Does my actual blog post title have any effect once I create a title tag for SEO purposes?
-
A little confused about this. Reason I ask is that using my actual title for my title tag sometimes isn't the best for getting ranked, so the title and title tag are sometimes not the same.
-
I agree Ben there is an art to creating catchy blog titles. Its extremely important to craft a unique, attention-grabbing title to get readers to click- through to the blog posting.
A good title is the key to enticing more readers! Viewers don’t have time to read every blog post if they’re looking for content on something specific. They will want to know exactly what the content will tell them from the title. If the title doesn't have a promising deliverable, viewers will move onto a blog that does promise exactly what to expect in the content. Viewers aren't going to click on the posting unless they have already been hinted at how reading it will benefit them.
I would suggest search for some useful tips to how to make the most of a blog title, try http://www.eyeflow.com/8-blog-titles-that-encourage-a-click-through/ and let me know if you are seeing any increases in traffic!
-
If your blog title is fed into the H1 then it will make a difference.
I'd recommend having a look at the SEOMox 2011 Ranking Factors Survey which looks at on page ranking factors.
http://www.seomoz.org/article/search-ranking-factors#metrics-6
That being said I think there is an art to writing blog titles/headlines. I'd personally sacrifice having a perfect SEO title for having one that's punchy and attention grabbing.
-
Hi there,
The actual blog post title will be regarded as text on the page, just as any other text is, unless of course it also servers as an H1 or H2 tag (in which case, it'll be viewed as the heading). It won't have the significance that the text in the title has, but will still add to the overall keyword usage / targeting on the page.
Cheers,
Jane
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Moz_pagespped and seo
I am using mod_pagespeed to increase page speed.However it changed image url. before: /cars.jpg after: /cars.jpg.pagespeed.ci.dfdfdfre.webg with:mod_pagespeed This is issue for seo? How can i change it?
On-Page Optimization | | Netliste0 -
What should I title my homepage tab?
Our homepage tab just reads "home." Am I missing out on something with that? Should I re-write the tab to our brand name or a general descriptor? Best, Ruben
On-Page Optimization | | KempRugeLawGroup0 -
Title Tags for Index Pages
What tactics do you use to change the title tags of your index page so they're not all the same? For example, if you have an index page that has 100 pages, each with the same title, what tactics do you use to give each page a unique title and how important is it?
On-Page Optimization | | felt0 -
Canonical tag?
I have an e-commerce website and the query strings of the URL's are causing duplicate content/titles. I'm thinking of adding a site-wide canonical tag which should fix them all. Any other ideas of making it neater or better?
On-Page Optimization | | KarlBantleman0 -
2 keyword title tag best format
I have a client that does ski and snowboard rentals in lake tahoe and not sure what the best way to optimize the home page title tag. Lake Tahoe Ski and Snowboard Rental
On-Page Optimization | | tahoemedia
Lake Tahoe Ski & Snowboard Rental
Ski & Snowboard Rental Lake Tahoe
Ski Rental | Snowboard Rental | Lake Tahoe Which one of these is the best or is it not even listed??? Thanks!0 -
How far back do you need to optimize your blog posts?
We are going through a clients blog history as they are entering a redesign phase for the blogs. We are trying to determine how far back we need to optimize past blog posts so that they can be found easier on search engines. Is it better to optimize the past years? 2 years? 6 months? only the top posts? Does anyone have any suggestions?
On-Page Optimization | | Scratch_MM0 -
Should I use this Facebook comment content on my related blog post?
I have a blog post that ranks pretty high for the term "justin bieber tickets". We are running a ticket giveaway and have received tons of responses on Facebook and G+. The responses are often poorly written in they sense that they are from younger fans, but it is a bunch of related content that I thought could be a "good "addition of unique content to the post. Is this a good idea in general? Is it still a good idea if the comments are poorly written and contain lots of slang an exclamation points? Is it bad form to put people's Facebook comments live on the web, even though it is a public page. Here is the post Example of what this would look like in the post >http://cl.ly/1Q3N0t091V0w3m2r442G Source of comments >http://www.facebook.com/SeatGeek Another less aggressive option would be to curate some of my favorite comments... Thanks for any thoughts.
On-Page Optimization | | chadburgess0 -
Url question for seo
Would it be beneficial to use url that is a match for my keyword to help with seo, then have my currently url forward to that one so I don't have to change any marketing materials? I was one of the feedback that I got when doing the on page keyword optimization tool on seo moz. Thanks J
On-Page Optimization | | fertilityhealth0