the problem that I'll have when the migration is completed and I lose my brazilian IP.
Do you have any tips on what should I do?
Thanks!
Best wishes,
Ariel
-
Thank you both!
I was able to geotarget the subfolder via Webmasters Tool. Now I'll check the results.
Thank you!
Ariel
-
Actually what you're saying is not correct. In fact you can geotarget also at subfolder (and subdomain) level via Google Webmaster Tools.
So it is perfectly possible for Ariel to tell to Google that all the content under the subcarpet /es/ for Argentina (but then would be better to call the subfolder /es-ar/) and /pt/ for Brasil (again: maybe is better to call the subfolder /es-ar/).
How to tell to Google that you want to geotarget a subfolder or a subdomain? Doing this: once you’ve added your main site (e.g. domain.com) and verified it in Webmaster Tools, simply register a new site in the same account – but set the new site as domain.com/es (or whichever your root subfolder is named). You can use that account to geo-target to Argentina – the option is in ‘settings’ in the left-hand panel. You can repeat the same process for as many folders as you want to geo-target.
-
I don't think you can "tell" Google that different parts of your site are targeting different locations. If you were using multiple domains you could use the targeting section of GWMT but unfortunately that doesn't apply here.
There are ways that you can send a strong signal to Google that content is targeted at a specific country such as;
- Use of local language
- Using local currency
- Local addresses/phone numbers
- Links from other local sites
It might also be worth using the markup for places/organizations on Schema.org. I'm not sure if Google are using that particular microdata but it can't harm anything.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Gallery page with text below, Or split into two pages
So i'm a professional photographer, so my gallery is pretty important, probably more imprtant than the copy supporting it. Right now I have a gallery with supplementary info pushed below. I'm wondering if it would be better to remove the text from the bottom and put it to the top of it's own page, and leave the gallery page as just images, or keep it mixed with both. You can see my site directly HERE if you would like to see what i'm talking about exactly- the lightbox is broken, its a work in progress.
Image & Video Optimization | | JPRichardson0 -
On-page Local SEO
I'm wondering how to pull it off on-page local SEO for a financial institution website with 70 locations. However, they are broken in down in regions, which would make it easier to get our hands around. Would a viable solution be setting up regional pages? I don't know about our CMS capability, but it seems like it would be beneficial to have on each regional page aggregate local-centric press releases (example: a volunteer event or recognition) and local announcements such as paper shred days. Thoughts? Anyone else posed with a similar challenge?
Image & Video Optimization | | SSFCU0 -
What are some strategies to outrank your retailers who use the same page content as you?
I do not want to piss off our retailers by complaining about copyright infringement for product content, so what are some ways to outrank them using the same content???
Image & Video Optimization | | odegi0 -
Trying to Merge Google + Local and Google Business Page _ How to?
Hi I have been reading so many posts about merging Google Plus + (Places) accounts and the new Google + Business Pages. I am working with a business who has a verified account in both. How ( and in fact should we try and merge). The old Places page has a review the newly create Business Page does not but is better optimized. Any help would be gratefully received as my head is spinning/ PS based in New Zealand
Image & Video Optimization | | AllieMc0 -
Place pages
Anyone else having problems with google place pages? Create a page and then have it become merged with someone else's place page. Try to correct it to no avail? Try to delete it only to find that it still shows up?
Image & Video Optimization | | casper4340 -
Google+ Local Page Wrong Categories
The "new" Google+ Local page for one of my clients is not showing the correct Business Categories. Seems like it reverted to an old Category before we revised. I looked in my Google Places dashboard and the correct Categories are there. They do not have a Google+ Profile yet. Any suggestions? They also seem to have disappeared for those categories we used to rank in the top three in Google Places results.
Image & Video Optimization | | Reportcard0 -
How to Track Traffic from Google Places Pages
Hi, Is there anything I need to do in Google Analytics to setup tracking for traffic coming to a site via it's Google Places page? I can see some traffic from maps.google.com in the Traffic Sources > Referring Sites report, but it does not appear to marry up to the data reported in the Google Places dashboard. Thanks
Image & Video Optimization | | WCR0 -
Local Search - New Business - 4 different Erroneous, Unverified Google Places Pages
My client is a new business <1 year old. Google has 4 unverified places pages for this business - all have slight errors in the business name and address. Which one should I claim? Will Google let me change the business name once I verify ownership? How will I get rid of the other listings once I claim and correct one of them? In light of these data errors and/or as a general rule do you recommend the paid submission services for UBL and Localeze (http://getlisted.org/resources/why-listing-services.aspx)? Thanks for the help! Jeff
Image & Video Optimization | | jeffgibson0